Chapter 373 Strategy
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Gong Zi Xu
Chapter 373 Strategy
Gaochang State is rich in grapes, and there are many varieties, all dry and sweet, with excellent taste, and the quality of wine made from them is the highest in the Western Regions.Regardless of the East or the West, Gaochang's grape wine is a high-end and precious luxury, and is very popular.
Among the people present, there is a wine maker at home, and the rest of them usually like to drink some grapes, this is almost the custom of Gaochang Kingdom.
However, even if it is the top grade grape wine, the taste is not as mellow as the wine in front of me...
Everyone showed surprise, and Ju Wendou was faintly the leader of the crowd, and asked in admiration: "This wine is of excellent taste. When officials are free, they like to drink grapes, but they have never drunk such a good product. I don't know where Lord Hou's wine comes from?"
Where did it come from?
Fang Jun chuckled, and asked back: "The Prime Minister thinks this is good?"
"Not only is it good, it is the best among the grapes! The grapes that Xiaguan used to drink, no matter how delicate the process, would inevitably taste stagnant and astringent. This seems to be the commonality of all grapes. The only way to store them in a cellar After a long period of time, the sluggish side can be slightly dissipated. Master Hou's wine is clear and has the fragrance of fresh fruit, so it must be a new wine, but this kind of quality and taste has never been seen by a lower official."
The great prime minister, Ju Wendou, with his fat head and big ears, shook his head and spoke in a nonchalant manner, as if he was a drunkard.
Fang Jun looked at the other people and asked with a smile, "How do you feel?"
Compared with Ju Wendou, the rest of them were obviously much more embarrassed when facing Fang Jun. They had no choice but to be as well-informed as Ju Wendou. Marquis Tang's halo bonus made these people feel ashamed.
This is the pressure of status and hierarchy...
Several people chattered for a long time, and finally Chimu Haiya, the oldest, choked out a sentence: "This wine should only exist in the sky, how many times can we drink it in the world?"
The old man is more than 70 years old, with white hair and a childlike face, tall and tall, even if he is kneeling, he is a full head taller than his companions.Although he is very old, he is physically strong and full of energy.
Although Gaochang Kingdom is not all Han people, they speak Chinese and write Chinese characters. The palace of Gaochang Kingdom is comparable to Taiji Palace, and the city building is also comparable to Chang'an City.It can be said that most of the Western Regions are Sinicized Hu people.
The highest level of cultural aggression in later generations was completed as early as the Tang Dynasty...
Chimu Haiya is a Uighur race, and their ancestors are Gaochang nobles.This person has a lot of prestige, and he is very famous among the local Uighurs. His family is rich and powerful, and he has some influence.
Fang Jun smiled and said: "This wine is made from grapes produced in Gaochang. But I know a secret method that can remove the stagnant taste in the wine, making the wine smoother and more mellow."
Why does wine taste stagnant?
This is the same reason that all fruit wines have this phenomenon, because of the tannins contained in the skin!
Tannin can give fruit wine a texture, but if it is not processed, it will appear stagnant and unpalatable.
Others will think that this is the basic attribute of fruit wine, which is almost irreversible, but for Fang Jun, this is not a problem.
Because he has a baby that can neutralize tannins - glycerin!
That's right, it's the thing extracted from lard...
Now in the Guanzhong area, various fruit wines purified and processed by Fangjia Winery are already well-known and famous. The smooth and mellow taste is sought after by the literati and nobles, which has achieved the great reputation of "Xinfeng Fruit Wine".
Now Fang Jun wants to work on the wines of the Western Regions. The wines of the Western Regions are of better quality and are obviously more popular after neutralizing tannins.
Of course, it's not just as simple as making money...
Hearing the words, Akagi Haya's eyes immediately widened: "Your Majesty's words are serious?"
His family has the largest wine shop in Gaochang!
From Datang in the east to Dashi in the west, his family's grapes are very popular and their sales have been very good.If the quality can be improved to a higher level, reaching or only approaching the level of the grape wine that is currently drinking, the sales will definitely skyrocket!
"Naturally!" Fang Jun raised his eyebrows, looked at Chimu Haiya and said, "I plan to build a winery in Gaochang. I wonder if my brother has any plans to join the group?"
"Ah?" Akagi Hague was startled.
Build a winery?Isn't that going to cut off our family's fortune!
Chimu Haiya is a well-known merchant in Gaochang Kingdom. He does business in both the East and the West, and travels to and from Guanzhong are commonplace. The rumors about Fang Jun are very common.The Hou Ye in front of him is not only the most prominent nobleman in the Tang Empire, but also has an unimaginable method of accumulating wealth, he can be called a "God of Wealth" figure!
This little business of my own can be regarded as a big business in Gaochang country or the Western Regions, and it is a person, but compared with others, it is nothing!
Although Chimu Haiya has never been to Guanzhong, his sons have been going to Guanzhong for business all year round. They have also seen the Fangjiawan Wharf that brings together rare goods from the north and south of the Tang Dynasty, and know a thing or two about Fang Jun's financial resources.
If such a person with profound influence in Guanzhong intervenes in Gaochang's grape wine industry, wouldn't his family's business in Datang come to an end?
The two sides are completely unequal in terms of financial resources and status, how can they compete?
but……
Join?
The old man was so excited that his beard jumped up and down: "Master Hou thinks of old people?"
"Brother, this is to underestimate yourself. Gaochang is hundreds of miles away. Who doesn't know your reputation? Besides, you are not alone. Behind you are all the Uighurs..." Fang Jun said.
Akagi The Hague understands in seconds!
What people are looking at is not our old bones, but the people behind us!
This is to draw the Uighur people behind Datang...
The Uighur people, also known as Huihe, are a branch of the Tiele tribes. They have lived in Tulahebei and the Tianshan area for generations. They are a very powerful force among the Hu tribes in the Western Regions!
Chimu Haiya didn't even need to think about it, and said solemnly: "The Uighurs have been friendly with the Han people for generations, and I dare not say anything else. This tribe that has lived in Gaochang for a long time, from now on, will follow the lead of the Tang Dynasty. Be loyal from generation to generation and never betray, if you violate this oath, you will be punished by heaven and earth!"
Fang Jun laughed and waved his hand, interrupting him: "The most useless thing in this world is an oath. If an oath is useful, all the gods and Buddhas in the sky will be exhausted? No one is qualified to ask others to do something unconditionally. If you get something, you have to pay. This is the principle of heaven and earth, which has never changed. The Tang Dynasty needs the loyalty of the Uighurs. At the same time, the Tang Dynasty will also give the Uighurs enough benefits. Only mutual interests can be maintained. Only an alliance can last longer and be more sincere!"
"Master Hou is so insightful, I am so ashamed!" Akagi Haya was stunned by Fang Jun's words for a long time, and said sincerely.
In this world, there is no unreasonable loyalty. When you greedily ask for the loyalty of others, but never think about what you should give in return, then this loyalty is like a fortress on the sand dunes. When a storm hits, it will collapse , Fall apart.
However, how many people really understand this truth?
Fang Jun sat up straight, holding the wine glass in his hand, and said seriously: "I wonder how much is the annual output of all the wineries in Gaochang Kingdom?"
"All the wineries in Gaochang Kingdom?" Akagi Hague asked in surprise.
Fang Jun nodded.
Chimu Haiya thought for a while, shook his head, looked at Ju Wendou, and said, "I can't estimate it, I have to ask the Prime Minister for advice."
Ju Wendou, as the great prime minister, was in such a large place as Gaochang State, so he thought about every detail in his heart. After a moment of contemplation, he said: "Gaochang State produces about [-] catties of grapes every year, and the amount of grapes it makes is also here. no big difference."
The amount of wine that can be made from grapes is determined by the sugar content of the grapes. Grapes with high sugar content will make more wine.
The top wineries in the world without exception have to control the amount of water they plant on the grapes in order to increase the sugar content in the grapes. The most extreme of this is the vines of Château Lafite. It is said that an average tree in Chateau Lafite can only produce half a bottle of wine.
On the contrary, those wineries that produce low-end wines, without exception, are desperately increasing the yield of grape wine, from five taels of wine per catty of grapes at the beginning, to one catty or two catties of wine, and finally directly using Alcohol + flavor + pigment + water blended with wine...
In the end, an infinite amount of wine could be produced without grapes...
(End of this chapter)
Gaochang State is rich in grapes, and there are many varieties, all dry and sweet, with excellent taste, and the quality of wine made from them is the highest in the Western Regions.Regardless of the East or the West, Gaochang's grape wine is a high-end and precious luxury, and is very popular.
Among the people present, there is a wine maker at home, and the rest of them usually like to drink some grapes, this is almost the custom of Gaochang Kingdom.
However, even if it is the top grade grape wine, the taste is not as mellow as the wine in front of me...
Everyone showed surprise, and Ju Wendou was faintly the leader of the crowd, and asked in admiration: "This wine is of excellent taste. When officials are free, they like to drink grapes, but they have never drunk such a good product. I don't know where Lord Hou's wine comes from?"
Where did it come from?
Fang Jun chuckled, and asked back: "The Prime Minister thinks this is good?"
"Not only is it good, it is the best among the grapes! The grapes that Xiaguan used to drink, no matter how delicate the process, would inevitably taste stagnant and astringent. This seems to be the commonality of all grapes. The only way to store them in a cellar After a long period of time, the sluggish side can be slightly dissipated. Master Hou's wine is clear and has the fragrance of fresh fruit, so it must be a new wine, but this kind of quality and taste has never been seen by a lower official."
The great prime minister, Ju Wendou, with his fat head and big ears, shook his head and spoke in a nonchalant manner, as if he was a drunkard.
Fang Jun looked at the other people and asked with a smile, "How do you feel?"
Compared with Ju Wendou, the rest of them were obviously much more embarrassed when facing Fang Jun. They had no choice but to be as well-informed as Ju Wendou. Marquis Tang's halo bonus made these people feel ashamed.
This is the pressure of status and hierarchy...
Several people chattered for a long time, and finally Chimu Haiya, the oldest, choked out a sentence: "This wine should only exist in the sky, how many times can we drink it in the world?"
The old man is more than 70 years old, with white hair and a childlike face, tall and tall, even if he is kneeling, he is a full head taller than his companions.Although he is very old, he is physically strong and full of energy.
Although Gaochang Kingdom is not all Han people, they speak Chinese and write Chinese characters. The palace of Gaochang Kingdom is comparable to Taiji Palace, and the city building is also comparable to Chang'an City.It can be said that most of the Western Regions are Sinicized Hu people.
The highest level of cultural aggression in later generations was completed as early as the Tang Dynasty...
Chimu Haiya is a Uighur race, and their ancestors are Gaochang nobles.This person has a lot of prestige, and he is very famous among the local Uighurs. His family is rich and powerful, and he has some influence.
Fang Jun smiled and said: "This wine is made from grapes produced in Gaochang. But I know a secret method that can remove the stagnant taste in the wine, making the wine smoother and more mellow."
Why does wine taste stagnant?
This is the same reason that all fruit wines have this phenomenon, because of the tannins contained in the skin!
Tannin can give fruit wine a texture, but if it is not processed, it will appear stagnant and unpalatable.
Others will think that this is the basic attribute of fruit wine, which is almost irreversible, but for Fang Jun, this is not a problem.
Because he has a baby that can neutralize tannins - glycerin!
That's right, it's the thing extracted from lard...
Now in the Guanzhong area, various fruit wines purified and processed by Fangjia Winery are already well-known and famous. The smooth and mellow taste is sought after by the literati and nobles, which has achieved the great reputation of "Xinfeng Fruit Wine".
Now Fang Jun wants to work on the wines of the Western Regions. The wines of the Western Regions are of better quality and are obviously more popular after neutralizing tannins.
Of course, it's not just as simple as making money...
Hearing the words, Akagi Haya's eyes immediately widened: "Your Majesty's words are serious?"
His family has the largest wine shop in Gaochang!
From Datang in the east to Dashi in the west, his family's grapes are very popular and their sales have been very good.If the quality can be improved to a higher level, reaching or only approaching the level of the grape wine that is currently drinking, the sales will definitely skyrocket!
"Naturally!" Fang Jun raised his eyebrows, looked at Chimu Haiya and said, "I plan to build a winery in Gaochang. I wonder if my brother has any plans to join the group?"
"Ah?" Akagi Hague was startled.
Build a winery?Isn't that going to cut off our family's fortune!
Chimu Haiya is a well-known merchant in Gaochang Kingdom. He does business in both the East and the West, and travels to and from Guanzhong are commonplace. The rumors about Fang Jun are very common.The Hou Ye in front of him is not only the most prominent nobleman in the Tang Empire, but also has an unimaginable method of accumulating wealth, he can be called a "God of Wealth" figure!
This little business of my own can be regarded as a big business in Gaochang country or the Western Regions, and it is a person, but compared with others, it is nothing!
Although Chimu Haiya has never been to Guanzhong, his sons have been going to Guanzhong for business all year round. They have also seen the Fangjiawan Wharf that brings together rare goods from the north and south of the Tang Dynasty, and know a thing or two about Fang Jun's financial resources.
If such a person with profound influence in Guanzhong intervenes in Gaochang's grape wine industry, wouldn't his family's business in Datang come to an end?
The two sides are completely unequal in terms of financial resources and status, how can they compete?
but……
Join?
The old man was so excited that his beard jumped up and down: "Master Hou thinks of old people?"
"Brother, this is to underestimate yourself. Gaochang is hundreds of miles away. Who doesn't know your reputation? Besides, you are not alone. Behind you are all the Uighurs..." Fang Jun said.
Akagi The Hague understands in seconds!
What people are looking at is not our old bones, but the people behind us!
This is to draw the Uighur people behind Datang...
The Uighur people, also known as Huihe, are a branch of the Tiele tribes. They have lived in Tulahebei and the Tianshan area for generations. They are a very powerful force among the Hu tribes in the Western Regions!
Chimu Haiya didn't even need to think about it, and said solemnly: "The Uighurs have been friendly with the Han people for generations, and I dare not say anything else. This tribe that has lived in Gaochang for a long time, from now on, will follow the lead of the Tang Dynasty. Be loyal from generation to generation and never betray, if you violate this oath, you will be punished by heaven and earth!"
Fang Jun laughed and waved his hand, interrupting him: "The most useless thing in this world is an oath. If an oath is useful, all the gods and Buddhas in the sky will be exhausted? No one is qualified to ask others to do something unconditionally. If you get something, you have to pay. This is the principle of heaven and earth, which has never changed. The Tang Dynasty needs the loyalty of the Uighurs. At the same time, the Tang Dynasty will also give the Uighurs enough benefits. Only mutual interests can be maintained. Only an alliance can last longer and be more sincere!"
"Master Hou is so insightful, I am so ashamed!" Akagi Haya was stunned by Fang Jun's words for a long time, and said sincerely.
In this world, there is no unreasonable loyalty. When you greedily ask for the loyalty of others, but never think about what you should give in return, then this loyalty is like a fortress on the sand dunes. When a storm hits, it will collapse , Fall apart.
However, how many people really understand this truth?
Fang Jun sat up straight, holding the wine glass in his hand, and said seriously: "I wonder how much is the annual output of all the wineries in Gaochang Kingdom?"
"All the wineries in Gaochang Kingdom?" Akagi Hague asked in surprise.
Fang Jun nodded.
Chimu Haiya thought for a while, shook his head, looked at Ju Wendou, and said, "I can't estimate it, I have to ask the Prime Minister for advice."
Ju Wendou, as the great prime minister, was in such a large place as Gaochang State, so he thought about every detail in his heart. After a moment of contemplation, he said: "Gaochang State produces about [-] catties of grapes every year, and the amount of grapes it makes is also here. no big difference."
The amount of wine that can be made from grapes is determined by the sugar content of the grapes. Grapes with high sugar content will make more wine.
The top wineries in the world without exception have to control the amount of water they plant on the grapes in order to increase the sugar content in the grapes. The most extreme of this is the vines of Château Lafite. It is said that an average tree in Chateau Lafite can only produce half a bottle of wine.
On the contrary, those wineries that produce low-end wines, without exception, are desperately increasing the yield of grape wine, from five taels of wine per catty of grapes at the beginning, to one catty or two catties of wine, and finally directly using Alcohol + flavor + pigment + water blended with wine...
In the end, an infinite amount of wine could be produced without grapes...
(End of this chapter)
