Chapter 2, the supermarket opens
Ferdinand exhausted his words and finally sent away Princess Clementine. Frankly speaking, Ferdinand is still a little afraid of Princess Clementine, after all, she is the dove occupying the magpie's nest, and she is always a little sorry.
Ferdinand began to work on the supermarket plan again. The most important thing at the moment is personnel training, which is also the most difficult.
Ferdinand plans to recruit 100 people first, at least after graduating from middle school and pre-training. As for the training of teachers, he has to do it first. By the way, he can also hire the old butler to make do with him. The people management is obedient and docile, and the management ability is still good.
Vienna in 1881 was still different from later generations, and it is impossible to copy it completely. After all, it is still a noble world, and waiters must also receive the most basic aristocratic etiquette training, which can improve the grade of the supermarket.
The second step is the venue. This is the best solution. There are still 180 places in Vienna that meet the conditions. You can rent or buy it and simply decorate it.
Anyway, I can't afford to open a large supermarket with several floors now, and I can't find so many goods. There are many kinds of snacks in later generations, and many brands of daily necessities, many of which have no shadow now.
It seems that another way to make money has been found, and the development of low-tech snacks also seems to have good prospects. Forget it, let's open the supermarket first, Ferdinand thought.
The third step is to purchase the goods, which will be troublesome in the early stage. Forget it, you can get the goods at the wholesale market first, and when the supermarket scales up, you can go directly to the manufacturer.
The fourth step is to go through the relevant formalities. This is not a problem at all. After all, I am also a big noble, so I still have some face.
In the end, it was money, personnel training costs, venue costs, and purchases. Ferdinand roughly estimated that a 500-square-meter supermarket would cost around £1,000. (Note: In 1881, the currency of the Austro-Hungarian Empire was the shield. After 1893, it was changed to the krona. Because the currency value changed at that time, there were multiple results. For convenience, the pound was directly applied. 1 pound = 7.32238 grams of pure gold)
Combining his actual situation, Ferdinand decided to open five department stores in Vienna first. It was not a matter of funding. In fact, it was not a burden for him to spend several thousand pounds at a time, mainly because the staff could not keep up.
It took more than three months from market research, to training personnel, selecting venues, decorating and purchasing goods, and the preparations for Ferdinand's department store were finally completed.
It has been more than half a year since he traveled, and he felt a sense of pride when he looked at the supermarket that was about to open. This place carried his dream and set sail. If it was in a previous life, such a small supermarket would be enough for him to struggle for most of his life.
On June 18, 1881, which was the auspicious day chosen by Ferdinand, his first department store opened, and the name was directly pirated Volvo.
As a traveler, of course, he will not forget to publicize. As early as two days ago, he lined up all the employees, pulled up a banner, and took to the streets of Vienna to promote the opening of Volvo.
1881 is a memorable year. No matter in the East or the West, on February 24, Zeng Jize and the representatives of Tsarist Russia signed the Sino-Russian Treaty of Yili and the Land Trade Regulations.
Tsarist Russia returned Ili, but cut off a large area of territory west of Ili Horgos River and north of Ili River, and China compensated Russia for military expenses of nine million rubles.
The Manchu and Qing dignitaries are still drunk and dreaming of death, and the country is indeed sliding into the abyss.
In order to prevent Russia and France from uniting, Bismarck made itself hostile on both sides; and Russia also wanted to unite with Germany and compete with Britain in the Near East and the two straits.
On June 18, 1881, Bismarck, the ambassadors of Russia and Austria renewed the three-nation agreement in Berlin. 3 years.
On the same day, Volvo, the world's first supermarket, was born. Ferdinand firmly believed that June 18 was an auspicious day, and would never admit that he chose it for the sake of popularity.
However, the citizens of Vienna, mentioning the Three Emperors Alliance, will think of Volvo is an indisputable fact.
Volvo did not live up to Ferdinand's expectations. On the day of its opening, two long queues were sent on the street. Because of the large number of people, admission had to be restricted.
Like the Chinese, many foreigners also like to watch the fun. Some people just want to buy cheap things just for shopping; some people simply follow their curiosity and follow them blindly. (After the 1980s, you can recall that in the early 1990s, there was a rush to buy supermarkets in the county town.)
It lasted until the evening, and the goods were replenished three times in the middle. The hot scene shocked Vienna. I believe that tomorrow's newspapers will have to report.
The profit of the department store did not disappoint Ferdinand, and even exceeded it, but on the first day of opening, the turnover was as high as 1,500 pounds, and the gross profit was as high as 30%.
But it's normal to think about it. This is the first time a department store has appeared. On the first day of its opening, many people came in because of curiosity, and bought a lot of things in a daze.
This kind of good thing will not last for too long, and it will slowly return to normal in the future, and the turnover will definitely shrink significantly.
Profits in the retail industry have always been high, and even in the 21st century, where competition is fierce, many small supermarkets with good locations have had a good life.
Strike while the iron is hot, and in the next month, the other four department stores will also open their doors one by one, and business is still booming. The store managers are all outstanding talents selected from the training staff.
In fact, such a small supermarket doesn't need very strong management skills, as long as it can follow the system that Li Mu has formulated in advance and implement it.
Competitors have not yet appeared, and it is estimated that they are still waiting to learn, but it is coming soon. It is estimated that in the past few months, department stores and supermarkets in Vienna will flock to them.
The most urgent task now is to recruit troops and seize the market. No matter how fierce the competition is in the future, if you have an advantage now, you will have an advantage in the future.
Following the previous success, Ferdinand has also become radical. He plans to add 30 supermarket chains within six months, which involves a large number of personnel recruitment. Each supermarket should be equipped with at least ten to twenty employees, plus logistical support and administrative management, the number of personnel will not be less than 1,000.
It is also a huge challenge for Ferdinand, like the butler Carl, who has been arrested by him now. He is so busy all day that he has no time to manage the castle.
This made Princess Clementine very dissatisfied, and Ferdinand was caught as soon as he returned home.
Ferdinand, what are you running for? I won't eat you! Princess Clementine said with great dissatisfaction.
Oh, my dear mother, what do you have to do with me? Ferdinand said with a smile.
Are you so busy? Isn't it just a small department store, as it is! Don't you know how to ask someone for help? If you are asked to manage the Kohari family, you will not be exhausted! Princess Clementina was very dissatisfied said.
