Chapter 1,761 The value of a flash of inspiration

Ye Ming immediately said righteously: "Things can't be so cool. They are indeed shooting movies, but it's not as simple as shooting an advertisement here. I still have to provide advertising creativity. Do you know advertising creativity?

Advertising creativity is priceless.

Strictly speaking, my ten million cannot be considered high. It is just a friendly price. Do you imagine how much profit those classic advertisements brought to this product?

For example, diamonds are forever, and one will last forever. How helpful do you think this classic advertisement will be to advertising next time?

The value of this kind of advertising is 10 million, is it comparable to 20 million?

Not much.

Of course, this is just mutual benefit. Mercedes-Benz thinks that I know the price, so he gave me this advertisement.

Then my family will definitely take pictures of this advertisement to repay everyone for their hard work. I will definitely give everyone a very good surprise.

After the filming is completed, you will be able to see the effect of this advertisement. As for whether the ten million is worth it, you can judge it in your own hearts, right?

Now if I tell you whether I know or not, you will naturally be dissatisfied in your heart. Although you may not say it with your mouth, you will definitely be dissatisfied in your heart and think that my price is not worth it.

but? I hope you will judge whether the price is worth it after seeing the advertisement. In fact, after Mercedes-Benz sees this advertisement, they will judge whether the 10 million you invested is worth it. "

South Korea's Park In-yong also happened to be on a business trip in Beijing, so he rushed over after receiving the news.

At this time, someone else, Park In-yong, wasted no time to put forward his own opinion and said: "Mr. Ye Ming, based on the information I got, said that your advertisement will take three days to shoot. In such a short period of time, do you think you can shoot a good one?" An advertisement? Every shot of an advertisement is polished countless times before it can be completed, because can you complete a classic advertisement in these three days?"

Ye Mingde said very firmly: "There is definitely no problem with this. Do you think this year's classic will be decided by time?

If this year is the time to decide, then why do you still need to do odd jobs? As for advertising creativity, the most important thing is the flash of inspiration in the middle.

This is the most valuable thing, and this is the core. Otherwise, let alone three days, three months or three years, you may not be able to shoot a classic advertisement.

This is just like a reporter writing a manuscript and a writer writing an article. If there is a flash of inspiration, a classic may appear.

Like Mr. Bian Zhilin’s fragment, why is it only four short sentences, but it can become a classic among the four!

This requires us to consider carefully.

Could it be that Mr. Bian Zhilin needs a lot of time when he is writing fragments?

No, of course that won't be the case.

Therefore, when it comes to this matter, you can’t tell me that my time is short, which means I won’t be able to shoot a classic.

I also said just now that at this time, you have to see the commercial before you decide whether it is a classic or not.

Without investigation, do you have no right to speak? Now you say that I can't shoot a classic commercial in three days, that's just a bit arbitrary.

Just like you Koreans in the 2002 World Cup, you were able to defeat the Portuguese team and enter the semi-finals. Under such circumstances, think about the strength of your Korean team and the strength of the Portuguese team. In comparison, which of you is more likely to win? I think Portugal is more likely to win, but it was your Korean team that won in the end. What does this prove?

This proves that football is round and everything is possible, especially in football matches, where the flash of inspiration from stars can play a decisive role.

Another example is when Maradona won the World Cup, his Hand of God and his classic goal.

Why is Maradona's Hand of God performance during the World Cup so classic and so unforgettable?

One is because Maradona later won the World Cup, and the other is that after Maradona's Hand of God, he created an eternal classic for everyone.

That god-like extraordinary goal, I guess is a goal that will never appear again in the World Cup!

Maradona's greatness means that his flash of inspiration will make him a ruler on the football field.

He is the greatest football king after Pele!

After this, why didn’t the subsequent football stars become football champions?

For example, Ronaldo, for example, Zidane. Why haven't these superstars become world champions?

Because becoming the king of the ball requires showing his dominance and his dominance over the team.

It can even be said that he has great dominance on the court, his own team, and his opponent's team.

As long as he stands on the court, even his enemies will tremble under his feet. This is the dominance of a ball king. He can lead a team to show the most powerful impact until victory!

What he relies on is his ability to score goals like a flash of inspiration on the court!

Maradona became the king of the ball because he told everyone that I can score goals in two extreme ways. One is the hand of God. Of course, the hand of God is not recommended.

Well, if Maradona only had the hand of God, he wouldn't have become the world champion!

But after the hand of God, he gave everyone an undisputed, genius, and generally god-like goal! This was the flash of inspiration for him to become a ball king and have huge dominance on the court! I think in that game, Maradona would not have become the king of the ball just by the hand of God or by a divine goal. In fact, the same is true here in advertising. If you have a flash of inspiration in advertising, it may become a classic. "

Why was the South Korean team able to defeat the Portuguese team in the 2002 World Cup?

Why can you enter the semi-finals? This year, basically everyone around the world knows about it.

Of course, the efforts of the Korean team’s stars are inseparable.

People use it to run and fight on the court, but in fact, this kind of thing is more about the black whistles on the court that helped the Korean team enter the semi-finals.

But these are not important. No matter what, even if she was a bitch or a beggar at first, she is now the semi-finals of the World Cup.

The winner is the king and the loser is the bandit, Bangzi understands this very well.

This goal was also a goal that many teams in Asia would find difficult to catch up with.

If you want to surpass the Korean team's goal, you must at least enter the finals.

Such a goal is too difficult for Asian teams.

This is also something that the Korean team is quite proud of. No matter what, they are indeed the semi-finals of the World Cup, because if you say it here, what else can Park In-yong say?

Could it be that Park In-yong would jump out and say that the reason why we entered the semi-finals of the World Cup was because of the referee's help and the linesman's help.

Isn’t this a fool?

Park In-yong would never say that.

Although Park In-yong is not very satisfied with this answer.

But he really had nothing to say about this matter.

Ye Ming said this to give him face.

As for why the Korean team was able to enter the semi-finals of the World Cup in Korea and Japan, everyone around the world knows this!

Only the South Korean team is deceiving itself, thinking that it really has the strength to become the semi-finals of the World Cup.

Therefore, now Park can only accept Ye Ming's statement, which means that the Korean team entered by a flash of inspiration.

Football is round and anything can happen. Of course, if a black whistle is added, the chance of it happening is even greater.

At this time, Ye Ming answered a few more questions from the reporter. After checking the time, Ye Ming knew that the interview could not continue and he had to go back.

Therefore, I didn’t think about it at this time and said: "Actually, like everyone else, I hope that this commercial can be shot and shot as soon as possible. Fortunately, the time is relatively short, only three days. Basically, I shot this commercial The time is three days.

Mercedes-Benz has also made plans and will fully promote the advertisement in eight days.

Therefore, everyone can wait and see how effective the advertising will be. I hope it can give everyone a different feeling.

Of course, I believe in one thing. The ten million dollars spent by Mercedes-Benz will definitely be well spent. I will give them a very classic advertisement.

OK, let everyone look forward to it. "

At this time, after Lao Bai returned home, he began to write news. The title is very shocking. [The Emperor Superstar is shocked. Ten-million-dollar Mercedes-Benz ad]

Although taking a question like this may seem like a rich person or a country boy, in fact, everyone on the Internet recognizes this, and it is shocking and pleasing to the eye.

No matter how extravagant you become, no matter what, this advertisement worth tens of millions of dollars is indeed very attractive.

No matter how big the news is on the Internet, no matter what kind of thing happens, the most important thing is whether a topic can attract people.

As for being high-profile, it basically has nothing to do with some advertising names on the Internet.

Therefore, Lao Bai’s news topic is very good.

This guy Park In-yong will also use local materials after taking it back. He directly intercepted one, [A flash of inspiration for a multi-million dollar advertisement]

In South Korea, it also attracted the attention of South Korean Ye Jiajun.

At this time, the domestic Internet was full of news about this kind of tens of millions of dollars of advertising.

Ten million US dollars, this pile in front is a very shocking picture.

Generally speaking, it is impossible for a person to earn such an income in his entire life.

In particular, it has been made very clear on the Internet that Ye Ming's advertising conference was filmed within three days, and the people at Mercedes-Benz also said that in eight days they will promote this advertisement globally, and let everyone see what is worth thousands of dollars. What exactly does Wan's advertising look like?

Such an explosive effect is what Tom really wants to see. After all, as the boss of the Huaxia District, he could see that Mercedes-Benz was being discussed so much online, and he felt a sense of pride.

As for what Mr. Schrempp, the leader of Mercedes-Benz, thinks, no one knows, but no matter what, this news is very beneficial to Mercedes-Benz.

Because the money they spent was not in vain. Before the advertisement was filmed, there was already so much controversy and discussion on the Internet. This in itself is a good publicity.

Therefore, in terms of configuration, at least now they think that the 10 million advertising fee is still very worthwhile.

In the domestic entertainment circle, some celebrities who have trouble with Ye Ming are quite jealous. A random advertisement by Ye Ming is worth tens of millions of dollars. How can this be compared?

There is no comparison at all.

At this time, some people are asking, why is the relationship between Ye Ming and I handled so poorly?

Why couldn't you just tolerate it in the first place? Otherwise, you can still hug your thighs now.

Of course, the stars of Huihuang Film and Television are naturally very happy!

Even according to the reports, the contracted actors of Huihuang Film and Television are very happy.

It is even said that when they appear on variety shows, they feel superior to others. After all, not everyone can afford tens of millions of dollars in advertising.

None of my bosses have achieved such results. Of course, I feel very happy to be a member of Brilliant Film and Television.

At this time, the first person in China to call Ye Ming was Director Feng Da.

Director Feng Da from Little Steel Cannon.

Feng Xiaogang said helplessly: "You can do it, Ye Zi. An advertisement is worth tens of millions of dollars. How do you think we directors can live?"

If we directors want to make a movie, no one is willing to invest. How miserable I am! "

Ye Ming retorted unceremoniously: "Don't do this to me when you come back. Who will believe you when you say that no one will invest in your movie? Do you believe it or not? Now you take out a notebook and say that I want to make a movie." , I wonder how many people are willing to give you money to make a movie? You said that no one is investing in your movie now, do I believe this?"

Feng Xiaogang immediately said helplessly: "This is true, I won't tease you! I have a book that I have been writing for many years, and I have always wanted to shoot it, but no one is willing to invest, you say As a party member, the most tragic thing about him is that the movie he wants to make cannot be made no matter how hard he tries."

The angry people all said this, and Ye Ming quickly realized this. She said curiously: "You said that no one invests in your movie, but you are the most commercially valuable director selected in the country. Such a The title means that you are one of China’s four gooses, and no one can invest in your movie. You don’t mean that movie, right?”

Ye Ming quickly realized what kind of movie Director Feng Da was talking about. He had heard this news from Lao Liu. He said that Director Feng Da had a script to shoot, but no one invested in it.

Why have you heard about it from Master Liu? Because the script of this movie is adapted from Lao Liu's novel.