Chapter 2577: What’s so big about the whole city?
Ye Ming looked at the publicity plan, signed it, and then pushed it directly to Hong Fei on the opposite side and said: "There is no problem with this. I will let the people from Huihuang.com and Huihui Film and Television cooperate with your promotion. There are also some movie theaters, all with We have a good relationship, and this time the energy of Golden Armor has been released almost completely, so we just want to watch our movie."
Although "The Golden Armor" has not yet been released, it is actually at the end of the screening period. Therefore, even if the "Running Brothers" movie is released at this time, there is no need to worry about the impact of "The Golden Armor". .
After all, it was a movie that joked about history, while Running Brothers is a variety show and a funny family movie.
In fact, even if two movies are released at the same time, it doesn't matter much. After all, they attract different audience groups.
But at that time, when "The Golden Armor" was released, the "Running Brothers" movie hadn't even been filmed yet.
Therefore, in such a situation, it is natural to avoid the golden armor in the city.
But in fact, if you look at the box office of Golden Armor, the box office has now reached 100 million, and it has basically locked in the annual box office champion position.
After all, few people would think that Ye Ming can win the box office championship.
In such a situation, the movie "Running Brothers" will definitely not lose money. After all, you are Ye Ming's movie, and Ye Ming is the guarantee of the movie's box office. In recent years, it seems that Ye Ming has not disappointed everyone in any way. Pass.
As long as it is a movie brought by Ye Ming, it has enough highlights. Therefore, you will definitely not lose money, but it is hard to say how much you will make.
Is there ever a movie like "The Golden Armor" that makes money? This one is more anticipated. Of course, no one will believe that Ye Ming can win.
After all, one is a popcorn variety show movie, and the other is a masterpiece that Zhang Yimou, a national master, worked hard for. There is no comparison at the box office.
Therefore, everyone thinks that this is a movie that has locked in the box office championship. Hong Fei immediately followed up and said: "I also contacted some other traditional media for publicity, and they were all very considerate and said they would cooperate with us in publicity.
After all, Golden Armor is almost ready to be released. In this Lunar New Year season, in order to avoid the Golden Armor that is everywhere in the city, there are basically no other threatening movies. We spend money, and they are naturally willing to cooperate with us.
That is to say, I hope you, boss, can go to the press conference. After all, many reporters are here for you. Ye Ming nodded and said, "That's no problem. I'm already pretty busy with the Spring Festival Gala here."
By the way, how are the arrangements made by Director Zhao and his team from my hometown? If you have any problems, please take care of them. For people coming from my hometown, legitimate requests must be resolved quickly. "
What Ye Ming said are very knowledgeable and legitimate requests, that is to say, you cannot make unreasonable requests.
For those who come just to take advantage, there is no need to pay any attention to them.
Ye Ming is a person of status, not a soft persimmon. Ye Ming is willing to help. This is the friendship between the villagers and elders. However, if he does not want to help, no one can say anything else.
Naturally, Hong Fei would not take this kind of thing lightly.
Most people are not ungrateful and inhumane, but they are still very polite to fellow villagers, at least on the surface they are very polite.
On this point, Hong Fei thought very clearly.
Therefore, Hong Fei immediately said: "Don't worry, people have already arranged it, and it will be arranged in a dormitory near the Spring Festival Gala home."
It only takes seven or eight minutes to walk to the Spring Festival Gala House, which is very convenient. You can go to the Spring Festival Gala House even if you are walking in the evening.
In addition, the managers of Ode to Joy and Five Beauties have also been introduced to Director Zhao. Liu Tao and the others will schedule films at the Spring Festival Gala House to get used to the atmosphere of the Spring Festival Gala.
Therefore, Director Zhao can let Liu Tao and the others solve the problem if it is valid. If Liu Tao and the others can't solve the problem, then report it to the company. "
Anyway, Ye Ming has made a promise, which at least ensures that no outside force can interfere with Director Zhao and his program.
Hong Fei himself knew this very well. Ye Ming nodded and said, "That's okay. When will the press conference start and where will it start?"
Hong Fei put away the documents and said: "In order to take advantage of the popularity of the Spring Festival Gala, it is actually held in Media. This is a press conference before the premiere. It is relatively small. There will be larger ones during the premiere.
Therefore, this time we have convened less than a hundred media, including traditional Internet media, to give you a brief introduction and explain some of your questions.
Since the boss said he could go, then at a time like this, I think the reporters would definitely think they had a chance of winning the lottery. "
Taking advantage of the popularity is a method that everyone will use, and it is a commonly used method.
In such a situation, no matter what it is, the resources that can be utilized naturally need to be used more intensively.
Although Media is not high enough in terms of star rating, it is still quite influential with CCTV as its backing.
There are very few people who can hold a press conference here. After all, if we didn't have a very good relationship with CCTV, we wouldn't hold a press conference directly here under normal circumstances. Time was tight this time, Ye Ming knew this, but he didn't expect to be so nervous.
But if you calculate it carefully, for such a problem, Ye Ming's request is for the Lunar New Year period. Therefore, at this time, time is tight and the tasks are heavy, so Hong Fei's handling of this is relatively appropriate.
Ye Ming nodded and said, "Okay, let's go. When we go back to the premiere, I will invite some big stars to attend our premiere. Forget it this time."
For a relatively small press conference, forget about the lead actors and Ye Ming. Therefore, there is no need to directly invite some big stars at this time.
This is a favor. You invite someone over, and later they invite you to make a guest appearance or attend a press conference. You have to return the favor.
People like Zhou Xingxing who are in arrears with emotional intelligence are rare in the entertainment industry. There are very few people who can achieve the status of a top superstar like Zhou Xingxing.
When Zhou Xingxing's movie was released in the Mainland, in order to expand its influence, he invited Feng Xiaogang to come and stand in. Feng Xiaogang also went over very politely. This was considered a favor. No matter what it was, Zhou Xingxing had to acknowledge such a favor.
Otherwise, people in the entire entertainment industry would be ostracized. However, what was the result? When Feng Xiaogang invited Zhou Xingxing to attend his press conference, Zhou Xingxing actually refused because he had no time.
Zhou Xingxing's artistic attainments and contributions to movies must be recognized, but his emotional intelligence is negative, so basically there is no big problem.
Therefore, even if Ye Ming is famous, it is just easier for him to invite those big names, but this kind of favor actually needs to be repaid. This press conference is actually a small briefing meeting that has been completed. Basically, the starring director came to participate. Ye Ming's appearance this time really gave everyone a big surprise.
But Ye Ming's temporary guest host also made it very clear.
This time it is a big movie about Running Brothers. Therefore, in such a situation, I first have to ask some questions about Running Brothers. For other things, Ye Ming said that he will answer everyone in a unified way.
This requires everyone to interview the actors of Running Brothers first, and then he will choose some appropriate answers to other questions.
Sure enough, everyone is still relatively giving face, and no reporter would be stupid enough not to give Ye Ming face. After all, if you reach a position like Ye Ming's, you basically don't care what reporters think.
Therefore, not many people dare to offend Ye Ming, especially since Ye Ming is famous in the entertainment industry for his character of repaying flaws. If you offend such a person, you will definitely have to live in fear.
Xu Zheng, Huang Bo, Wang Baoqiang, and Deng Chao Wang Zulan and others have also begun to learn how to deal with reporters, and they have also learned to be messy and muddy in front of reporters.
If it is about promoting a movie, I will answer it seriously, and even if there are some embarrassing things in the filming, I will share it with everyone. After all, this is a fan movie that is close to the people. Therefore, in such a situation, In fact, it requires everyone to lower their status and be grounded.
On this point, the leading actors of Running Brothers did quite well.
The scene was actually very lively, and the guests and hosts had a great time.
In fact, when I go back, everyone knows how to write the manuscript. This is considered a standardized promotion, and generally there will be no problems. Anyway, it is just a great praise for the big movie Running Brothers.
Finally it was Ye Ming's turn to answer. A female reporter from CCTV's movie channel stood up and said: "Mr. Ye, everyone is still very much looking forward to the box office of Running Brothers. This time, what do you think of this movie?" What a prediction.
Is it possible to surpass a city full of golden armor? "CCTV reporter,
At least in China, CCTV reporters are usually the first to speak. This is also an unspoken rule that everyone must abide by.
This is actually to give CCTV face, since he is the boss after all. This question is a bit of a divisive matter.
Who doesn't know that Ye Ming and Zhang Yimou have a very good relationship. They are both Olympic promotion ambassadors, and it is said that they will definitely cooperate at the Olympic opening ceremony. At this time, asking like this is provoking trouble.
But Ye Ming, as the host, stood up and said: "Thank you everyone for coming, and thank this reporter from CCTV for asking everyone's questions.
Well, how should I put it? Our movie is just a family comedy, and Director Zhang’s movie history is a blockbuster.
Therefore, the audience may be different.
Therefore, everyone can basically coexist. Moreover, when it comes to the box office of the movie, I think Director Zhang’s movie is a blockbuster after all.
With a box office of more than 200 million, at least I don’t have that much confidence in this movie of mine.
I think a box office of more than 100 million is considered quite good.
We just want to bring you a comedy. You can just watch it as an extended version of the Running Brothers variety show.
Don't think that our movies are so high-end. We think that if we can make you laugh, it is already a success.
More than 100 million is already within our plan.
Of course, if it is too little, we may lose money.
I make movies to make money, so naturally I don’t want to do a business that makes me lose money. In addition, this time, I took this opportunity to announce something at the conclusion of the briefing meeting. No matter how much the movie box office is, the box office on the first day of the Run Brothers movie, after we pay the tax on the part assigned by the company, All remaining money was donated to Western Water Cellar and Operation Spring Thunder.
Remember, the first day. No matter how much box office we have, after paying our share of the relevant national taxes, every penny will be donated. "
When this matter was revealed, it caused a sensation. People in the entertainment industry are actually very clear that for a movie, especially a fan movie, the box office on the first day is the most important, and the rest may be a little less.
Unless it's a classic like Titanic, the box office in the second week may exceed the first week. Generally, the first week is the most important for a movie.
In the first week, the box office on the first day is the most important box office period.
Even if the movie Running Brothers is not the box office champion, according to Ye Ming's popularity and appeal, it is definitely no problem to earn over 100 million yuan.
Therefore, there is no problem with the box office on the first day exceeding 30 to 40 million, and 50 million is not impossible.
This is the influence of superstars, top superstars. But based on this calculation, at least 20 million from tax payments should be donated.
Ye Ming was very generous. Even if Ye Ming had not donated it, others would not be able to say anything in such a situation.
But in such a situation, Ye Ming said this in front of reporters and in public, that is what must be done, and he must do it very neatly.
This is a very remarkable act of charity.
This is something other directors don’t have the courage to do. After all, Ye Ming himself is the boss,
What he says is what he does, and no one else can interfere.
Anyway, even if you lose money by doing this, Ye Ming will have a good reputation as a philanthropist.
What's more, can Ye Ming's movies lose money? This is simply impossible.
Therefore, at this time, everyone is praising Ye Ming's charitable behavior, which is worthy of a special mention. (To be continued)
