Chapter 3783 Response

Li Jiangnan is a complete old fox. He talks about people and ghosts. He has been in the entertainment industry for so many years, so naturally he still has two skills.

Just his long speech above can be understood clearly in the entertainment industry, and anyone who thinks of this can check it out. If we use the realm of martial arts to divide it, Li Jiangnan's level has basically reached the point where the golden wind has not yet moved and the cicada is aware of it.

It cannot be said that he can predict everything in the entertainment industry, but at least in the general direction of the entertainment industry, the specific industry of the entertainment industry has begun to enter the cold winter and other general issues, he can still analyze it in advance through clues. of.

Of course, this cannot be regarded as the iron mouth of the Mai Yi statue. This is just based on Li Jiangnan's many years of experience and some internal information he has, so he can judge that the entertainment industry has begun to enter. It's the depths of winter.

Regardless of this small judgment, it seems to be of little use, but for the huge Jiangnan Film and Television, the boss will take some measures after making such a judgment.

For example, in terms of investment, the original investment of 200 million in film and television investment was directly reduced to 50 million, and the remaining 150 million can be invested in various industries such as industrial investment, property market, etc. to diversify risks.

In this case, Jiangnan Film and Television encountered a sudden winter of film and television. Having more ability to withstand pressure is very beneficial to the development of Jiangnan Film and Television.

It is even said that even if you use the extra money to buy some stable funds, it is much better than investing in the film and television industry, because people like Li Jiangnan can clearly understand that investment in the film and television industry is a place with high investment, high risk and high return. , among which high risk is actually the most important.

High investment and returns are just the beginning and the result. How to control the high risks in the middle can tell how good a person is in the entertainment industry.

It is obvious that Li Jiangnan has a very high level in the entertainment industry. From what he said above, it can be seen that the success of Jiangnan Film and Television is definitely not an accident.

Ye Mingchen tried it and said: "Then you Jianghu heroes have invested a lot. It can be said that in recent years, the investment in martial arts TV series is calculated as the last dollar. That is rare. Since Boss Li, you know The cold winter in the entertainment industry is coming soon, so why are you still making such a large investment?

This is completely contrary to your previous judgment of him. According to your personality, if you knew that the film and television winter in the entertainment industry was coming, it would be impossible to invest so much money in a martial arts TV series. "

Li Jiangnan nodded, looking thoughtful, and then said: "Actually, this is what I have to do. After all, there are so many people in our company who need to feed, so we have to find something for them to do, right?

Therefore, this investment is actually very necessary. It is also a way to demonstrate the strength of our company. In fact, I originally thought about fully investing in our company. If it were before, I was optimistic that it would be very normal for our company to invest in full.

You can see this from some previous announcements of our company, but it is precisely because I feel that the film and television industry is slowly entering the cold winter, at least it is starting to enter autumn anyway.

At the latest in the first half of next year, everyone will be able to feel that there will be a cliff-like decline in investment in the entertainment industry. By that time, the entire entertainment industry will be able to feel that the cold winter in the film and television industry will suddenly come.

I actually know the news, but the previous investment in Jianghu Heroes was already planned. We had this plan from the beginning last year, and we started formal planning in the first half of this year.

At that time, I could not feel that the small circle of film and television dramas would enter the cold winter. That is, in the second half of this year, I gradually judged through some clues that the current film and television circle has begun to enter the cold winter.

It's not that you can't make money. There are definitely some top-ranked investment projects that will make money, but the kind of money you can make by investing with your eyes closed is basically impossible to make again.

In fact, it is precisely because I feel that the countdown to winter has entered in the film and television industry. Under such a situation, Jianghu Heroes was originally invested by our company alone, but then I brought in some other capital to enter this TV series. Come.

So you can see our current announcement about the TV series Jianghu Heroes. It is indeed our company’s leading investment, but there are other capital participations. If you calculate it specifically, the entire cost and income borne by our company is basically 1 /3, the other 2/3 were taken over by some capital we found.

In this case, if we lose money, we all lose money together, and if we make money, we all make money together. Anyway, it has entered a cold winter in the film and television industry. At this time, we can also find someone to share the burden for us.

Think about it, if we hadn’t found external capital to intervene, something happened to our male lead 2, and we would restart the shooting of the male lead 2 this time. In this case, then our company’s film Even before the TV series was aired, there were signs of losing money.

In such a situation, would I be so calm and calm? It is because 2/3 of it has been accepted by other capital, so even if it is really going to lose money, our company will only lose 230,000 yuan if it loses 1 million, and the rest will not have much to do with our company's income.

Of course, if there is money to be made, our company can only get 1/3 of the profit, but after all, the film and television industry has entered the cold winter, so we should be careful. This is not a big mistake.

What’s more, in the next one or two years, if any investment in our company exceeds 50 million, external capital will intervene.

Our company will never invest more than 50 million in a project like this again. Whether it is a movie or a TV series, it is basically of this level.

There are risks involved in making money, so let's bear it together and stay together to stay warm, so that we can get through this cold winter. "

When Li Jiangnan said such words, he was very confident. He believed that his judgment would be absolutely correct, at least in the general direction.

Therefore, the future development of Jiangnan Film and Television, at least in the next one or two years, will inevitably be based on shrinking the scale.