Chapter 230 Build a personal brand! (Second update)
Farming, pig raising, cattle raising, he has to do it all.
The pace of urban life is too fast and it is too easy to get tired. Sometimes it is better to return to the embrace of nature, enjoy the life of a farmhouse, and relax yourself wholeheartedly.
On the third day, Li Zetian and others came to Fernande Farm. This large manor was simply too beautiful. The Portuguese-style villas were built in a dreamlike architectural style. Surrounded by flat grasslands, lush woods and clear lakes, the scenery is picturesque and breathtaking. A little further away is endless green farmland, all planted with soybeans.
Li Zetian fell in love with this place at first sight.
"Mr. Li, soybeans in Brazil start sowing around October, and harvesting starts around March or April." A middle-aged man in his forties, about 180cm tall, wearing denim clothing said his name was John Bruce. He is the manager of the farm. He used to manage the farm for the Fernande family, but now he manages the farm for Li Zetian.
Li Zetian nodded to express his understanding, and then asked: "I heard that there are still 300,000 hectares of land that have not been developed, right?"
"Yes, Mr. Li. Because developing new land requires a large amount of funds and recruits more employees, the original farm owner, Mr. Fernande, is reluctant to invest so much money, so the 300,000 Hectares of land are still abandoned."
Li Zetian said calmly: "You then recruit people, develop the land, and then plant it all with rice."
"yes!"
…
Just after Li Zetian and his family moved into the Fernand Farm and enjoyed a vacation-like life, there was a lot of buzz and discussion from the outside world.
Because Li Zetian was not idle at all, he asked people to start purchasing the farms surrounding Fernand's farm so that they could be connected together. Within just one week, three large-scale farms in the surrounding areas were purchased, with areas of 235,000 hectares, 352,000 hectares, and 410,000 hectares respectively.
"Damn it, is Chronos Li determined to farm?"
People were surprised and puzzled.
At this time, a person in charge who helped Li Zetian purchase the farm "accidentally" revealed the reason after drinking: "The children in the L.Y orphanage and school need to eat. Chronos Li purchased the farm all for them!"
The news spread like wildfire and soon made headlines around the world.
"Daily Mail": "Chronos Li is buying up farms on a large scale just so that his children can have food to eat!"
"Reuters": "The greatest man of the moment!"
…
Li Zetian's popularity has been further improved. In fact, he has inadvertently built a strong personal brand for himself!
And personal branding and corporate branding complement each other!
Just like Steve Jobs in his previous life, when people think of him, they naturally think of Apple and the iPhone, which greatly promotes the sales of Apple products. Countless entrepreneurs around the world are learning from Steve Jobs to build personal brands and are working hard to improve the influence of their personal brands. Why do so many corporate CEOs appear in Chinese variety shows? This is actually to attract fans and improve their personal brands.
The most impressive person is probably Chen Ou, the founder of Jumei Youpin. As soon as his "I Speak for Myself" advertisement came out, it became popular all over China. Jumei Youpin's popularity has greatly increased, and its performance has naturally increased dramatically!
Li Zetian's charity work is actually also attracting fans and building a personal brand, achieving the same goal through different paths.
As long as there are more fans, no matter what product Li Zetian makes, there will be people who will support him.
Although Li Zetian is not a star now, his appeal is stronger than that of a star! People are willing to go to the company under his name for consumption, and they will form this understanding in their hearts: "All the money Chronos Li earns is used for charity, and I must support him! It is true that he is already very rich, but People like him should be rich!!!”
Li Zetian wears the coat of a philanthropist, and it is not easy for anyone to touch him. In fact, this is one of the reasons why Li Zetian is so keen on charity.
…
In Li Zetian's newly acquired farm, some land is covered with rapeseed flowers. These large, golden fields of rapeseed flowers are in full bloom, with bright colors and magnificent momentum. They are really beautiful.
Yu Jingqiu rarely saw such beautiful scenery, so she couldn't help but walk to the flowers and let Li Zetian take pictures of her. Later, when I got tired of playing, I lay down among the rape flowers, looked up at the blue sky and white clouds, smelled the fragrance of the flowers, and was extremely intoxicated...
"The sky is so beautiful!" Yu Jingqiu said while unconsciously drawing circles on Li Zetian's chest with one hand.
"It's indeed beautiful. It's rare to see such a blue and clear sky, and the air here is so good. It's all the smell of nature!" Li Zetian looked around and said with a smile, "It's a pity that we wasted so much. Rapeseed flowers…”
"I can't blame you for this!!" Yu Jingqiu said coquettishly.
"It's so annoying~ What kind of questions are you asking?!" Yu Jingqiu's face turned red and she hit Li Zetian on the chest with a small hammer.
At dusk, the golden sunlight shines on Jingqiu's enchanting face. The beauty is simply breathtaking! ! !
With such a lovely wife, what more could a husband ask for!
Li Zetian absolutely loves Yu Jingqiu!
In the evening, Li Zetian hugged his wife and walked out of the rapeseed field where he had left beautiful memories.
…
The life of a farmer in Brazil is extremely comfortable, and Li Zetian even feels like he doesn't miss his childhood. What makes him very happy is that his beloved wife Yu Jingqiu is pregnant with another baby here.
"Dad, dad, why did mom say that I will have a younger brother or younger sister soon?" Xiao Youran ran up to Li Zetian and looked at him with doubtful eyes.
"Because mom is pregnant!"
"What is pregnancy?" Xiao Youran asked innocently.
"Pregnancy means..." Li Zetian looked thoughtful, thinking how to explain to Xiao Youran?
After a few seconds, Li Zetian said: "Pregnancy means that there is a baby in the mother's belly. You used to live in the mother's belly."
It was okay if Li Zetian didn't explain, but when he explained, he made a mistake.
"Dad, how can I live in my mother's belly when I'm so big?" While saying this, Xiao Youran gestured to her height, "Humph, dad is bad, dad is lying, I will ignore you!" Xiao Youran pouted. He pouted, turned around angrily, and ran off to play.
Li Zetian couldn't help but shook his head and smiled bitterly, "Oh, this silly daughter..."
"Our daughter is so smart! You are so stupid that you can't even explain it!" Yu Jingqiu scolded with a smile.
"Okay, okay, I'm stupid... Anyway, you are pregnant, you are right!" Li Zetian hugged Yu Jingqiu and said affectionately and tenderly.
