Chapter 259: Kill Nintendo

After acquiring Wells Fargo Bank, Li Zetian also has his own financing institution, and he can use the bank's funds to develop his career in the future. Many acquisitions in the future will easily cost billions or tens of billions of dollars. Without the support of banks, it will be difficult to successfully acquire these companies.

As powerful as Li Zetian, he currently does not have much cash reserves.

"Mr. Li, do you have any other instructions?" At this time, Wells Fargo CEO Nick Paul asked.

Li Zetian thought for a while. He has been in the United States for so many years and found that there are relatively few ATMs, and ATMs between different banks cannot be connected to the Internet. For example, Citibank users cannot withdraw money from Bank of America ATMs, and Bank of America users cannot withdraw money from Citibank ATMs. Withdraw money.

This is very inconvenient, but it also means huge business opportunities!

Li Zetian organized his words in his mind, and then said: "I think Wells Fargo can consider vigorously developing ATMs and establishing ATMs all over the United States, such as supermarkets, department stores, movie theaters, commercial streets, shops and other places where there is a large flow of people and where consumption is needed. In addition, contact other banks to jointly build an ATM network and unify bank cards, allowing customers to engage in financial transactions across banks, making it more convenient for cardholders to use ATMs. People can use one bank card to obtain cash from ATMs of different banks. !”

"Mr. Li, we have invested huge sums of money to build ATMs. Other banks can enjoy the benefits without spending money to invest in ATMs. Isn't this too cheap for them?" asked a Wells Fargo executive.

Li Zetian smiled lightly and said: "If users of other banks make inter-bank withdrawals or transfers at Wells Fargo ATMs, we will need to charge a part of the surcharge! In addition, we can also charge a part of the surcharge for withdrawals from other places."

Wells Fargo CEO Nick Paul's eyes suddenly lit up and he said excitedly: "Mr. Li, this is a great trick! In this way, users of other banks will indirectly become Wells Fargo users, and the surcharge alone will It will allow us to make a lot of money. In addition, due to the existence of this surcharge, it will greatly promote the conversion of users into Wells Fargo depositors, because in this way, they will not need additional surcharges to withdraw money at our ATMs. At the same time, through ATM, we can also promote the Wells Fargo brand, build awareness, and let more people become our users!

In addition, the U.S. Supreme Court ruled that ATMs are not branches of banks! If ATMs represent bank branches, then restrictions on opening branches across state lines will limit further development of ATMs. In other words, we can open ATMs all over the country without restrictions, thus establishing countless profit points! ! ! "

Li Zetian smiled and nodded, "Well, what Nick Paul said is pretty much what I mean, so investing in building ATMs will be a key project for Wells Fargo! And as far as I know, Citibank has done a very good job in ATMs. .Do you still remember the blizzard that covered New York in 1978?"

Li Zetian paused, and before anyone could answer, he continued, "At that time, the snowstorm was so heavy that it became extremely difficult to travel on the roads, and many banks and shops had to close their doors. Citibank released an advertisement at the right time: New York in the picture Citizens marched hard before the blizzard, came to Citibank's ATM, and took out cash. After the picture, a famous slogan appeared: 'Citibank never rests.' This blizzard suddenly increased the usage of Citibank's ATMs. 20%. Since then, Citibank’s ATM services have gradually gained popularity. By 1981, Citibank’s deposit share in New York even doubled!!!”

Everyone present knew about this. Hearing this, they couldn't help but nod their heads. At the same time, Li Zetian established an excellent image and high prestige in their minds. They thought that this new boss didn't know anything about the banking industry, but he still had some knowledge. Get the brush!

Under the respectful eyes of everyone, Li Zetian said goodbye. Despite what he said, he was actually not familiar with banking business. In addition, he is also afraid that saying too much will affect the decision-making of Wells Fargo's management.

…

On February 1st, Nintendo’s FC game console was officially released across RB.

President Hiroshi Yamauchi attaches great importance to the sales situation of FC and came to Akihabara in person.

"President, Flamingo Company is really bullying people. They actually threatened third-party game developers not to develop games for Nintendo. Moreover, they were shameless and said in a high-sounding way, 'The development of three games a year is the limit for a game company. No more. If so, the quality of the game cannot be guaranteed and it may not pass the review of Flamingo Company. 'Huh, this is not a threat but a threat?! Who doesn't know that according to the requirements of the royalty system, in addition to subsidiaries of Flamingo Company, other games The company can only release three new games on the Flamingo-1 console platform every year, and they are all exclusive games and cannot be released on other game platforms. If a third-party game development company also plans to develop games for Nintendo, then the game If the number of development projects exceeds 3, they will be rejected by Flamingo Company on the excuse of poor game quality!" an employee said angrily.

Hiroshi Yamauchi remained silent, staring at the shops on both sides of Akihabara.

He had expected that Flamingo Company would suppress the Nintendo FC game console. If it were him, he would ruthlessly suppress his competitors.

At the moment, whether FC can break out of the siege and win the support of third-party game developers all depends on today's sales!

Flamingo's royalty system has long made many game developers complain, but they cannot do without Flamingo. If FC's sales performance is good, some game developers will surely consider developing games on the FC game console platform.

As the saying goes, "It's better to be the head of a chicken than the queen of an ox."

For some companies, it is difficult to succeed on the Flamingo-1 game console platform, but on the FC game console platform, if they can get publicity and help from Nintendo, they may have higher sales. In addition, Nintendo’s conditions will not be as harsh as those of Flamingo.

Flamingo is simply exploiting them!

In fact, they didn't know Li Zetian's good intentions. It is precisely with the royalty system that the quality of the game can be guaranteed. Game development companies will strive to make the game the best it can be. Because they know very well that under the condition of limited number of game development, the better the quality of the game, the more money they can make!

Nintendo has been developing games in RB for many years and still has a group of fans and players. That morning, Akihabara welcomed a large wave of players and it seemed very lively.

"President, there are quite a lot of people!" The people around Yamauchi Pu couldn't help but say with joy.

Hiroshi Yamauchi nodded and said in a low voice: "The price of FC is 250,000 yen (US$100), while the price of the Flamingo-1 game console is 375,000 yen (US$150). FC is not only a game console. It surpasses the Flamingo-1 in performance and is 125,000 yen cheaper, so it is very popular. The only thing that FC cannot compare with the Flamingo-1 is that there are too few games on the platform. Only our Nintendo company There just can’t be too many games developed!”

This time, Nintendo has spent a lot of money, selling FC at almost cost price, hoping to seize the market through a low-price strategy, and then make money through game cartridges. From a strategic point of view, there is no problem at all, and it is very correct, but Nintendo does not have strong capital. Such a large company has so many mouths to eat. If the product does not make money, it means that the company will face losses every day. If the sales of game cartridges are not good, it will be difficult for Nintendo to survive.

Li Zetian learned about Nintendo's release immediately and frowned, "Nintendo wants to start a price war with Flamingo? Okay, then I'll stick with you until the end!"

Later, Li Zetian picked up the phone and contacted Flamingo CEO Nolan Bushnell. He first asked about the situation of the second-generation Flamingo game console: "Bushnell, the developer of the Flamingo-2 game console how's it going?"

"It's three-quarters complete and should be in time for the Christmas promotion this December!"

"Well, that's great!" Li Zetian was overjoyed and said, "Since the second generation product is about to be released, let's start to reduce the price of Flamingo-1. On the one hand, we can seize more users, and on the other hand, we can Block the development of other companies!”

"Okay, I understand! Nintendo officially launched the FC today with a price of 250,000 yen. So, Mr. Li, the price of Flamingo-1 has been reduced to 200,000 yen. What do you think?"

"Can!"

As soon as the conversation ended, at noon that day, the Flamingo Company announced that the price of the Flamingo-1 had dropped to 200,000 yen.

Yamauchi Hiroshi received the news immediately, and his face suddenly turned pale.

After a while, Ye Qiuyuan's inquirer came with news that FC sales suddenly dropped. Many users who originally came to buy FC bought Flamingo-1 instead.

"President, do we want to lower the price?" a young assistant asked.

As soon as he finished speaking, he was immediately opposed by some people.

"FC just went on sale this morning, and the price suddenly dropped in the afternoon. What do you want the previous users to think?"

"Yes, we can't lower the price easily!"

"However, Flamingo-1 originally had an advantage, and now the price is lower than FC. Customers are buying Flamingo-1. We have been working hard these days to promote and attract people to the store. Isn't it for Fire?" Flamingo-1 as a wedding dress?"

Yamauchi Hiroshi was silent for a long time, waved his hand to interrupt everyone's quarrel, and said in a deep voice: "Reducing prices is definitely not possible. Changing orders overnight will cause great damage to the company's reputation!"

"President, what should we do? We can't just sit back and watch, right?"

Hiroshi Yamauchi said in a deep voice: "There is no need to reduce the price, but we can change the method, such as giving users two game cartridges for free. Previous users can come and receive two game cartridges at any time!"

After everyone heard this, they all said that this method was good.

At this time, Hiroshi Yamauchi's voice rose a few decibels and said loudly: "Now there are many third-party game developers looking at us. If we want to win this battle, we must have extraordinary courage!!!"

"Understood, President, then I will give you your order now!" the assistant said.

"Well, go ahead!"

Soon, Yamauchi Pu's decision was made.

After hearing the news, Li Zetian couldn't help but smile playfully, and said to Dongfang Yuqin: "Notify Nolan Bushnell that Flamingo Company will also give away two game cartridges..."

"Okay, Mr. Li."