Chapter 223: Of course we must pay attention to the business of tens of billions
After successfully winning the gold mine of Baez Doll, Zhuke immediately put down his other work and devoted himself to Baez Doll.
The big business of tens of billions of dollars, how important it is!
Selecting a site to build a factory, further designing the image of Baez doll, overseas authorization...
And so on, Zhuke must personally participate.
"Boss, don't worry about the 1% dividend. This is what Bryant deserves, and this guy is in a trough, but he is very arrogant in his bones. Now we can't do without him." Taro Hashimoto said. .
"I know." Zhu Ke felt very distressed.
The Baez doll is worth tens of billions of dollars in the market, 1% is not a small amount.
Hashimoto Taro, has always been known for his sharp eyes.
Across the entire group, he and Domino of Jin Shuguang Music are known as the "Yin of the Group".
That is definitely not a vain name.
Domino is called "the shadow of the group", not because of his insidious methods, but because he is a idiot and is very good at tapping potential newcomers from other companies.
For example: Didn’t Britney Spears be fooled by Domino?
Hashimoto Taro is different.
He is really overcast!
Since he took office as the president of the chain stores around SpongeBob Squarepants, he has used Zhuke's advantage as an opener, coupled with his original contacts, to suppress other surrounding chains in the entire Los Angeles city area.
Means are emerging in endlessly!
As long as he can beat his opponents and seize market share, he will do everything.
Even the Disney Group, which has the best peripheral product operations, is nowhere near Hashimoto Taro in the film peripheral market in downtown Los Angeles.
For this reason, Disney’s chairman Michael Eisner called Zhuke himself several times to scold his mother.
"Taro Hashimoto, of course I understand that Bryant Ben is a stubborn temper."
"From the fact that he was able to give up his job as a Mattel Group designer, he can see his stubbornness. I understand the truth that if you want a horse to run, you have to feed it."
"And I'm not a stingy person, so I will listen less to words that slander me in the future."
"I, Zhuke Wald, is famous for having many friends and being a man."
Zhuke patted his chest confidently.
"Of course." Hashimoto Taro also laughed.
My boss is really shameless!
Of course, Taro Hashimoto can only complain in his heart.
The idea of Betz doll comes from Bryant Ben, and he is undoubtedly the person who knows the whole series of dolls best!
In the history of the original time and space, Bryant participated in the entire series of dozens of versions of the Baez doll. His role in it is irreplaceable.
Otherwise, Zhuke will only give him a sum of money to buy the design, and will never give him a 1% dividend.
Capital is **** and dirty, but it is also extremely generous to talents, after all, they can create more profits.
"Boss, we should be able to start the Baez doll factory," said Taro Hashimoto.
"Do not!"
Zuke shook his head very firmly.
"Man, don't forget that at the beginning of the Baez doll design, Bryant was still working at Mattel, who owns the copyright?" Zhu Ke said solemnly.
"Uh......."
The little devil Hashimoto Taro was taken aback.
According to the relevant content verification provisions of the "Labor Law" and "Copyright Law", the relevant copyrights obtained by employees during their employment in the company during their working hours belong to the employing company;
When the employees are outside of work, the copyright of the completed design does not belong to the employing company. The definition in the legal terms is extremely vague.
Copyright disputes occur almost every day in the United States!
What's more, it is the Baez doll that involves a market of tens of billions of dollars. If Mattel does not fight a lawsuit in the future, Zhuke dare to twist his head and kick it for them!
"Sake is a red face, rich and beautiful."
"Wine is cold, and it is hot when you drink it; silver is cold, but it is hot when held in your hand, as it has been since ancient times."
At its peak, Baez dolls claimed to be "sold $10,000 per minute", with a yearly turnover of up to 7 billion U.S. dollars.
How can Mattel be willing?
Therefore, it is inevitable that Bryant, who has worked in Mattel, will fight a lawsuit in the future!
The appearance of Baez doll makes Barbie no longer a favorite of girls, which makes Barbie and her owner Mattel very unhappy.
In 2005, Mattel sued Bryant, the designer of Baez Doll, and MGA.
issued accusations: “MGA not only stole Mattel’s special property, such as Baez’s designs, prototypes and related materials, but also stole many trade secrets.”
Since then, the battle between Baez and Barbie has completely started!
In July 2008, the California Federal District Court ruled that Bryant, the designer who originally worked for Mattel and later switched to MGA, gave birth to the idea of a Baez doll while working for Mattel, and therefore constituted an infringement, and therefore sentenced Mattel Win the case.
The court also ruled that MGA Group infringed copyright and breached its credit obligations, and ordered MGA to compensate Mattel for 100 million U.S. dollars;
In addition to ordering the suspension of production and sales of Baez dolls, it also ordered MGA to recycle all Baez doll products from the market, and must destroy all tools for making dolls, including plate making and molds.
This is nothing short of a tactic!
Bryant certainly refuses, appealing!
Who will shoot the lawsuit!
So, this war for the world hegemony of "doll toys", the battle for a market valued at tens of billions of dollars, has completely started, and it has become intensified.
has lasted for 6 years.
&NbGA Baez dolls and Mattel Barbie dolls have been in constant lawsuits, and the verdicts are often very different, but no matter what the trend of the two big doll brands in the end, Barbie dolls are destined to be Baez dolls' opponents for life.
"Regardless of whether there will be a lawsuit in the future, you should arrange for someone to contact Mattel to solve the copyright matter completely." Zhu Ke ordered.
"Okay, boss."
6 years of copyright disputes involved a lot of energy, let alone the annual attorney fee is definitely not a small expense, and it is a struggle for brand survival!
"Taro Hashimoto~www.wuxiaspot.com~ Believe it or not, even if we solve the copyright issue, after our products become popular, Mattel will still choose to tear up the peace agreement, file a copyright lawsuit with us, and order us to suspend production?" Said with a smile.
"..."
Taro Hashimoto was silent for a few seconds, and said in a deep voice: "It stands to reason not, unless the sales of our Baez dolls are huge and threaten the survival of Barbie dolls. At that time, any so-called contract will not stop greed. Greed
"bingo!"
Zuke gave him a big praise!
The emergence of Baez dolls really interrupted Barbie’s dominance in the doll market.
Its overall profitability is much better than the peripheral products of popular movies such as "SpongeBob SquarePants", "Peppa Pig", "Cars", "Toy Story", etc., but who can not be tempted?
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