Chapter 1012 The value of Marvel’s IP!

This private estate is huge.

Yang Ming came out of the study. Ah Zhu, Zhong Chuhong, and Guan Jiahui were still outside.

It was the first time for the three girls to come to New York, and the feeling was different from what they imagined.

New York is the most economically prosperous city in country M and the world's largest financial center. New York's Wall Street is even more famous around the world. This is a private estate near Huntington, a wealthy area of ​​Long Island, New York.

The three women didn't feel anything here. Instead, they felt that this place was like a small town in Europe and America.

Yang Ming was walking around the private manor, and the three girls were outside.

New York time.

18:00 in the evening.

Yuan Tianfan left first.

Alina, Park Jin-hye, He Chaoluo, and Lin Xiuzhi are still here.

Yang Ming finished dinner with them.

As night falls, the temperature in New York drops to about 10 degrees Celsius, and the gusts of wind make it a little chilly.

At this time, Future Capital is headquartered in Silicon Valley, and there is also a Future Capital branch in New York. Now Yuan Tianfan is going to the Future Capital branch in New York.

When Yang Ming was in the study, Alina, He Chaoluo, Lin Xiuzhi, and Park Jinhui were nearby.

"Mr. Yang, why do we want to acquire Marvel Comics?" Park Jin Hye asked.

"Because of IP."

IP?

At this time, Park Jin-hye and others naturally had no concept of IP.

Yang Ming knew that the sales volume of Marvel comics was really not very high, not even comparable to the most popular comics in Japan.

However, the character IP in Marvel comics is very valuable.

IPs like Spider-Man, Wolverine, Iron Man, Captain America, Thor, Hulk, Hawkeye, Captain Marvel, Black Panther, Deadpool, Black Widow, Ant-Man, Doctor Strange, Punisher, Super Daredevil, Jessica Jones, Luke Cage, Iron Fist, Shang-Chi, Ghost Rider, Blade, Star-Lord and other superheroes, as well as Avengers, X-Men, Fantastic Four, Guardians of the Galaxy , the Defenders, the Illuminati, the Inhumans, the Eternals, the Midnight Sons and other superhero teams.

Previously, except for "Captain M" which was filmed in the 1940s, other comics have not been truly adapted into movies, which means.

Historically, Marvel comics like these have been very successful after changes, often earning hundreds of millions or even billions of dollars at the box office.

Some even shoot a series every year because it is very profitable.

Park Jin Hye doesn't understand, and Alina and others don't even know.

At this time, I am afraid that many people in country M cannot see where Marvel’s real value lies.

22:30 in the evening.

Yang Ming was still in the study, and the others went to rest.

At this time, there was a knock on the door.

Yang Ming opened the door and found that it was Yuan Tianfan.

"Tianfan, have you eaten?"

"Boss, I ate out. I just returned to Future Capital's New York branch and quickly asked people to investigate the information about Marvel and even DC Comics. Now it's all here."

At this time, the Internet era has not yet entered.

A lot of information can only be found through newspapers and periodicals, or even through personal investigation.

Yuan Tianfan went to the New York branch of Future Capital and asked people to investigate the information about Marvel Comics, including the family of founder Martin Goodman and the main creator Stan Lee. Unexpectedly, they actually investigated it. Clear.

Now I have brought back a large stack of information, all in English.

Yang Ming took it and looked at it.

Martin Goodman, the founder of Marvel, was born in 1908 and was a former immigrant from Goose Country.

At this time, the Marvel founder was 77 years old, and many things in the Marvel company were basically managed by his children and Stan Lee.

Stan Lee, formerly known as Stanley Martin Lieber, was born in a small apartment in New York on December 28, 1922. His parents were Jewish immigrants from Romania.

In 1939, 16-year-old Stan Lee graduated from high school. Under the introduction of his uncle, Stan Lee met with Martin Goodman, a publisher of popular magazines and comic books at the time.

Goodman agreed to let Stanley work as an assistant at his Timely comic company, with a weekly salary of $8. Timely is the predecessor of Marvel Comics.

In 1972, Stan Lee became the publisher and chairman of Magic Comics and began to slowly fade away from specific creations.

In other words, Marvel Comics was first established in 1939, and Stan Lee joined the comic company that year.

Among them, the growth and success of Marvel Comics are not only inseparable from founder Martin Goodman, but also inseparable from Stan Lee.

period.

Marvel Comics and DC Comics are very competitive.

Among them, in the 1950s and 1960s, the comics of country M encountered the greatest challenge. The theory that comics were harmful became popular, and country 1 held a hearing specifically on the publication of comics.

Comics companies had to set limits on themselves, and at the same time, there was a movement against comics in society.

Publishers closed, and within a year, comic book sales dropped by 75%.

Goodman, the founder of Marvel, couldn't bear the losses and closed the company then named Atlas.

Although its comics are still being published, it only has a small office left and has lost all distribution channels. It has to borrow the channels of its competitor DC Comics to distribute the few remaining comics.

Marvel was teetering on the verge of collapse, and the comic book industry seemed to have no future, so much so that Stan Lee, who had struggled for many years in the face of adversity, almost decided to quit the industry and find another job.

DC was acquired by Time Warner Group in 1969 and is a subsidiary of Warner Bros. Entertainment.

Marvel Comics has been maintained until now, and it can be considered okay.

However, historically, Marvel has been unable to avoid being acquired by capital.

At the end of 2009, MARVEL was acquired by Disney for US$4.24 billion and became its subsidiary. In September 2010, MARVEL announced that its official Chinese name was "Marvel".

That is to say.

Comics from Europe and the United States, especially those from Country M, are actually very different from Japanese comics.

Like Japan.

Historically, Toyo comics were monopolized by the three giant Toyo publishers, but now they are monopolized by the Two-Dimension Company under the Imperial Group.

Japanese comics, the most popular comics, are published weekly and sell at least millions of copies every week.

However, in M ​​country, the sales volume of comics magazines like Marvel or DC is about 800,000 to 1 million copies, which is much lower than the sales volume of Japanese comics.

There are big reasons for this.

The main reason is that the stories of Japanese comics and the stories of Marvel comics are completely different in style and so on.

Most people in Japan are nerds and love comics.

On the contrary, although the population of M country is several times larger than that of Japan, they don't like comics very much.

Historically, Marvel comics have become more popular in the European and American markets, and even the global market, after they were adapted into movies.

"Tianfan, we want to take over Marvel Comics. One is to convince the Martin Goodman family, and the other is to convince Mr. Stan Lee."

At this time, Stan Lee was not only the soul of Marvel Comics, but also the publisher and chairman. However, he rarely created anything and was mainly responsible for managing the company.

Yang Ming knew that Stan Lee's biggest wish now is to adapt Marvel comics into Hollywood movies.

However, as far as Marvel comics are concerned, it is still very difficult to adapt them into movies.

Chapter One!

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