Chapter 850 The situation at Shangmei Film Studio!

The intellectuals of this era, especially those before the 1990s, are still very different from those who came later.

It can be seen from their dress, conversation, etc.

Special Wei, Yan Dingxian has not seen a big shot like Mr. Yang come to visit Shangmei Film Studio for a long time. He is excited about Mr. Yang's arrival.

At this time, when they saw Mr. Yang in front of them, they greeted Mr. Yang with great enthusiasm and respect.

"Hello, Mr. Yang, we welcome you to inspect our studio."

"Hello, special director."

Yang Ming and Te Wei, Yan Ding shook hands first, and then Te Wei introduced Yang Ming to the side. The people around him who greeted him were all talents from Shangmei Film Studio. In fact, it was not simple.

Yang Ming shook hands with them one by one, and the group went inside the Shangmei Film Studio.

In his previous life, Yang Ming had seen cartoons from Shangmei Film Studio, such as "Black Cat Sheriff", "Calabash Brothers", "Book of Heaven" and so on.

Some of them left a deep impression, and some of them were forgotten by him even after reading them.

Zai Tewei and others enthusiastically took Yang Ming in to inspect the current situation of Shangmei Film Studio.

It started with cartoons at the earliest and has produced many cartoons until now, most of which are quite high quality.

This is why Shangmei Film Studio participated in international selections and won so many awards, and it also had a lot of influence on Japanese cartoonists.

but.

Why can’t Chinese comics develop?

What if you want to say the reason?

I'm afraid it will take a long time to finish.

In Yang Ming's opinion, the most critical point is.

market.

Japanese comics, and even cartoons, were not created overnight.

Rather, it is done one at a time.

Like before the seventies.

Many cartoonists in Japan cannot support themselves, and most cartoonists will starve to death if they rely on comics.

After the 1980s, the Japanese comic industry chain has become more and more mature.

From individual comics authors to publishers, publishers publish weekly comics and comic books, and then turn them into animations through cooperation with Japanese TV stations. As comics become more popular with the help of TV stations, more derivatives begin to appear.

besides.

The increasingly mature comics market in Japan alone, with a weekly comic book published every week and a circulation of millions of copies, is enough to support cartoonists and even publishers very well.

Not to mention the revenue from more derivatives.

What about at home now?

The per capita income of most people in the country is still too low, and there are simply no conditions to support the market.

However, in Yang Ming's view, the domestic population is more than ten times that of the East.

This means that this is a huge market with great potential.

With the current further development of the domestic economy, the increase in the domestic per capita income, and further material satisfaction, people will also pursue spiritual pursuits.

Comics and even cartoons are a very important spiritual pursuit.

Special Guard, Yan Ding was now introducing to Yang Ming the achievements of Shangmei Film Studio, etc. Yang Ming was listening attentively.

Yang Ming found that Shangmei Film Studio was really good.

But what's the difference?

It still has something to do with the market and income.

Looking at Tewei and the others now, Yang Ming knew that the income of Shangmei Film Studio was really not high. It was a state-owned enterprise and all funds were allocated from above.

If you strive for excellence, especially in the case of a cartoon, you need to spend a lot of manpower, material resources, and even funds.

There is more investment in this aspect. On the other hand, even if there are products released, there is no profit.

Over time, an endless cycle formed.

Without income, they, cultural people and intellectuals, may not have much motivation.

They, and even their families, usually have to live and spend money.

This means that the brain drain of Shangmei Film Studio will be faster. On the other hand, fewer and fewer talents will join.

In addition, in the fast-paced market economy in the future, if Shangmei Film Studio does not form a reasonable model of input and output income, it will decline sooner or later.

This is why, thirty or forty years after Yang Ming's previous life, it is rare to hear about other good-looking animations from Shangmei Film Studio. Basically, they are all works before the 1990s.

Yang Ming nodded sometimes and asked about the current situation of Shangmei Film Studio.

Including, their usual salary, etc.

Even the monthly salary of people like special guards is only a few dozen yuan.

The director of a Shangmei Film Studio had a monthly salary of only a few dozen yuan. This was something Yang Ming couldn't believe. He knew that the current monthly salary in China was like this.

If it is other ordinary employees, the monthly salary may be lower.

So for these intellectuals, they may have paid a lot, but they have not received anything in return.

on the contrary.

Over in Japan, people like these, according to different divisions of labor and different quality and efficiency benefits, in addition to the basic salary, the monthly salary is getting higher and higher.

Yang Ming alone as an Oriental cartoonist at Xiangjiang Two-dimensional Company can match the combined monthly salary of dozens of people here.

Yang Ming did not tell them about those people's monthly salary, fearing that it would irritate these people.

Yang Ming felt that if Shangmei Film Studio wanted to avoid decline like in history, it must change as soon as possible. The original path would definitely not work.

In the future, more and more private animation production companies will appear in the country, and the competitiveness of Shangmei Film Manufacturing Company may not be as competitive as theirs.

In fact.

1 Zhujiang Film Studio and Xiangjiang Times Art Co., Ltd. jointly established Yangcheng Times Animation Company, marking the first step for Shangmei Factory to go market-oriented.

But in just four years, Times Animation Company collapsed and was disbanded, with a large loss of employees. Different from the comfort of the previous era, economic pressure began to put Shanghai Mei Factory into crisis.

This shows what?

Historically, Shangmei Film Studio also saw problems. When it made changes, it did not succeed. Instead, it accelerated the decline of Shangmei Film Studio.

Now, after Yang Ming read it, he had an idea.

In terms of the production level of Shangmei Film Studio, it is very good and not inferior to Toyo. The main reason for its inability to market itself is that it has never faced real marketization before and has no competitiveness. It relies entirely on appropriations and funds from above.

If a large number of Japanese animations flood into the domestic market, Shangmei Film Studio will not be able to challenge them.

third chapter!

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PS: I have something to go out today, so I will only write three chapters.