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All kinds of bad movies that test people's IQ just so grandiosely won the high box office, so that everyone can't understand this market.

Then, more capital poured in, and the film market seemed peaceful, as if it was about to enter a prosperous age.

Prosperity?

Think more.

In the second year, the market quickly reacted, and the audience also reacted, and the opportunity for bad movies to make money was gone.

This is the rise of Wu Jing and others.

Small fresh meat, traffic, was labeled as a bad movie, so he could only act in TV dramas and participate in variety shows.

Zhao Fusheng remembered reading an analysis at that time, which analyzed why traffic idols received completely different treatment in the TV and movie markets.

Compared with movies that require real money, TV dramas still value traffic stars, because traffic can indeed be converted into click-through rates.For passers-by, TV dramas are free, and the threshold for consumption is very low. They can also make complaints about dramas while chasing dramas, and keep up with hot topics.

However, movies are different. The movie ticket itself needs to cost real money, plus the distance to the movie theater and the time wasted. If the experience is not good, the negative impact and emotional rebound will be very obvious.

Moreover, the real fan data of traffic stars needs to be verified.

Once upon a time, a traffic star posted a Weibo, and the number of retweets was hundreds of thousands or millions. This also made many film producers think that the fan power of traffic stars is really so strong.

Fans of a few leading actors, as long as they have a one-tenth conversion rate of watching movies, the box office can be guaranteed at a level of [-] million.

But in fact, a large part of the number of fans and forwarding data of traffic stars is paid for by trolls.

An authoritative data platform once released a list of the most dedicated sailors, which counts the proportion of platform voices contributed by star sailors per unit time.

The results show that most of the stars on the list rely on an average of less than 5.00% of the trolls to create around 90.00% of the voice volume on social platforms.

Fans can repeatedly retweet Weibo, check in every day, and generate traffic, but it is not easy to watch the same movie repeatedly, regardless of financial resources, energy, or experience.

Good directors, good actors and good scripts are the magic weapons that determine whether a film and television company can survive in this circle for a long time.

What Zhao Fusheng hopes is to build Future Film and Television into such an enterprise.

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Of course, Zhao Fusheng couldn't tell Feihong about his worries, but no matter what, Yu Feihong and others could understand his thinking here.

"By the way, when it's listed, you really don't want to go?"

Yu Feihong asked Zhao Fusheng.

"Don't go."

Zhao Fusheng shook his head: "There is nothing to go, it's just ringing the bell, whether you ring it or not, you can still earn money."

Yu Feihong smiled, let alone, Zhao Fusheng's words really make sense.

Ringing the bell is just a ceremony. For him, whether he participates in the bell-ringing ceremony or not, the absolute controlling power of Future Film and Television is in his hands.

In other words, as long as it is listed, Zhao Fusheng's assets will increase if the market value of the film and television industry is in the future.

"It seems that Old Jiang is going to be nervous."

Yu Feihong suddenly laughed when he thought of something.

This year is the first year for Future Film and Television to go on the market. If it goes on sale in summer, Jiang Wen's movie will be the first movie after Future Film and Television goes public.

In this case, if the box office of the movie hits, the impact on the company will be obvious.

Jiang Wen's pressure was naturally not small.

Yu Feihong laughed because he thought of this.

Zhao Fusheng naturally understood what she meant, and waved his hand: "Don't scare him, Lao Jiang is actually very stressed now."

Of course Jiang Wen will be under pressure, with such a large investment, and he is still the first brother of the company, if the movie does not produce results, even if Zhao Fusheng doesn't say anything, he will feel bad about it.

Yu Feihong nodded and smiled.

In fact, she was just joking. They are all her own, so of course she knows what to say and what not to say.

"By the way, how about you going to Europe this time?"

Zhao Fusheng thought of something and asked Feihong casually.

Then, he was tragic...

Chapter 6 Twelve Vacations

Just like what Zhao Fusheng said, in the end, the matter is actually nothing.

The Qian family made it up, and also said it was the staff's mistake.

Be it Zhao Fusheng or the Future Group, we can just pretend it never happened.

Because of this incident, Zhao Fusheng's mood became extremely bad, so he simply handed over Fan Beibei to Dong Chenxi, and took Liu Yiming and a group of assistants from the company to inspect the properties of the Future Group.

This walk is almost a month.

It was not until almost April that Zhao Fusheng returned to the capital.

"Tell me about you, just stay at home."

Zheng Yao said helplessly to Zhao Fusheng: "After you leave, I have to deal with a lot of things in the company, big and small, and it really annoys me to death."

Zhao Fusheng shrugged: "You are the CEO, you are not responsible for who is responsible."

Zheng Yao was speechless, what this guy said made sense, but she was unable to refute it.

"Tell me, what's the matter with me?"

Zhao Fusheng sat on his boss chair and asked Zheng Yao.

"It's nothing, it's just the plan for future advertising this year, take a look."

Zheng Yao was talking and handed Zhao Fusheng a document.

Zhao Fusheng looked at it and nodded: "It's okay, let's do it."

The current future advertising has basically stabilized its own development situation. As Zhao Fusheng does not intend to open up foreign markets, unless he chooses to develop across fields, the development of future advertising has basically been like this.

"By the way, you really don't plan to be the number one advertising company in the country?"