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At that moment, Zhao Fusheng seemed to understand what real success is.

When you are studying, you may be amazed by your skills on the football field or sing a song in a singing contest, which can make people cheer loudly, but after the cheers, you will eventually return to peace.

But that day, that man just stood there with a smile, which caused a commotion, especially the girls around him, who wanted to rush up to hug and kiss the senior brother who was said to have graduated only five years ago and had a net worth of over one billion.

And if Zhao Fusheng's source is correct, when he left the school, there were at least two goddesses who were known as school beauties in the car.

The winner is the king, the loser is the bandit.

These are the eight words that Zhao Fusheng summed up from the so-called successful experience in that person's mouth.

Therefore, Zhao Fusheng didn't really care much about Zhu Yushi's tricks, because the other party's method was actually used by a truly mature businessman.

In business talk business, since the other party is willing to use the method of shopping malls to solve the problem, then Zhao Fusheng is also willing to use the same method to repay him.

"Are you that sure?"

Looking at Zhao Fusheng, Zheng Yao asked puzzledly.

She really doesn't understand that the scale of future advertising is at best that of a child who has just learned to speak, and the other advertising companies that Zhu Yushi contacted are all big companies that have proven their capabilities before. The success of oral lozenge advertisements may not even have the chance to compete in future advertisements.

It's very simple, people are realistic, if you don't have strength, what do people tell you to do?

"Let's wait and see." Zhao Fusheng said to Zheng Yao.

No matter what I say now, I guess others will think that I am angry, and the only thing that can prove myself is the fact.

Zhao Fusheng is very aware of this truth, because he has seen many such things in his previous life, and before the dust settles in the true sense, people will often experience one or another entanglement and doubt, until finally, when the result is in front of them, people will believe it.

"Well, whatever you want." Zheng Yao nodded, but she was still a little uncertain in her heart, but after all, Zhao Fusheng insisted that as a collaborator, she had no choice.

But in his heart, Zheng Yao has already decided to go back and send Qin Wentao and Bai Jie to the capital to participate in some kind of bidding meeting. He will stay and contact new advertisers. Even if the bidding for Brain Gold fails, there will still be some advertisers here. When a new business comes to the door, at least Zhao Fusheng's face will not be too ugly.

If Zhao Fusheng knew what Zheng Yao was thinking, he would definitely shake his head and smile wryly, sometimes life is like this, the more you tell the truth, the more others think you are holding on for face.

But in fact, the real strong never bothered to hold on to death, because strength crushed everything.

Chapter 72 Each has his own opinion (for collection)

Zhao Fusheng tried to persuade Zheng Yao to leave, otherwise, this woman would definitely use the excuse of comforting herself to organize a dinner party in the studio.

I have to say that once a woman has a career, it is actually a terrible thing.

In Tan Kaixuan's words, men conquer the world, and women conquer men. Therefore, the ones who really conquer the world are always those little girls who look as gentle as jade.

Zhao Fusheng sometimes thinks it makes sense when he thinks about it, it's all about being a hero and being a beauty, no matter how powerful a man is, unless he is gay, one day he will still be conquered by a woman.

After returning to the dormitory and putting away his plan, Zhao Fusheng turned on the computer and looked at the page views of the website. He found that the traffic in the past few days was getting higher and higher, and he showed a happy smile. He knew that sooner or later, one day, This website will surprise everyone.

After going to bed, Zhao Fusheng came to the studio early the next morning and handed over his plan to Zheng Yao.

"You wrote this?"

After a long time, Zheng Yao raised her head with a strange expression, looked at Zhao Fusheng, and asked in surprise.

"What's the matter, is there any problem?" Zhao Fusheng glanced at Zheng Yao inexplicably, Zhao Fusheng didn't understand what her expression meant, was he dissatisfied with his plan?

"Then what, did you mean to disgust Zhu Yushi on purpose?" After hesitating for about ten seconds, she seemed to be struggling to express her true thoughts. In the end, Zheng Yao still chose a euphemistic way of saying, Said to Zhao Fusheng.

Zhao Fusheng frowned: "What do you mean by that, I'm serious."

"Seriously?" Zheng Yao's voice suddenly raised a few decibels, pointing to the plan, and blurted out: "After being serious, I will write such a thing..."

Obviously, in her opinion, this is not a qualified advertising plan at all, because the content inside is too low-end.Or to put it more directly, no mature advertising person would think that this is a good advertising plan.

"Well, you think this plan is not good?"

Zhao Fusheng finally came to his senses, smiled, and asked Zheng Yao.

Zheng Yao nodded: "How should I put it, it's too vulgar."

A vulgar word has already completely summed up Zhao Fusheng's plan. Whether it is from the image of the advertising characters or the words of the advertisement, there is no such thing as eye-catching feeling at all. She even feels that this thing is not as good as Works of some juniors and seniors.

Although Zhao Fusheng was only a sophomore and started his junior year, in Zheng Yao's opinion, Zhao Fusheng's level must not stop there.

Zhao Fusheng shook his head. Obviously, Zheng Yao's words did not have any influence on him, because although this planning case seemed inconspicuous, he knew very well that it had been fact-tested.

"Do you know what is the secret to success in advertising?" Zhao Fusheng suddenly asked Zheng Yao.

Zheng Yao was stunned: "Planning?"

She is not a layman, she graduated from a postgraduate major, and she knows a lot about the advertising industry, but in the words of her mother, she does not have the talent for advertising planning.

"That's right, planning. And the core of planning is creativity. A few years ago, there was a comic company called Dianzi. Originally in China, advertising was also called Dianzi." Zhao Fusheng said to Zheng Yao: "The so-called idea, to put it bluntly, is Innovation, innovation does not require much pioneering thinking, because it has been integrated into every little thing in life. For example, if someone wants to drink water, but he cannot put his head directly into the well or river, then he will A cup is needed, and the merchant is the one who sells the cup, and we are the one who wants him to sell the cup to the customer, right?"

Zheng Yao nodded, her eyebrows frowned slightly, she had to admit that Zhao Fusheng's words were very reasonable.

"In my understanding, in advertising, besides daring to think, you have to dare to do it, and you have to be brave enough to say what you see and discover. I know this passage, it seems to be about love, saying that it is the wrong time to meet the wrong person. People, or meeting the right people at the right time. Believe me, a good idea with the right people is a shortcut to success.”

"Some people say that success is only for those who are prepared. What I want to say is that the shortcut to success is only for those who can see it."

"To borrow a famous quote from Jobs, the gap between a leader and a follower lies in innovation!"

At the end, Zhao Fusheng looked at Zheng Yao with a smile on his face, took a deep breath, and said calmly: "Now, do you understand what I mean?"

The expression on Zheng Yao's face calmed down a little, and after hesitating for a moment, she said word by word: "You mean, this plan is novel enough and can impress Zhu Yushi and his team?"

Zhao Fusheng shrugged: "Who knows, I gave him the opportunity to innovate, and whether he can grasp it depends on whether he has that strategic vision."

What he said was from the bottom of his heart. No matter how novel his own ideas are, if Zhu Yushi is not the kind of ambitious and visionary person who wants to make his brain gold business bigger and stronger, then everything he does is Useless work.

"you……"

Zheng Yao was speechless for a while, she no longer knew what to say.

Although Zhao Fusheng's words just now sound reasonable to her ears, but the problem is that from a professional point of view, Zhao Fusheng's plan is not very competitive no matter how you look at it.

Zheng Yao even felt that if she participated in the bidding with such a plan, she would probably be laughed at to death.

But the problem now is that Zhao Fusheng is the only advertising planner in the entire future advertising. Qin Wentao is doing odd jobs and logistics. If he is really asked to come up with a complete advertising plan within a few days, Zheng Yao will know Either Qin Wentao was driven crazy by himself, or he really made that kind of decision when he became insane.

"Okay, don't think so much, just follow what I said, and go to bj with this plan." Zhao Fusheng smiled at Zheng Yao, and gave her a reassurance: "Even if it doesn't pass, I'll turn around Promise you, how about accepting other products honestly?"

Zheng Yao mentioned before that Zhao Fusheng was asked to choose some enterprises in Ninghai and accept their invitation to do advertising planning for their products.

Originally, Zhao Fusheng refused, but this time, in order to make Zheng Yao feel at ease, he also agreed.

Zheng Yao's eyes lit up, "Really?"