Chapter 427 The key to opening the European market
When Chang Haonan finished his day's work and was about to pack up and go home, he saw Yang Huimei again at the door of the office.
"Professor Yang?"
He was a little surprised to see each other for the second time in one day.
Since the office location of Torch Company has not yet been determined, although the two are in the same Beijing Hang University, their offices are not close to each other. What's more, in addition to her work here, Yang Huimei also has a teaching position, so if It’s nothing major, usually we just call or send someone to convey the message on our behalf.
"Jinling Motors faxed us a document asking us if we need to advertise in Europe."
As she spoke, Yang Huimei took out several stacked papers from her bag and handed them to Chang Haonan:
"I received it just in time before I got off work. I sent it over on the way. You can see how to reply. I will get back to them after I get to work tomorrow."
"Advertising in Europe?"
The latter was stunned for a moment.
He does have the idea of entering the international market with TORCH Multiphysics software, but it is too early to start large-scale advertising.
On the one hand, even the initial user reputation and localization of related manual files have not been completed. On the other hand, the company is not that wealthy now.
The little money in the account is enough in China, but it can hardly be used in foreign currency.
What's more, how does this matter have anything to do with Jinling Automobile?
Out of curiosity, Chang Haonan took the fax from Yang Huimei and turned back to the office.
Compared to the formal official letter in the morning, this fax seemed much more casual in terms of wording and format.
In many places, Chang Haonan's name is written directly instead of Torch Company.
It even feels a bit like a personal letter between the CEOs of two companies.
Logically speaking, an established state-owned enterprise like Jinling Motors should not make such a mistake.
But after reading the letter to the end, Chang Haonan quickly understood the difference:
"I'll give it a try... Italians are really willing..."
He raised his head again and leaned back on the back of his office chair.
In the morning, I asked whether the software could be used in the joint venture, so that if something happened in the future, I could take the blame, so naturally I had to follow the most formal process, and even send the original document in an official letter.
But this time, it was about building relationships.
It’s not just Jinling Motors that is tightening its relationship with Torch Company.
It was Li Liangyi who was trying to close the relationship with Chang Haonan.
Using the company's resources to give yourself favors is a waste of time.
Of course, Chang Haonan must still seize this opportunity:
"You can request this advertising space, but don't be too anxious. You can get back to them tomorrow afternoon or the day after tomorrow."
However, he also knew that he could not owe a debt of gratitude, so he had to pay something back:
"Also, tell them that we don't need this advertising space in vain. We can sign a three-party sponsorship contract. After TORCH Multiphysics is officially released, we will give them some discounts on the usage price, and allow them to send a few technical personnel to us every year. Company further education.”
After finishing the lecture this morning, Chang Haonan also realized that his software was okay for technicians in universities and research institutes, but it might indeed be a bit out of line for Chinese enterprise users at the turn of the century.
Although both undergraduate and postgraduate enrollment have been expanding since the new century, the average level of students is actually improving due to the rapid advancement of overall scientific and technological strength.
Around 2000, using Fluent to do a very simple optimization of equipment components for an enterprise could lead to a Ph.D.
And in 2020, a master's thesis of this level has to rely on the instructor's face to pass.
So Chang Haonan has already begun to consider the issue of talent training.
After all, he relies on both the Institute of Computing Technology of the Academy of Sciences and Beijing Hang University, so there is no shortage of relevant resources.
And industry-university-research cooperation will be a very important trend in the next few years.
However, Yang Huimei still frowned after hearing this.
After all, she has been responsible for foreign trade negotiations for a long time and knows more about foreign affairs than ordinary people:
"Mr. Chang, aren't the conditions we offered a bit too high? The other party didn't mention the three-party contract. They may just be planning to use this opportunity as a favor."
"Although the F1 project is very popular in Europe, no one in China pays attention to it, and Jinling Motors is unlikely to enter the European market in a short time. For them, this is a useless project."
Chang Haonan waved his hand:
"Although our company has just started and is small in scale, we still need to do a good job in formalization, otherwise it will be too troublesome if something goes wrong in the future."
"This advertising space is indeed of little value to them, but things like software licensing and technical staff training will not incur any additional costs for us. Everyone is equal exchange with each other."
"Besides, I bet."
Chang Haonan stretched out his fingers and tapped the table gently:
"This is the key for our company to enter the European market."
He is completely taking advantage of being a reborn person.
Although Ferrari's performance in the past two seasons has been like a circus, they will soon win six consecutive team championships and five consecutive driver championships, becoming the most successful F1 team in history.
At that time, an unlimited advertising space, even if it does not occupy the most dominant position like Marlboro or Shell, is definitely worth a lot.
Moreover, this is not the most important thing.
The fax just now made Chang Haonan guess the reason why Fiat is so eager to cooperate in establishing an automotive research institute.
And it is also mentioned that the official name of this institution will be Jinling Ferrari Research Center.
Not Fiat.
After making Todt the team manager, he even excluded Montezemolo, the head of Fiat and Ferrari, from the team's operational management. This was one of the main reasons why the Prancing Horse dynasty was later established. .
Since so much F1-related content can be included in the cooperation agreement, it is obvious what this institute will study.
Although the budget cap and wind tunnel equipment related restrictions had not yet been passed in the late 90s, even the major teams had a limited amount of funds that they could allocate.
Not to mention the time window limit.
Therefore, having a high-performance aerodynamics and structural mechanics calculation software will definitely get twice the result with half the effort for new car development.
This time it’s Ferrari, but what about next?
Which team is not jealous of the Prancing Horse Dynasty?
Even in this timeline, Schumacher still hit Villeneuve on a whim and was deducted all points, took unnecessary risks and crashed himself into a tricycle at Spa, or hit his leg at Silverstone. Interruption leads to withdrawal from the championship...
It was time to win the constructor championship in 99.
You know, Ferrari hasn't won the constructor's championship in 14 years and the driver's championship in 18 years.
As a result, a new R&D tool was used in the 98 season, and the team won the championship in the 99 season.
What does immediate results mean?
Who dares to say that there is no connection between these two things?
There are no secrets in the paddock.
Aerodynamics masters like Rory Byrne or Adrian Newey are not available, but the tools used by Ferrari are always available.
What's more, Jean Todt will also be the president of the International Automobile Federation (FIA) in the future.
If TORCH Multiphysics can be directly identified as the FIA's official CFD tool through this relationship, then this demonstration effect...
Chang Haonan couldn't hold his lips down just thinking about it.
Seeing the confident expression on her boss's face in front of her, and considering the other party's brilliant record over the past year, Yang Huimei decisively changed her stance:
"Okay, it's up to you. I'll get back to them tomorrow afternoon."
