Chapter 1696
Su Zeming looked at Su Can's expectant eyes, thought for a moment, and said:"Autohome's operating model must first focus on cars."
"Not bad, go on........"
Su Can nodded with satisfaction, he had grasped the key point.
When Su Zeming heard Su Can's affirmation, he felt more confident and continued:"First of all, we need to create a large amount of high-quality content so that users can get all the information they want after logging into our car home."
"Including car models, even car models that are not currently available in the country, or even some cars that ordinary people cannot afford, must have information on it."
"In addition, in the construction of Autohome, we must focus on cultivating high-reputation and capable users, making them the main factor in attracting traffic to the forum."
Cultivation of big users.
This is basically the big v customers of Weibo in the future.
They are the big bloggers on the current blog. Of course, although blogs have been created, there is no such situation as big v.
Now , his own son actually thought of this, which is a very rare thing for a college student.
Moreover, what he said was clear and coherent.........
"anything else? Su
Can smiled.
Su Zeming was confused for a moment and said,"If the forum develops rapidly in the future, maybe we can sell car parts or complete vehicles on it, like Ali did.""
"Yes, very courageous."Su Can smiled with satisfaction when he heard his son's words. It's really amazing to dare to think like this.
You know, according to the development progress in previous lives, this kind of online car buying will only appear after the smartphone era..
It was Ma Xiaoyun who started it
"Duoer, what do you think?"
Su Can looked at Su Duoer and asked
"Dad, me?
Su Duoer thought for a moment and said,"I think we can charge advertising fees.""
"How to charge?"Su Can looked at her daughter in surprise. She didn't expect that she, who was not very interested in business, would suddenly hit the point.
In later generations, basically all major mobile apps, even the ones specifically mentioned, would It is constantly attracting advertising investment.
For some top apps, the advertising fee revenue can reach hundreds of billions a year.
This is a very scary thing........
Now, my daughter actually clicked on this. This idea is difficult for even some people who specialize in the Internet to think of.
You know, in the initial stage of the domestic Internet, there was a problem, that is, it was impossible to make a profit, and it was always burning money.
It even burned money all the way to the listing stage.
Now, my daughter was surprised that she could think of this.
You know, even for those Internet companies in the past life of automobile forums, advertising fees were the main profit point.
When Su Duoer heard Su Can's words, she narrowed her eyes and showed a bright smile and said:"It's very simple. Autohome users have become popular. After reaching a certain scale, you can find major auto manufacturers to place advertisements on Autohome."
"For advertising, we can put the post in a prominent position, or like Sohu and Sina, a car advertisement will appear on the homepage."
"good. When Su
Can heard this, he clapped his hands and said,"Duo'er also hit the point."......."
"whee!"
Hearing Su Can's compliment, Su Duoer smiled and narrowed her beautiful eyes into a thin line, feeling extremely happy.
Su Can looked at his son, then at his daughter, and said,"What do you two know about the Internet? , has surpassed many people, his vision is very sharp, and he can think of so many points, which is already very good."
"Dad, please tell me."
Su Zeming knew that this was his old man trying to teach them again.
Su Can smiled and said,"Your idea is very good, but the positioning is not accurate enough."
"Forehead?"
Su Duoer looked at Su Can curiously.
Su Can continued:"Internet companies only have a few simple standards. As long as they are met, the Internet company will live."
"How many? Su
Zeming asked curiously.
Su Can smiled and said:"Free, traffic, user experience, traffic, advertising revenue"
"Dad, what does this mean?......."
Su Duoer asked curiously.
Su Can looked at his son Su Zeming and said,"Zeming, after all, you are familiar with the Internet industry and know more than Duo'er. Do you know what these mean?"
Su Zeming heard this, shook his head and said,"How many It’s a vague concept, but many people don’t know what it means."
"Talk about it."
Su Can looked at his son Su Zeming with admiration.
Su Zeming took a deep breath and said:"Dad, I only know about user experience and advertising revenue, and I don't know about the other two."
"In terms of user experience, it should be that our forum provides high-quality information, allowing users to obtain their own useful information."
"As for advertising revenue, it should be the advertisements and other products placed by the forum on other websites, and the advertisements placed on the forum."
"Yes, you positioned these two very accurately."Su Can's eyes widened. He didn't expect his son's positioning of these two concepts to be so accurate.
In fact, this positioning will not explode until the era of smartphones appears.
Now, it is ahead of schedule........
Because Su Can, the godfather of the Internet, exists
"So Dad, what do the words free, traffic and traffic mean?"Su Duo'er looked at Su Can and said with some confusion.
"It's very simple. In fact, these five words complement each other."
Su Can smiled.
Su Duoer and Su Zeming both looked at Su Can curiously.
Su Can smiled and then said:"Free is the most important thing. In the Internet industry, free is king. Anyone can use it by spending money. Internet products will surely be discarded by the trend of the times."
Think about it carefully, there were many anti-virus software companies in the past life, but they all paid a fee, but after 360 came out and became free, all anti-virus software companies went bankrupt.
And the same goes for email addresses. At first, email addresses were paid, but later they became free. , the one who paid died.
"Drainage, as the name suggests, is to attract users from various channels, so that users can come to the forum to register and become loyal fans of the forum."
"The last traffic is the most complicated, because after you attract a certain number of users, the time these users spend online in the forum every day is called traffic, and this traffic is the most valuable. The website's income is purely based on this traffic. Up there........
"In the Internet industry, as long as it can cash in on traffic and obtain profit returns, then the company will survive." ps please subscribe please subscribe_Feilu reminds you: three things about reading-collect and recommend
