Chapter 339: Apple's four embarrassing press conferences
United States.
Apple headquarters.
this moment.
The new CEO is under a lot of pressure. As soon as he took office, he was faced with such a situation. The brakes could not be stopped, and he could only bite the bullet and continue to move forward.
glanced at Apple 4 and Linghang on the table.
tell the truth.
He also thinks that Espier’s mobile phones are more attractive and run at similar speeds, but they are almost inferior in appearance and some functions of the system.
As the subject.
Like a beautiful face.
Like a rubber sleeve.
......
In the case of similar performance, once the tiny advantages are amplified, a gap will be formed.
want to make a big change, after all, this is the product of the predecessor.
But the board of directors would definitely not let him, otherwise, he would not be allowed to come to power.
Actually.
The new CEO also thought about using other aspects to blacken the lead.
can be found.
There is no place to talk.
screen.
processor.
camera.
......
are all products of international giants. If you use this black home, which giants would be willing? Counting and counting, also in terms of the system, can be blacked out.
But the effect is already clear.
did not succeed, but also helped the altar.
The single-day sales of more than one million units make people's eyes red with envy.
No one thought that the consumption power of the China market would be so strong.
This time.
Directly in the other party’s home market, forcibly urging the other party’s body size, this is so...it’s so disturbing!
was also in the evening of the next day.
Leading sales data came out again. The next day's total global sales were 980,000 units, which was a bit less than the first day, but it was still a huge number.
So far.
plus the first 500,000 copies.
Now.
The total sales volume of leading mobile phones has reached 2.84 million, which is only 160,000 short of 3 million. It is estimated that it will exceed that when you wake up after a sleep.
And tomorrow morning, it will be the launch of Apple 4.
CEO: I'm under a lot of pressure!
. . .
the next day.
morning.
It's night in China, but it's morning on the American side.
San Francisco.
; West Convention and Exhibition Center, this is the release venue of Apple 4. Early in the morning, a large number of media came to the venue. After registration, they entered the venue.
"I don't know what the new product will look like."
"It shouldn't be disappointing. After all, the leader of the project is Steve Jobs, but it is a pity that it is not him who will release."
"Hmm!"
"..."
The reporters are looking forward to it.
The only shortcoming is that Jobs did not come, but a CEO who was not very familiar.
Simultaneously.
This press conference was also broadcast live.
"Look forward to it!"
"Our products are definitely better than Linghang."
"..."
The live broadcast room is very lively, many people come in early, there is a real-time speaking area on the right, frantically swiping subtitles.
at last.
waited until the release link.
"Gentlemen, ladies...good morning!"
"I'm......"
"This is Apple's new product."
Talking, the CEO took out the Apple 4, and the coordinating wow and applause underneath, to heighten the atmosphere, but one by one eyes, with a little weirdness.
Do not know why.
I always think this phone: so small.
I thought of piloting in my head.
In an instant.
The aesthetic balance is directly tilted: it seems that it is better to lead the way.
"3.5 inches, 960x640 pixels."
"..."
"Capacitive screen, supports multi-touch."
"..."
"iOS4.0 system."
"..."
"The rear is 5 million pixels, and the front is 300,000 pixels."
"..."
The CEO keeps introducing functions, and the following is also quite cooperative.
just.
Online.
The group of people who watched the live broadcast were not so cooperative.
"That's it?"
"I feel like I watched a fake Apple conference, what's all this!"
"The product is average."
"Indeed, I don't feel as good as the leading mobile phone."
"Disappointed!"
"..."
Because it is not nearby and the network delay problem, one card is one card, which is not really true.
As far as the outline of Apple 4 is seen, it is not amazing.
"If it had been a few days ago, I would still feel good, but suddenly I knew that there was a pilot. After seeing it, I found that Apple 4 was on the horizon, and I lost to the pilot."
"Agree!"
"The screen size is the same as that of Apple 3. It hasn't changed at all."
"Innovation? Why didn't you see it?"
"..."
A large number of people stood up and expressed dissatisfaction.
In an instant.
The rhythm is brought up.
Disappointed!
After waiting for a long time, will you show me this? It's noisy!
I have been idle these days. Many people inevitably check the specific situation of Linghang. The start-up videos of many websites have even been played up to tens of millions.
After reading it, I thought it was pretty good.
I thought that Apple would make another glorious, surprise, and lead the way.
What material.
is such a "plain" thing.
If you want to do this, if Jobs releases it, we may still support it.
But if a new CEO launches a product that is not his leading product, but it does not meet expectations, what is there to support?
Go home and wash and sleep.
"Retired, boring!"
"Goodbye, this Apple phone, I won't buy it anyway."
"Hmm!"
"Use this kind of thing to fool us? Let's wait for the next iPhone."
"..."
Many people close the live broadcast room, what should they do.
. . .
the other side.
At Jobs's house, seeing the public opinion on the Internet, I am happy to be liked by others, but I am disappointed.
No matter what, that product was developed by myself.
Now there is a serious problem with market acceptance, and I am in a bad mood.
But.
But I don’t regret it.
An imperfect product, a product that was surpassed at the beginning, if you release it yourself, I really feel sorry for those who support him.
Now, I can only watch the changes and wait for the results.
. . .
on site.
The press conference continues.
on stage.
more and more.
The CEO is even more embarrassed. If it is released before the leading mobile phone, many functions can be said to be the first, and a large number of firsts will form an X grid.
And now.
Leading has been one step ahead in many ways.
If you dare to say the first, most, innovative words, you will definitely be stunned.
Therefore.
In terms of discourse, the whole press conference almost became a function manual. Not only did it sound weird to listen to it on the spot, but the live broadcast audience also felt so boring.
Is this still Apple's press conference?
Innovation?
Personality?
Perfect?
Experience?
...
Where did go?
Changed the CEO, the brand slogan was changed? It can't be so fast!
at last.
The press conference was coming to an end, and after a wave of pre-sales, the CEO hurriedly stepped down.
The pre-sale on Apple's official website was also opened as soon as the live broadcast started.
sent away reporters.
"How?" the CEO asked his subordinates.
"Not bad."
The vice president in charge of marketing happily said, "Up to now, the pre-sales have exceeded 80,000 units. According to this trend, it may sell for hundreds of thousands today."
"That's good!" The CEO breathed a sigh of relief.
Hundreds of thousands.
can also hand over to the board of directors.
just.
This growth rate began to slow down in the next time.
"what happened?"
Back to the company, the CEO asked urgently.
"This, many orders were placed at the beginning of the press conference, but the response may not be very good at the press conference, and the number of people booked afterwards began to decrease."
"..."
CEO is very depressed, this pot ~www.wuxiaspot.com~ I don't want to remember it, it's very heavy.
. . .
China.
Looking at the pre-sale of Apple 4, Shu Fu was not surprised at all.
There is no blessing from Jobs.
Secondly, with the navigating jewels ahead, the original innovation of Apple 4 has become no bright spot.
At last.
The whole press conference is really not brilliant. This CEO is just reading the instructions. Unlike the previous Qiao gang leader, he is super confident throughout.
The reasons were integrated one by one, which directly led to the effect of the press conference.
Past life.
The first day of sales of Apple 4 exceeded one million units. This time, 400,000 units would be pretty good. There are many reasons why Apple’s iron powder supports it.
Everyone has been looking forward to it for so long, so I concentrated on buying.
Next, no accident, new diving is added every day.
. . .
The truth is also true.
The next day.
Apple 4 sold out on the first day, a total of 370,000 units, which is not as good as Apple’s previous generation of mobile phones, and some media can’t find it to brag.
European and American netizens even teased, calling it "the most embarrassing conference in Apple history!" 》
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