Chapter 314 [This year is the golden window year of Xingyu Technology]
When asked about production capacity, Qin Feng replied in an orderly manner: "The production of mobile phones, we have reached a cooperation with Biyadi Company at present, and handed it over to Biyadi for OEM. The production efficiency can reach an annual output of 10 million units. It has received an order volume of 8 million units, and it has been put into production more than a month ago, and the current shipment volume is 1.5 million units.”
This efficiency can be said to be quite fast, which also reflects the manufacturing capacity of the Greater China region. However, Fang Hong roughly calculated that according to this production efficiency, by the time the press conference is held in March, the number of products that will come out of the production line will not exceed 4 million. department.
Fang Hongru said: "The production capacity is not low, but it is still too slow and too little. We strive to have an inventory of more than 6 million units by March, and the order can be increased to at least 20 million units."
What he said also surprised Qin Feng, and he couldn't help but said: "20 million? Is the risk too great?"
"Why? Are you so unconfident about the products you open?" Fang Hong glanced at Qin Feng, and then said with a smile: "According to the current production capacity, the inventory before and after the press conference in March will be 4 million units. Is this enough? Let's make a bet, believe it or not, after this mobile phone is launched, the market will be able to eat up the 4 million production capacity within a month or two."
Qin Feng couldn't help being stunned, the sponsor's father is super optimistic about the sales of the first product!
Fang Hong is really optimistic, because apart from the product itself, he is also very clear that although the iPhone 4 was released at the end of June this year, the launch date in the Greater China market needs to wait until the end of April 2011.
The time window of a full year has been staggered.
In other words, during the time window of the year when the iPhone 4 does not land in the domestic market, the S1 under Xingyu Technology has almost no competitors. As for the domestic brands, there is no one that can compete. It was established, not surprisingly, in March, but now it is the end of January.
It is no exaggeration to say that this year is a golden window period for Xingyu Technology. If it operates well, it can completely rely on this year to build brand awareness, and it will debut on Apple as a stepping stone.
After a while, Qin Feng said helplessly: "I'm afraid the production capacity is too late..."
Fang Hong couldn't help laughing and said: "No, no, there must be time, as long as the money is enough, the OEM at Biyadi will burst your liver 24 hours a day without any gaps, and they can give you everything in March." At least 5 million production capacity is coming, don’t underestimate our country’s manufacturing capacity, you go and talk to them, we want production capacity, and let them ask for the OEM fee.”
Speaking of this, Fang Hong added: "Apple's iPhone 4 was released at the end of June, but it will take at least a year before it goes on the market in the mainland, which means that this year's vacuum period is for Xingyu Technology to quickly occupy the market and play a leading role. In the year of the golden window of advantage, the shipment of mobile phones is above all else, and we must try our best to win the first batch of users in this year, the more the better.”
Qin Feng couldn't help but nodded, apparently also recognized the strategic idea of the sponsor's father. Based on the unexpected news of Apple brought by the sponsor's father, many of the company's original plans had to be adjusted. He also quickly realized that the 2010 What an important year 2019 was for Xingyu Technology.
After a while, Qin Feng said hesitantly: "I'm afraid this will require a very large sum of money."
"Then start the B round of financing as soon as possible. I will give you 5 billion yuan of funds, and Biyadi will let them hold the accounts receivable first, and agree that Xingyu Technology will complete the accounts receivable settlement in one year. , I, Qunxing Capital, guarantee for you, if you can’t pay the account when it’s due, ask Biyadi to bring the bill to my Qunxing to pay.” Fang Hong said bluntly: “I don’t believe that Biyadi can find someone who refuses to accept it.” The reason for this list, I don't believe they can't produce five or six million units."
Qin Feng was also stunned when he heard it. As expected of his father, he is so arrogant that he has no friends, let alone his dedicated support for Xingyu Technology.
"How much equity do you want?" Qin Feng asked straightforwardly. Frankly speaking, it is not easy for him to value Xingyu Technology now. How high is the valuation for the sky-high financing of 5 billion? ? Can't really evaluate.
Including Qunxing Capital's other resource support, such as guarantees for Qunxing Capital, these are all intangible values, and logically speaking, they should be priced at a premium.
Fang Hong immediately said bluntly: "In the current situation, the series of support I have given you from Qunxing Capital, it is not an exaggeration to say that Xingyu Technology is treated as your own son, and the conventional valuation does not make much sense. No matter how many shares you have, you will not lose money."
Qin Feng smiled and nodded, "Indeed."
"Since it's your own son, it's more like a muddled account. Those who make big things don't care about small things." Fang Hong turned and said with a smile, then turned his head to Tian Jiayi and asked: "How much equity does Qunxing hold in Xingyu Technology now?" ?”
Tian Jiayi immediately replied: "After the previous A-round financing, Qunxing Capital accounted for 44% of Xingyu Technology's total share capital."
Hearing this, Fang Hong nodded and turned to look at Qin Feng and said bluntly: "Increase to 80%, and I won't increase my holdings in the future. You and your team will share the rest!"
Qin Feng immediately responded concisely: "Okay!"
The two parties reached a consensus on such a speed of light. As Fang Hong said, those who achieve great things do not care about small details, and historical opportunities are fleeting. Now at this juncture, it is more difficult to care about the shareholding ratio of a few percentage points than to make the company a world-class company like Apple. The tech giants are not worth mentioning at all.
Going to the ultimate equity ratio of a few percentage points has caused the company to miss opportunities. It could have reached a scale of trillions, but in the end it can only reach a scale of 100 billion. This is called picking sesame seeds and losing watermelons.
Qin Feng is not worried, because Xingyu Technology has two one-vote veto rights, one is in the hands of Qunxing Capital, and the other is in Qin Feng's hands, and there will never be a third one-vote veto, Qunxing Capital would not do this, and neither would Qin Feng.
Two cards are enough, which means that the two sides of the venture capital have reached a balance. Your founder should not try to cheat the investor, and the investor should not try to kick him out. Hurting each other is not good for everyone, and it is better to be stronger and bigger together. Consistent goals that serve the interests of both parties.
Tian Jiayi on the side is also making a memorandum on the B-round financing reached by the two parties.
In the end, Qin Feng said in an orderly manner: "With this money, many things can be accelerated, including the establishment of offline direct sales stores. Originally, I wanted to focus on e-commerce channels."
With such strong financial support from the gold master's father, the burning will be over. Qin Feng also realized that the most precious thing in Xingyu Technology is time, and he also saw that the gold master's father also recognizes that time is more precious, and he is willing to Pay more money for more time!
Qin Feng went on to say: "I strive to quickly establish no less than 70 offline official direct-sale stores across the country on the day of the press conference, covering major urban areas across the country. Fortunately, the official flagship store started early. It’s working, there are currently five official flagship stores, which are located in the four first-tier cities of Beijing, Shanghai, Guangzhou and Shenzhen, and Xincheng. Although it’s a bit rushed to start operations in March, it’s not a big problem.”
Isn't the father of the patron who has spent a huge sum of 5 billion yuan to come here now, the decoration team can double or even increase the manpower several times to catch up with the progress.
Fang Hong nodded, played with the prototype in his hand and asked, "What's the price?"
Qin Feng glanced at the prototype in his hand and said: "We have prepared a standard version and an enhanced version of the first-generation product. The standard version is S1, and the enhanced version is S1-Plus. The difference between the two is the standard version in your hand. The version has a 4.0-inch screen, while the enhanced version has a large 4.3-inch screen."
In the current year of 2010, 4.0 inches is definitely a large screen, and 4.3 inches is a super large screen. You must know that the screen size of the iPhone 4 is only 3.5 inches.
The future trend is that the screen will get bigger and bigger. There is another advantage of a large screen, especially for Xingyu Technology, which has a short history of establishment. Because the screen size is large, the volume of the mobile phone will also become larger, and the internal space will be expanded. .
The space inside the mobile phone can be said to be very expensive. To a large extent, the smaller the size of the mobile phone, the higher the technical requirements. Making the screen bigger can also alleviate the disadvantage of Xingyu Technology's current lack of technical reserves to a certain extent.
Qin Feng continued: "The memory versions of the standard version and the enhanced version are divided into three models: 8GB, 16GB and 32GB. They do not support memory expansion, and the battery is not removable, but they support dual card dual standby."
There is no expansion memory because the space is really limited, and it is to make up for the lack of technology, because the reading and writing of the expansion memory card really affects the fluency of the mobile phone, thereby affecting the user experience.
But supporting dual card dual standby is completely in line with the habits of domestic consumers. Qin Feng has not considered the international market at all now, and the first priority is to stabilize his own basic market.
...
