Chapter 593 [Peak of Series Beauty]

As the appearance industrial design of Xingyu Technology's third-generation flagship phone was first unveiled, many mobile phone consumers were conquered by the appearance, and industry insiders and friends and businessmen also had to admit that Xingyu Technology is the leader in domestic smartphones. The circle of the industry is indeed in a unique position.

At this moment, some netizens posted screenshots of the appearance of mobile phones in the live broadcast room on some smart phone forums on the Internet, which quickly sparked heated discussions.

[Xingyu Technology did not disappoint me. ]

[Don't want to talk about anything else, just this good looks, it's a proper dream love machine. ]

[The peak of the STAR series! ]

[Cow pen! ]

[I've checked my eyes, just by looking at this face value, I know it's not something I can afford...(cover my face.jpg)]

[Xingyu STAR series is good in everything, the only downside is that it is too expensive...]

[Friends: Listen to me, give me a way to survive, why is a broken mobile phone so cumbersome? ]

[Your merchants have been following the trend all night...]

[It is worthy of being a high-tech giant at the ceiling level in the industry. Generally, it does not make a move, and it does not make a move. ]

[Nietzsche mobile phone: It has a very good design, but unfortunately, it will be mine in the next second. ]

[Xingyu Technology: Don't come here! ]

[Ha ha……]

...

As soon as the appearance of Xingyu Technology S3 was unveiled, it caused a sensation. Consumers who were queuing up at the flagship store felt that it was worth staying up late and queuing at the moment when they saw the appearance. artwork.

Leaving aside the performance of the mobile phone, at least the appearance of the S3 has already conquered consumers.

At the same time, the scene of the press conference.

Qin Feng walked towards the middle of the stage again, the applause gradually fell, and his voice resounded throughout the audience: "Let's take a look at this brand new S3, this is the most beautiful product we have ever created, the shell is completely made of tempered glass and Made of high-grade aluminum, its bezels are designed to be perfectly inlaid, and the design team has thought of every detail to create the most beautiful and refined smartphone ever.”

"Its design and manufacturing have reached unprecedented new heights. It is no exaggeration to say that the software design and hardware design of this product are the most challenging ones we have ever faced. We have overcome countless The difficult problem, and finally cast a new classic."

Qin Feng said that he paused here for a while, he pressed the small remote control in his hand, and looked back at the big screen behind him, which showed a high-definition three-view of the S3 mobile phone.

"Let's take a closer look at this product. First of all, the S3 has become the thinnest and lightest smartphone we have produced. It is only 7.7 mm thick, which is 15% thinner than the second generation. That is to say, The S3 is currently the thinnest smartphone in the world; secondly, it weighs only 127 grams, which is 15% lighter than the second generation. In terms of size, the screen of the S3 reaches 4.87 inches, and the screen-to-body ratio is 78.98%.

After hearing these parameters, the audience also found that Xingyu Technology's smartphones are getting bigger and bigger, and the screens are getting bigger and bigger with each generation.

At this time, Qin Feng on the stage said in an orderly manner: "Intuitively, the S3 has become bigger, but it is thinner and smaller in terms of volume. Before further research and development, this is important for our design team. It is a huge challenge, how to design a smart phone with a higher configuration than the S2, but also thinner and more delicate? It is very easy to make the product larger, which is obviously not a challenge, but better and The smaller size is the challenge."

Friends of the business: The net is not to speak human words.

...

As the press conference continued to advance, Qin Feng pressed the small remote control in his hand and said: "S3 contains many innovative technological elements, and it is difficult to introduce them all at the press conference, so we will introduce a few of them."

Qin Feng bowed his head and paused for a moment, then looked up and looked around the auditorium and said: "We all hope that our equipment can have good performance, but better performance means larger processing boards, larger graphics cards, and external power supplies Heat dissipation and so on, these determine the performance of the device."

"However, we have surpassed all of this." Qin Feng said methodically with a confident smile: "For smart phones, consumers today demand better performance and at the same time, they also demand that the palm of the hand is suitable for carrying around. And S3 leads the world in the field of mobile computing performance by a large margin.”

Leading the world by a large margin?

The industry insiders present couldn't help being secretly surprised. Is he implying that the chip processor on the S3 mobile phone is already better than Apple's?

At this moment, Qin Feng said calmly and firmly: "First of all, S3 is equipped with the S620 processing chip jointly developed and designed by Xingyu Technology and Qualcomm for the first time."

The insiders who heard this were stunned. Did Xingyu Technology participate in the R\u0026D and design of this new product's processor?

Good guy, settled Qualcomm?

In fact, if you look at the content of the contract between the two parties, Xingyu Technology will ensure that the STAR series mobile phones can use the most advanced chip processor in the world, and the most important thing is that they will not be stuck in the future. Super strategic layout. Xingyu Technology has paid a very high price for this, the most important strategic purpose of which is autonomy.

Xingyu Technology made a condition that Qualcomm could not refuse. Unless Lao Mei ordered to prohibit it, Qualcomm would not be able to refuse at all.

First of all, all the research and development costs of this named S620 processor are borne by Xingyu Technology, Qualcomm does not pay a penny, and the technology patents are owned by Qualcomm. Mobile phone manufacturers can also use this processor, but Xingyu Technology does not take a penny of the profit, and the chips equipped with its STAR series smartphones have to be purchased normally.

This price can be said to be very high, it can be called a free series, otherwise it will not be able to settle Qualcomm, but this is for a longer-term strategic purpose, in order not to be stuck in the future, while Lao Mei has not seen it so dead. , Before being so strict, try to seize any opportunity to quickly climb the technology gap and shorten the gap, and participate as much as possible in the front-line cutting-edge technology nodes.

Qualcomm really couldn't refuse the cooperation conditions offered by Xingyu Technology. The other party paid the research and development costs and a large number of R\u0026D personnel. After the work was done, the chips sold were not divided into profits and intellectual property rights were not required. Xingyu Technology only had one requirement. To be down-to-earth, we feel that your Qualcomm Snapdragon chip is not very good, and it is a bit unable to keep up with our requirements for the new generation of mobile phones. We want to make it ourselves, and make it according to our ideas.

How can you refuse such a condition?

Faced with such attractive conditions, while Qualcomm was thrilled, it was also worried about it. It was worried that Xingyu Technology would follow Apple's path of autonomy and dump Qualcomm.

What's more, Xingyu Technology is not a North American company.

However, Xingyu Technology finally threw out a big move and directly asked Qualcomm to sign on the spot, that is, Xingyu Technology promised that its future smartphone products will only use the S-series processors cooperated by the two parties, and write it into the agreement. is an astronomical figure.

This was the decision made by Fang Hong, and it was also a hole dug for Qualcomm, because he knew that in a few years, the one who would take the initiative to tear up the agreement must be Lao Mei, and it must be Qualcomm himself.

Especially the liquidated damages of that astronomical figure will become an epic sinkhole for Qualcomm, either don’t break the contract, or lose money.

No matter which one you choose, Qualcomm will be in pain.

...