Chapter 253 Trouble is coming
The new cards were released, but the sales did not meet Ronin's expectations.
As time went by, and under the impact of other types of board games, the popularity of Overwatch quickly dropped.
Overwatch opened up a new world for other board game companies.
Based on Overwatch, they developed a lot of board games, each with its own novelties, but they could not get rid of the shadow of Overwatch.
Some players who were tired of Overwatch would be diverted to other board games.
One of the fastest board game companies has now occupied the online card market, and the sales of physical cards are also considerable.
The physical cards were released less than a year ago, which has accumulated a lot of popularity for it. A single board game company certainly does not have such great ability, just because it has reached a cooperation with a comic company.
Comics are very popular and have many fans.
The cards are made based on comic characters and have a fan base of comics, so this board game company has risen quickly.
They are not satisfied with the market for physical cards, and they have also taken the lead in occupying the online card market.
This company is called Penguin Board Game Culture Company, and everyone calls it Goose Factory.
The popular board game under its brand is "Gods of War". Just by listening to the name, you can know that it imitates the popular "Overwatch". The card characters are based on the popular anime "Norse Gods".
Tencent has good R\u0026D capabilities and even stronger learning ability.
Overwatch is called hero cards, Gods of War is called god cards, Overwatch is called tactics cards, Gods of War is called divine cards, Overwatch has flash cards, and Gods of War has fancy card backs...
This is evident.
In fact, Tencent's reputation has always been not very good. It follows the trend of whatever is popular. Fortunately, the team is strong. The follow-up works can often kill the original works. If they can't beat them, they will acquire them. They always find ways to occupy the market.
Following the trend of Overwatch has made Tencent earn a lot of money and become the leader of the follow-up works of the same period.
Luo Ning has to admit that the CEO of Tencent is very visionary and is willing to work hard to cooperate with that comic company.
Other board game companies don't have this courage. The original card characters are not popular and naturally can't attract players.
During the period when the Gods of War was the most popular, it even overshadowed Overwatch.
However, Overwatch was still strong, and Gods of War was unable to catch up, and its best sales were only three-quarters of the average sales of Overwatch.
In fact, this result is very good.
Tencent CEO is still not satisfied. If physical cards can't beat you, the market of virtual cards will always beat you.
With this mentality, Tencent developed the online version of Gods of War and achieved remarkable results.
Three months after the launch, the money earned from selling the game online alone is almost catching up with the money earned from selling physical cards for more than half a year.
They don't know how to be low-key when making money, and they promote it online as much as they can, with arrogant slogans.
The first real-time battle board game on the entire network!
The hottest board game nowadays has an online version, come and experience it first!
Gods of War, a brand new version you have never experienced!
Luo Ning can see these unpleasant ads whenever he clicks on a web page.
He felt that it was time to launch an online version of Overwatch to dampen Tencent's enthusiasm, and the physical card market happened to be sluggish recently.
"You can succeed or fail because of this."
Luo Ning said to himself. He was too busy to do Overwatch recently, but the overwhelming advertisements made his eyes burn, which was really unpleasant.
The hottest board game nowadays? Where to put Overwatch?
The reason why Gods of War was successful was because Tencent copied the essence of Overwatch.
Tencent had nothing to copy for the online version, and there was no predecessor to learn from, so it had to develop and operate it all by itself.
No matter how loud the advertisements were, they had to have some money-making ideas, analyze the consumption concepts of the user groups, and formulate a suitable charging system.
It would be stupid to buy out the physical cards directly.
The prototype of the real version of Overwatch gradually took shape in Luo Ning's mind.
While it was hot, he picked up a pen and wrote a plan.
It was not difficult to move a mature board game online. Whether it made money depended on the sophistication of the game and the charging system.
If you want to retain players, the quality of the game must be high. From the visual experience to the operating experience, the user must be comfortable playing.
The charging system is even more critical. If it is too cheap, you can't make money. If it is too expensive, you can't make money either. So a scale is needed to balance the two sides.
Like the game of Overwatch, let's not talk about the quality of the game for now. The charging system is stupid. Just buy it out.
Just like physical cards, you spend money once to experience all the content, but it is more conscientious than physical cards because all subsequent updates are free.
Buyout system is a very direct way.
Yes, as long as the price is set reasonably, you can make money, but it is not conducive to long-term development.
The fun of online card games lies in playing cards? No, no, no!
It lies in collecting and opening card packs!
Although you can't collect cards in tabletop games like Overwatch, you can collect skins. Physical cards have flash cards. Can the online version have dynamic patterns?
Future updates will be sold in the form of new expansion packs. Can you sell card packs again?
Online card games that can't open card packs are destined to have no soul.
The exhilaration of opening a pack is something that playing cards cannot give you, and it is easy to get addicted to opening a pack, and once you get addicted, you can spend more money.
Moreover, this charging method does not have the threshold fee of the buyout system, so there will be more players.
Roning got excited as he wrote, and he was simply a talent.
This flexible brain... If he doesn't make money, who will?
After writing the plan, Roning struck while the iron was hot and went to the company to hold an impromptu meeting.
The theme of the meeting was to set up a game division and develop an online version of Overwatch.
The boss was in a meeting, which was rare, and the company's top management was surprised.
In the end, Roning adopted the suggestion of an executive and directly acquired a game development studio, which was the most convenient.
After the finalization, they were asked to do it.
Then, Roning asked Lucy about the company's recent situation.
The situation, to put it bluntly, is the financial report. If you make a lot of money, the situation is naturally good, and if you make less money, the situation is naturally bad.
After hearing Lucy's report, Roning realized that he was so rich.
How rich?
The kind that would not be bothered to bend down to pick up 10,000 yuan dropped on the ground.
Inflated! Super invincible inflated!
Leaving the office, Roning walked out with a pace that was unrecognizable to his relatives, and walked with the wind.
The employees passing by showed surprised eyes, thinking that the boss was floating today, and suspected that he had drunk fake wine.
Back home, Roning took out a bunch of delicious food to reward himself.
Looking at the empty room, I felt inexplicably desolate...
Only by turning on the TV and listening to the sound can the coldness of the room be reduced.
"I am now at Stonehenge, following up on an interesting story that happened today. The police received a call just after 11 o'clock this morning and rushed to the scene. A seemingly normal male tourist came here and immediately started running naked..."
The screen showed a naked man with mosaics on key parts. He was holding scientific instruments and running naked in the Stonehenge scenic spot.
Seeing this news and the appearance of the naked man, Roning was stunned for a while, and then slapped his thigh.
"Trouble is coming!"
The ether particle, that is, the reality stone, seems to be about to be discovered by Thor's girlfriend Jane...
The fastest update, please read without pop-ups.
