Chapter 803: The so-called blueprint
Li Yi is still standing on the stage now, but the topic has gradually spread from this briefing to future plans. Google search reading
Yin Dongrui told him something was wrong and asked him to delay for a while. Taking advantage of this opportunity, Li Yi began to answer some reporters' questions. The questions asked by these people were sometimes very tricky. Anyway, Tang Sui asked him The people were pretty good, at least they were very polite in terms of basic manners, and these reporters didn't ask any harsh questions.
"Mr. Li, what is your original intention in establishing this home appliance alliance?
To what extent is the plan currently developed? "
The speaker was a female reporter from the Nanjiang Business Evening News. After thinking about it, Li Yi replied:
"Our goal is simple but not too difficult. It is to unify store names, unify product display methods, unify after-sales services in all branches, and conduct unified publicity across the province!"
"At first glance, it seems quite difficult, after all I just talked about so much unification, but this is actually a low-cost, replicable development model."
Sitting in the audience, some shop owners who had gradually lost interest in this seminar were once again interested after hearing this statement!
Subconsciously, he sat up straight and wanted to hear what Li Yi would say next.
When Li Yi saw this scene, he sighed slowly. He couldn't bear to leave the child without trapping the wolf. It seemed that it was time to reveal some of his plans. The highlight was all behind!
At this time, another reporter raised his hand, and Li Yi indicated that he could speak directly.
"Mr. Li, can you explain in detail?
What is the significance of this development model? "
Li Yi nodded and said in a deep voice: "This development model, frankly speaking, takes the operation of home appliances as its core, and then provides a low-cost, but high-efficiency supply chain platform to all members of the Home Appliances Alliance!"
"We will establish a timely information sharing plan for all merchants' orders, inventory, information, etc., and then improve the efficiency of home appliance product turnover and reduce the out-of-stock rate!"
The merchants below can all understand what Li Yi means, so they are even more interested!
The out-of-stock rate is always a fatal problem. If the source of goods is too late to prepare all the goods, you may see the opportunity to make money slip away in front of you.
Moreover, they can only sell a store in this one-third of an acre of land in front of their home. If they want to open a branch, they are really powerless.
But according to Li Yi's plan, they are likely to make the impossible possible!
Li Yi did not stop here, but continued: "Our method can reduce transaction costs and improve the efficiency of cooperation with major suppliers! It plays a role in accelerating the development of inefficient stores! "
In fact, what Li Yi said is only part of it. Another greater advantage of this way of operating is that it seeks cooperation with suppliers. Think about it, such a home appliance alliance also occupies a leading position in terms of procurement. Unique advantage.
When cooperating with suppliers, the most important goal is to adopt bulk purchasing, reduce procurement costs, and reach a long-term strategic cooperative relationship with suppliers.
Although it is a gross profit, it is the best way to make a steady profit without losing money.
A group of reporters recorded what Li Yi said, and then another reporter raised his hand.
"Please say!"
The reporter said: "We understand that more than a dozen home appliance companies have decided to join the Home Appliances Alliance, so what is the goal of the Home Appliances Alliance?
What scale do you want to grow to?
Is it going to be made national? "
Li Yi said with a smile: "I have no such plan at the moment. To be honest, I prefer to be pragmatic and get the things on hand done first. The Home Appliances Alliance is a relatively avant-garde development both at home and abroad. model, we are trying to take a new path!”
"If the home appliance retail industry can achieve a high degree of informatization, I will certainly choose to expand. However, our information has not yet reached a completely unified level. Future development will take a lot of time, manpower and material resources. This is not A task that can be completed overnight, if we start to consider expansion across the country now, it would be like a snake swallowing an elephant!"
Next, the questions raised by these reporters were basically arranged by Tang Sui in advance, so that the bosses present could understand what Li Yi meant and what the direction of the development of this home appliance alliance was.
First of all, the only goal to be achieved is the chain. First, we can reach a bold idea of sharing the supply of goods across stores across the province, without contacting middlemen, and directly contacting upstream manufacturers.
Talking to many foreign manufacturers about cooperation issues, many owners of home appliance stores or companies have never even thought about this, but Li Yi dared to say it directly!
Cooperating with some big brand home appliance companies is very important for the home appliance industry in this era. The Yin family not only produces and researches its own home appliances, but also has strategic cooperative relationships with some overseas merchants. This is why This is one of the reasons why the Yin family can firmly sit at the top of the list of home appliances in Bei Ha Province.
If the home appliance alliance wants to develop, it must also take this path, and go further and more steadily. After all, it cannot simply operate imported home appliances, but also operate some domestic brands. The development of domestic brands should not be underestimated. Never underestimate the creativity of the Dragon people.
The second is the home appliance products of the joint venture brand. The main focus of this is still the Yin family's factory. It is said that the Yin family plans to establish a factory in the suburbs near Beihe Baoqi City with the big brother and the island country, and the joint venture products are just around the corner.
In terms of home appliance chain operation and management, a large number of talents need to be cultivated. This is not a problem that can be solved in a day or two. It requires a long time of cultivation, at least three to five months. There are many things to learn during this period, and the demand for talents is also a big problem.
Simply put, as a home appliance alliance with both home appliance and consumer electronics retail and chain nature, it is definitely not as simple as a few people sitting at the table to discuss how to sell the home appliances in their hands.
This requires the establishment of a chain complex with the core of stimulating consumer demand. It cannot be leaderless, but it cannot be arbitrary by one person.
The Home Appliance Alliance still has a long way to go in the future, but what Li Yi has done has been successful, which is to present this blueprint to everyone.
