Chapter 153 Propagation

How to promote the World Cup in the United States, a region where football is difficult to influence, is not only a problem for the U.S. organizing committee, but also for FIFA.

After a few years, the upcoming event is completely the opposite of the previous one. FIFA has conducted a survey. When its organization randomly asked Americans in many cities, nearly 80% of the people shook their heads and said they did not know this. The event will be held in the United States, and more than 90% of the people said they would not go to watch it live.

This is really an embarrassing result of the investigation, for which they also sent a letter accusing the United States of poor promotion.

Just last year, the US Organizing Committee suddenly decided to release two advertising songs without authorization, but after routinely notifying FIFA, it is said that the singer was determined.

Originally, they were still very dissatisfied. When they saw the name of Ryan Jenkins, someone who knew about the entertainment market in the English-speaking area explained the terrifying influence of this thirteen-year-old boy. The Football Federation thinks this may be an opportunity. Since the promotion of sticking to the rules has not achieved significant results, why not borrow the influence of the other party in the youth of the United States?

Although these guys are corrupt, they want football to be recognized and popular in the world's most powerful country, whether it's for fame or money. They are willing to put the World Cup there, which naturally shows their willingness. Teenagers are not just about football. The future is also the future of the football market.

What they lack is what the other has, and what the other lacks is what they have.

The people of FIFA are not stupid and understand that this is a win-win situation. They quickly reached a consensus with the United States, and they also sent a heavyweight official to contact the center.

They wouldn't know that the unscrupulous teenager once wanted to send their future chairman into the Atlantic Ocean to feed the fish.

After sending the trial song from the United States, they immediately understood that they had made a wise choice. This song is so suitable for football that it was born for the World Cup.

The Cup of Life - Isn't that the Hercules Cup the trophy that people strive for all their lives? Not to mention. This is also a Latin song, their current chairman, but an authentic Latin American.

Sure enough, the Executive Committee quickly adopted the decision to promote the song as much as possible. Before the World Cup qualifiers were over, it set off a frenzy all over the world to warm up for next year's World Cup.

FIFA is corrupt though. However, it is one of the few sports organizations in the world. It has rich experience in publicity and promotion, and also has many cooperative media. This MV was quickly promoted by them all over the world.

at the same time,

The U.S. organizing committee stepped up its publicity efforts, and they spent huge sums of money to buy a big screen in New York's Times Square. The MV of Cup of Life was played on a loop, although it was extremely difficult to hear the singing in the noisy environment, it brought a wide range of influence.

Not only that, but they also bought prime-time spots on the three major TV networks to re-broadcast the song, and the publicity was as strong as the Super Bowl.

Hollywood Records is not far behind. The release of the single has long been put on the agenda, and with the fiery publicity, goods are distributed everywhere like lightning.

Focus on football, pay attention to the World Cup, pay attention to the Cup of Life!

Ryan missed the opportunity to make such a declaration in a joint interview with the media.

Immediately afterwards, another thing that made several parties burst into laughter happened. The album Ryan Jenkins was officially recognized by the Recording Association as a 10-platinum record - the title of diamond record was born in 1999 - this pair For a singer who has only released a record for a year. is a great honor.

Maybe the lucky stone from Nicole played a role, or maybe this month was Ryan's lucky month, and a few days later, the Recording Academy announced the Grammy nominations, and he won a total of Rookie of the Year and Album of the Year. and three heavyweight nominations for single of the year.

Ryan? The name of Jenkins completely detonated throughout January, The Cup of Life attracted countless eyeballs.

Ryan is playing football in the MV, right?

It turns out that there will be another event called the World Cup in the United States next year...

Wow. Ryan is so cool, how did he manage to hit the crossbar thirteen times in a row?

Ryan loves the game, we should get to know football and maybe watch it live next year.

I'm going to practice football. Hit the same spot in a row like Ryan...

Teenagers are often blind and are most easily influenced by idols. Young people in the United States have gradually begun to discuss what kind of event the World Cup is and what is the difference between English football and American football.

Maybe most people still don't like English football, but attracting some people to participate in it is a huge victory for the US Organizing Committee.

To a certain extent, they quickly achieved their goal. The melody of Cup of Life is compact, and the shouting in the chorus is very exciting. Even though it was rejected by many people, it quickly spread.

Many people in the street park began to shout '! ! ! ale, ale, ale...'

A week later, the single had sold more than 140,000 copies, and, unsurprisingly, the song peaked at number 35 on Billboard.

Even Billboard Magazine gave a simple comment of 'a good sports song'.

However, Ryan's goal is not North America, otherwise he would not give to Maria? Kelly.

was released a day earlier than Cup of Life, not only sold 280,000 copies a week, but also directly airborne to the first place on the bulletin board.

Many well-known music critics have written articles to praise the inspirational spirit of this song. Whether it is Maria Kelly, the singer, or Ryan, the songwriter, they are almost praised to the sky.

Even, many people do not understand, why Ryan Jenkins gave a mainstream music to other singers, but chose the Latin song?

After the song landed in the UK, The Cup of Life still lost to in the charts and sales.

This is the orientation of mainstream society, and it cannot be easily changed by any individual or a work.

However, outside the UK and the US, The Cup of Life has completely shown a trend of destruction. In Sweden and Australia, it directly topped the local music charts for more than ten weeks.

In Germany, it ranks first for a whopping nine weeks. In France, it sold 310,000 copies in a week, and in Spain the song was the most popular, easily taking over 360,000 copies in seven days.

As for , except for the United Kingdom and the United States, it was completely defeated by The Cup of Life in other parts of the world.

In other words, the song swept across the European continent, the Far East, Africa and Latin America. Not only have they topped the music charts in various countries, selling eye-popping sales, and even many football programs will use it as background music.

There are also legions of fans who sing '! ! ...'

If you say that outside the English-speaking area, many people have heard of the name Ryan Jenkins. Well, many people now know that there is a talented young star in Hollywood who can write, act and sing!

He is spreading his name and influence to every corner of the world.

Rare football talent! Europe's giants should sign Ryan Jenkins!

This is the report published on the front page of World News Weekly, A thirteen-year-old boy who can hit the crossbar with thirteen feet in a row is definitely a football genius...

This kind of report is just a joke in the eyes of the layman. Footballers understand that this must be some stunt. People in the film industry can easily tell that this is a post-production special effect. Generally, senior fans can realize that this is just a game in the MV as long as they carefully observe it.

Industrial Light and Magic was not reluctant to remain silent. When the media heated up this topic, they stood up and admitted that this was the work of their technical team, which was a publicity for themselves.

Over time, the song's influence grew, and it was no longer limited to fans or Ryan's fans. It even had an impact on some players.

Castilla youth training camp, a young team has just finished training, the dejected teenager came out of the locker room, put the headphones in his ears, and walked towards the parking lot, his father was driving and waiting there.

In the car, my father handed me a new record. Above is a teenager in a white jersey.

The latest and hottest football song, it is said to be the promotional song for next year's World Cup. The father glanced at the boy, Blanco, did something unpleasant happen?

No. Dad? The boy was obviously a little tired, as if it was spiritual.

Well, let's go see the stadium that belongs to you in the future.

Not too long later, a large white stadium appeared on the side of the car, where many dreamed of fighting, and the stage for his future.

But do I really belong here? The young man hesitated.

He only moved here from another club in the same city last July. Both sides have been mortal enemies for decades. He was inevitably rejected. He has not been happy in the past six months, and even began to doubt whether the original decision was correct. .

When he pressed the play button, an exciting music sounded, which was his favorite Latin style, and then the singing made him a little stunned.

Life is pure passion, it should be filled with love and live on it, the heart must fight to win...!!...Life is like a competition, one should dream of being a champion, the cup of life is the highest honor, we Must strive for...

The passionate drums and horns, the never-say-die singing, aroused the fighting spirit of the young man. Listening to this song, listening to this music, and looking at the white stadium outside, the physical exhaustion and grievances disappeared. He only felt that he was full of spirituality and strength. If he walked into this white temple at this time, he would definitely be able to score several goals for those guys in red and blue striped shirts.

Cup of life, fight for survival! Fight for glory! until you win them all! The boy pressed the play button again, as if this song could give him infinite fighting power.

His confidence and fighting spirit are gradually rising!

White heart, white blood, and this white temple...

I! Raul Gonzalez Blanco! Will definitely be the leader of this stadium! Lead this team to all possible honors!

Ryan Jenkins...I'm going to be a genius like you! (To be continued. If you like this work, you are welcome to come to the starting point () to vote for recommendation and monthly tickets. Your support is my biggest motivation. Mobile users, please read it.)

PS: Thanks to Dark Clouds and Snow, Sky God Wing, sss without sss, Liu Qingxia, black belly, dreamer in the mirror, book friend 110830212106050 for the reward.