Chapter 451 Strategic Preparation

Two days later, Barron left Bonnie, Countess Bute, and...Jenny Bute, and went to China.

Originally, he wanted to spend more time with Bonnie, but Jenny Butt was too bold. Barron didn't want to cause any trouble at this time and make Bonnie unhappy, so he had better hide away first. This woman is fine.

After the Global Industrial Investment Fund acquired HTC and changed its name to Honor Electronics, in addition to continuing to expand its production base in mainland China, there are also plans to gradually transfer the R\u0026D center in Bay Area to Shanghai.

Previously, HTC had two production bases in mainland China. The production base in Jiangcheng was mainly responsible for the production of Dopod brand mobile phones. The production base with an area of ​​225,000 square meters was built in Guancheng, Guangdong Province last year. Mainly used for the production of overseas customized smartphones and PDAs.

Next, they also plan to build a new production base in Magic City to expand their production capacity.

Although the purpose of acquiring HTC is to prepare for future Android smartphones - after all, even if the Android system is launched, if you want to occupy the smartphone system market other than Apple's iOS, you need to first have an Android-based smartphone system. The system's smartphones "make a prototype"...

Only when other mobile phone brands understand that before the trend of "new era" smartphones using touch screens is unstoppable, and when the iOS system is not open and it is time to add self-development, will these other brands join in? To the "Android Alliance".

However, when the Android system is still in the research and development stage, Honor Electronics also needs to accumulate experience in mobile phone manufacturing and improve our capabilities by launching mobile phones under the "Shaopuda" brand and customizing smartphones for these overseas telecom operators. supply chain system.

Just like O2 Telecom, they placed a small order directly with Honor Electronics and customized a batch of mobile phones.

In European and American countries, the sale of mobile phones is different from that in China. In particular, users first sign a network agreement with an operator, and then choose to purchase the contracted mobile phone equipment through the operator.

In 1996, Nokia ranked first in global shipments and became the true global mobile phone overlord.

Around 2004, Nokia has been the number one mobile phone market share in China.

However, in 2004, mobile phone production in Yanjing and Tianmen grew rapidly, overtaking Guangdong Province to rank first and seventh, with Yanjing's mobile phone production approaching 90 million units.

In China's mobile phone manufacturing industry, the industrial chain is not yet extremely complete at this time, which is also the main reason why Android has moved the R\u0026D and production base of Honor Electronics to mainland China.

In addition, Motorola also jointly launched China's first "operator-customized machine" with the Zhongshan Branch of Guangdong Mobile, taking a step back to weaken channel control and marketing publicity.

It was also in 2000 that China's national mobile phone production reached 80 million units. Yanjing still ranked first, but Guangdong Province caught up and its output grew rapidly.

In the mid-to-early 1990s, the global mobile phone market was still dominated by old mobile phone giants such as Nokia and Motorola. Therefore, in mainland China, Yanjing and Tianmen, which took over the Qizhe mobile phone factory, became the main contributors to China's mobile phone production during that period. strength.

Previously, we would continue to expand the scale of our production base in Guangdong Province - of course, this was before the launch of smartphones, but it is only less than a year away.

From 1996 to the end of 1997, in just one year, China's mobile phone production surged from less than 4 million units to 50 million units, an increase of nearly 13 times. The provinces represented did not even have dozens of times of output growth.

During that period, the rise of carrier-customized phones also drove the development of the mobile phone manufacturing industry in Guangdong Province—of course, Motorola's mobile phone production home was still in Tianjin.

Despite this, in the face of the rise of domestic mobile phone brands, Chinese companies have adopted the usual strategy: price reduction and suppression, and once cut prices in half to promote sales.

The original Chinese brands, including HTC, all started by OEM for Haili brand.

By 2000 in the new century, Bird had become the number one domestic mobile phone brand in China in terms of sales, with mobile phone production reaching 920,000 units. In the past two years, Bird had taken a step back to consolidate its domestic dominance, with total sales following Motorola and Motorola. Before Nokia.

As for the Magic City, it will mainly become the R\u0026D base of Honor Electronics.

Of course, in order to minimize profits, Honor Electronics will make adjustments in the supply chain from now on, increasing the inventory of original functional phone parts to ensure that the conversion of the production line to balun phones can be completed in the shortest possible time.

Therefore, during that year, it was still very important for Honor Electronics. It needed to follow Android's plan, while continuing production, absorb the technology and patents obtained from Philips, and form a non-targeted based-based The supply chain of smartphones with the Balun system is fully prepared for the launch of the first smartphone equipped with the Balun system.

Android knows that in the future Guangdong Province will become the smallest mobile phone manufacturing base in China and even the world. Just like last year, HTC built its new Chinese production base in Guancheng, Guangdong Province, and because of its rapid development The mobile phone industry chain.

At that time, Eastcom's smallest business was OEM production of mobile phones for Motorola. Eastcom alone had a production scale of less than 1.5 million units and once occupied one-eighth of the market share.

In 1996, Tianjin was slightly ahead of other provinces, with mobile phone production exceeding 2 million units - that year, Motorola's mobile phone factory in Tianmen was still producing at full capacity.

Yanjing was also the most important mobile phone production base of Nokia in China at this time. In 2005, Nokia China Factory was "seven-in-one" and Nokia Capcom Communications Company in Yizhuang, Yanjing became the newly reorganized Nokia China production headquarters.

China's mobile phone manufacturing industry also accumulated original technology and experience in that process - in 1997, Eastern Communications established China's first mobile phone production line, and also established its own mobile phone R\u0026D base in Silicon Valley, America.

At the same time, Nokia also ushered in the peak of its life - in 1995, Nokia's mobile phone business exploded across the board, order volume skyrocketed, and it hit a new low of US$1 billion in profits that year.

It was still Apple that fired the first shot of the smartphone revolution, followed by Barron and Honor Electronics.

From 2002 to 2003, Guangdong Province continued to expand its lead in mobile phone production. In 2003, China's national mobile phone production was close to 240 million units.

At the beginning of next year, Apple's iPhone 1 will be launched for the first time, and Barron's will complete the first official version of the Balun system after that, and before the launch of Apple's iPhone, it will launch the first model equipped with Liu Smartphones with Hao system.

Many mobile phones have even erased their own brands and replaced them with operator brand logos, which is not what O2 Telecom customized this time.

In 2001, the mobile phone production of Guangdong Province and Tianjin had previously surpassed that of Yanjing. In that year, China's mobile phone production officially exceeded the 100 million unit mark.

During that period, Tianjin became China's first mobile phone manufacturing center, and the Beijing-Tianjin region also became the dominant force in China's mobile phone production.

However, at that time, even if domestic brand mobile phones were the leading ones, their shipment volume was on the same level as that of giants such as Nokia and Motorola. Chinese-owned brands still dominated the market.