Vol 5 Chapter 1138: nothing left
Regarding virtual currencies, some useful attempts have been made on NEXTDOOR, and they have achieved fruitful results.
In the virtual mall, some of the items used to give likes to friends and sell items used in small games sometimes make Feng Yiping lament that the money is really too easy.
Although the average selling price of those virtual goods is not high, based on the number of users over 100 million and the number of active users increasingly approaching 100 million, even if their consumption is like a drop of water, in the end, they can be combined. A piece of sea.
Facebook, in any case, naturally can't let this one go.
However, on NEXTDOOR, their reference is a virtual mall, while Sandberg's reference here is virtual currency.
The focus is definitely different.
"Inspired by NEXTDOOR, we feel that we can choose to open some of our interfaces to third-party developers at the right time, such as game developers,"
"NEXTDOOR's attempt, let us see the potential of virtual goods sales brought by games,"
To be honest, for an academic economist like Sandberg, she really didn’t expect it to be a little bit brain-free, like the elimination of music on NEXTDOOR. It’s purely a time-killing game. Would be so popular.
Not to mention that it is so popular, but it can bring so many items for sale.
"However, NEXTDOOR's current model has shortcomings. The main reason is that there are too few game varieties. If we can add a few more popular games, we believe that our related sales will be very large, beyond our imagination. ,"
"So, we feel that we can open up our interface to other third parties. We believe that our large user base will attract many powerful game developers to enter this field."
"They can also sell related virtual goods, but they must use our virtual currency to pay, and we will collect a certain share of their total income,"
"Our preliminary determination is based on 30% of Apple's iTunes."
"Well, I think it's good," Feng Yiping said immediately.
In short, in terms of fees, it should not be wrong to follow Apple. Apple's high profits have always been his pursuit.
"Okay, then we set it at 30%," Sandberg wrote down immediately.
"Also, regarding game development, I think I have some small ideas," Feng Yiping said.
"Really?" Sandberg was overjoyed.
If the income is higher than 30%, it is naturally 100%. If the most popular game on Facebook in the future is developed by the company itself, it will make people happy to think about it.
She knows that the main idea of the most sought-after Xiaoxiaole on NEXTDOOR comes from Feng Yiping, "I think, engineers, I will definitely look forward to your small ideas,"
"From my non-professional point of view, I think this idea might be good," Feng Yiping lowered his head and said.
The reason why he bowed his head was because he felt a little guilty.
Out of a kind of nobility and worry that is not understood by many people, he has never set foot in the game field at home, but abroad, there is no need to have such concerns.
Although he has not played all of the popular games in the past, he must have heard of it. For example, for a while, it can be said that the trend of “stealing food” that swept the whole people and even he followed suit. He believes that this can attract people in the country. Games of users of all ages and classes will certainly be popular abroad.
"It seems that we have to hold the next meeting as soon as possible," Sandberg said.
"Let Zuckerberg come back and make a special trip to this meeting," Mike added.
"I can do it anytime," Feng Yiping said.
They acted so urgently that they would definitely not be able to lose the chain. Besides, Happy Farm had played it somehow.
"Feng, it's not that we are too urgent, but we are in urgent need of such a product. Despite the successful experience of NEXTDOOR, our proposed virtual currency still needs to be tested extensively. We need to collect users’ virtual The experience of using currency, we have to estimate the demand for our virtual currency..."
"At the same time, I also believe that a successful, widely popular, and hugely profitable game on Facebook will surely inspire powerful game developers to enter this field very intuitively and effectively."
"What I like most is that because it is a game developed by ourselves, 100% of its related revenue belongs to us," Mike said with a smile.
Well, this is what Feng Yiping said.
Of course, if possible, Sandberg also hopes that the top few popular games on the website in the future will all be produced by the company itself.
"...With relevant experience, we believe that our virtual currency has the following development directions. First, we can allow third-party websites to use our virtual currency for transactions."
Sandberg's words are magnificent!
The so-called "permit" should actually be said to be "agree".
But Feng Yiping liked it.
Think about it if there are a lot of websites that use the virtual currency developed by Facebook for transactions, wouldn't it be equivalent to having a coin factory or a virtual Federal Reserve?
That scene, you can wake up with a smile even thinking about it in a dream.
"In another direction, we believe that in the future, we can add applications with e-commerce functions to our website, allowing anyone to create and operate retail stores on the website,"
"The specific operations of these retail stores are the same as other e-commerce sites, including the e-commerce sites we currently operate in China..."
"This is social business," Feng Yiping blurted out.
"It can be defined that way," Sandberg said.
Feng Yiping felt that he was really looking for the right person.
Because he has never used Facebook, he doesn't know many of Facebook's functions. The biggest advantage of these functions is that they can reverse the profitability of the website.
If Feng Yiping can imagine the strategy of advertising in Sandberg's statement, and it did not surprise him, then he does not have many strategies in the virtual currency that she is currently reporting. Considered.
In essence, he is not an all-rounder or a genius. This time, through his own hard work and improvement, through the systematic study of Tsinghua School of Economics and Management and Stanford Business School, he has become a high-quality talent in the traditional sense. Coupled with his accurate grasp of the future, this has made him who is now a big success in the market.
However, his shortcomings are also obvious. For example, when operating an e-commerce in China, he knows which direction to develop and what are the key points, because he has grown up with Taobao.
But for a website like Facebook that he hadn't touched at all, he didn't have much connection with him before, so even in his free time, he didn't study the website. There are many places that he might not think of.
This is why he must bring Zuckerberg and Sandberg under his command.
"What's next, what else is next?" Feng Yiping urged.
His urging is naturally the greatest affirmation to Sandberg, "Next, we plan to integrate the company's resources, including Netflix and YouTube,"
"On our website, we deeply integrate film and television dramas and other media content, including music,"
When talking about this, Sandberg looked at Feng Yiping again.
Feng Yiping knows that her concern is not that Apple is now the big player in music sales, but that she has a special relationship with Apple, especially with Jobs. Speaking of which, Apple's music business is still not a small contribution.
"It's okay," he waved his hand.
Apple, that's different from Google.
Besides, Apple’s music sales are actually mainly based on their iPods.
Sandberg continued, "This can effectively increase the time users spend on our website, and also effectively convert traffic into advertising and related revenue..."
This is another way of saying that fertilizer does not flow to outsiders' fields, hehe, Feng Yiping likes it very much.
"So, it seems that our virtual currency can first cooperate with Netflix," Feng Yiping said with a smile.
Netflix is now launching a monthly subscription, which allows users to purchase Facebook's virtual currency first, and then use the virtual currency to spend.
Sandberg's eyes lit up. "Yes, this is indeed a good idea."
…………
While Wu Qian was working, she did not forget to pay attention to the ongoing meeting in the conference room, because this seemingly unfinished meeting has already added a lot of extra work to her~www.wuxiaspot.com~this meeting, According to the plan, it was only one and a half hours, but now it is close to 12 noon, and it has been more than 3 hours, which makes her have to reschedule Feng Yiping’s next schedule, and also for those waiting to meet Feng Yiping, including Representatives of those banking groups do interpretation work.
Finally, when more and more colleagues went to the restaurant for dinner, Feng Yiping smiled and walked out of the meeting room with Sandberg.
It's over!
Wu Qian hurriedly greeted him, "Yiping, this is the adjusted schedule,"
Feng Yiping waved his hand again, "Adjust it again,"
He looked at his watch, "I'm going to Google now. I'll talk about other things when I come back."
He took out his cell phone and dialed Peppa's number, "Have you had lunch? That happens, you guys wait, I'll come over right away,"
"Hey, let the restaurant save us a portion of the boiled fish,"
"What's the matter?" Feng Yiping, who was walking outside while calling, looked back at Wu Qian, "Aren't you coming?"
"Oh, okay," she was sighing about her previous work, and Wu Qian was all in vain. She immediately became happy again and saw two celebrities again.
…………
Mountain View, Google.
"Hey!" Peppa and Brin hugged Feng Yiping heavily, "You can count it,"
"I wanted to come a long time ago, how about it, let me keep the food," Feng Yiping followed them towards the restaurant with a smile.
Before sitting down and starting, he took a document from Wu Qian and threw it to the two of them indifferently, "This is Facebook's business strategy. You can help me see it."
Wu Qian, who helped Feng Yiping bring a glass of juice, saw a beautiful woman and looked at her side for several times. She also looked at her politely. What are you looking at?
