Vol 6 Chapter 308: Excellent opponent

"News?" Page looked at Feng Yiping and then at Brin, who was now looking down in thought.

"Feng, you have to understand that news is different from the general direction. The authenticity of such public media information is very important."

Feng Yiping saw that Brin was still bowing his head when Page said these words.

It is obvious that the two of them are still very cautious about news.

He understood this.

Compared to other fields, news is indeed more sensitive.

Because Google is now close to monopolizing the entire Western search market, with hundreds of millions of users, if they grab a piece of news from the Internet and push it to users who may be interested in the news based on the existing data, then The consequences may be serious.

For example, in some catastrophic emergencies, what kind of consequences a piece of fake news will lead to is really hard to predict.

Even if it does not cause irreversible serious consequences, users receiving fake news will undoubtedly seriously affect the image of Google in the eyes of the public.

Although Google’s decision-making and behavior still have problems of this kind, in any case, their declaration of "do not be evil" is really not just talking.

"I fully understand your concerns," Feng Yiping said, "So, I plan to cooperate with mainstream media and only forward their news."

Feng Yiping also does not want his several platforms to become the source of fake news, but if it is crawled on the whole network, it will definitely not be able to eliminate fake news. Therefore, the safest way is to cooperate with authoritative media.

In this way, at least in terms of authenticity, it has passed strict checks.

"I think authenticity is a problem, but it's not the biggest problem," Brin raised his head. "We can also configure a dedicated news team to do the final review of all the news that I haven't crawled. "

"But what I worry about is fairness,"

"For example, now the newspapers are full of news about next year's general election, and news about candidate scandals, even more so,"

"If we push one of them to specific users, for example, his supporters, instead of pushing scandals about his competitors,"

"This is obviously unfair,"

Feng Yiping didn't know what to say, but it was just forwarding news. In addition to worrying about authenticity, they also worried about fairness. If they were to buy a paper media, they would definitely not do it.

Look at Bezos, he will simply buy the Washington Post in the future.

He didn't know that yesterday, Sheng Zheng was in front of Huang Chengzhong and said that his boss Feng cherishes feathers too much. Now he wants to say that the two of Google really cherish feathers too much.

"If the program decides which news should be pushed and to whom, there should be no fairness issue," Page said. "Designing such an algorithm should not be a problem."

"It's just a matter of authenticity. We still need to be checked by humans. As we push more and more news, the demand for employees in this area will increase... Do you think that our department will eventually Become a professional but traditional media company?"

Feng Yiping was about to speak, and he spoke again, "However, I think we will find solutions to these problems."

Hey, that's right. If you are afraid of three things and look forward to the future, why do you start a business?

"The question is, Feng, how important do you think this business will be to our future development?" he asked.

His words clearly made the point.

If this is very important for future development, then naturally you can bear the related risks.

"Except we all know, this will definitely increase us a lot of advertising revenue," Brin said.

That is absolutely certain.

This is because traditional media rely on advertisements to live their lives. They forward news from traditional media, which is equivalent to providing those media with another platform, and naturally they can get a share of it.

"You should also know that in the future, content will be the main battlefield for all our Internet companies and competition. Getting involved in news will essentially enrich our content reserves," Feng Yiping walked in this small office. Go.

"There is another commonplace question, which is the problem of traffic,"

"Whether it can be monetized now or not, having more traffic is naturally the key to the success of an Internet company,"

"If we develop similar products, the corresponding traffic will naturally increase a lot,"

"The hot news nowadays will undoubtedly introduce some users into our ecosystem. Later, if we use high-quality content and the original functions of our products to increase the stickiness of users... we can get another one. Batch users,"

"Guys, news can be said to be a covered traffic portal, right,"

"A person, he can use neither Google nor Facebook, but he can't care about all the news, right?"

Page and the two nodded. For Internet companies, there are never too many users.

And attracting resources to lock users, this is the sky of the Internet, connecting to the top, economy of scope, this is how it comes.

"Also, do you think that our news products can, in turn, let us know more about users' hobbies, right?"

"From what type of news he usually browses, we can do this easily, right?"

"So, you see, this product not only brings us new advertising revenue, but also further enhances our ability to accurately target advertising."

"From this there can be an interaction," Peppa also stood up, "that is, we can more clearly know which aspects of the news our users pay attention to, so that we can push the news he cares about in a targeted manner. It will disgust him and increase his satisfaction,"

"In the end, he may get used to receiving news through our products instead of looking for relevant news in the newspaper, on TV, or on the website."

"That is, in the future, we may all be more successful than portals like Yahoo in terms of news,"

Hey, this guy, how obsessed should this be for Yahoo!

"I think we can't rule out the replacement of predators like News Corp in the future as the largest media supplier," Feng Yiping said.

Brin also stood up, "Just focus on these points, I have nothing to say, I must do it,"

"It must be done, because I think such a product is very likely to become a general trend for people to obtain information after searching and socializing," Feng Yiping said.

"Therefore, there will be more and more companies that will think of this. If we are ahead, we will naturally have a great first-mover advantage."

"Haha," Page sat at the table, "I don't know what Google will achieve in this regard in the future, but I know what Facebook will achieve in the future."

"Let's just listen," Feng Yiping smiled.

"This will definitely be a major expansion of Facebook's business line. Now Facebook will only take over the information that users receive in a social way. In the future, it may completely take over all user information.

Feng Yiping also sat down, "Look, this is a bad aspect of talking to you, many times, I want to conceal a little of my intentions, but I can't hide it anyway,"

Page is right, Facebook is doing a good job in social networking, and will do better in the future, but it cannot make social networking a wall.

Breaking the wall, allowing the beautiful scenery outside the wall and the scenery inside the wall to blend together organically and harmoniously will undoubtedly further enhance their social advantages.

"So, I have a plan. I am going to have preliminary contact with the ten most influential media on this aspect of cooperation ~www.wuxiaspot.com~ before the launch of Android. How about it? Are you interested? Do you want to be together?"

"Of course," Peppa said, "Since we have to do it, then start doing it as soon as possible."

He shook his head, "Well, I'm busy again,"

Although it sounds like he is complaining, his face is full of excitement.

He likes work that can have an impact on society.

"Feng," Brin looked at Feng Yiping, "Why do I always feel that you must have other purposes for talking to the media with this purpose at this time?"

"Don't worry, it will not be against you," Feng Yiping said.

The reason for rushing to talk to the media before the Android conference is that he naturally hopes to prevent relevant media from attacking Android in the future.

He glanced to the east, hum, since you want to target me, then, as an opponent, I will never let you down!