Vol 6 Chapter 815: To embrace us is to embrace the future

As soon as Feng Yiping left the house, several people came over with wine glasses, they were from Disney and Fox.

His company, whether it is with Disney or Fox, is both fighting and cooperating, but these big companies are impeccable and organized. The film and television base that Feng Yiping has invested heavily in construction will be put into use. Of course they will send representatives to congratulate.

I believe that apart from congratulating them, they also have the purpose of inspecting this film and television base.

There are more or less opinions on Feng Yiping and his company, Disney and Fox, but they have no opinion on making money.

If Feng Yiping's film and television base is well-equipped and of first-class standards, they would not rule out filming in this film and television base. China's low cost is not only in manufacturing.

"Feng, do you really think that in ten years, China's box office market will surpass that of the United States?" Disney's CEO, Iger's capable deputy who once suffered a loss under Feng Yiping, and the head of Disneyland's business, also contributed Tang Shide (Thomas Staggs), who is the first Disneyland project in China, can't wait to ask.

The Fox representative next to him is obviously also very concerned about this issue.

To say that the representatives sent by Fox this time are very interesting. They sent Hulu CEO Jason Kilar. This is not only a direct competitor of Netflix, because Hulu is a joint company formed by Fox, Disney, and Comcast. They Send Kilar over, as if still saying that they will be consistent with Disney.

Feng Yiping guessed that this should be the old Murdoch's euphemism, that they might stand with Disney at some point in the future.

Feng Yiping felt that he should take the time to chat with him.

Why is the tragic ending of your MySpace so strange to me?

But for the old Murdoch's very tactful opinions, he is very indifferent, because he knows that Marvel will definitely be the most successful studio in Hollywood.

And Netflix, which is supported by social networking sites and YouTube, shouldn't worry about competition from Hulu and others?

"You can ask your Chinese colleagues to see how many screens have been added in our second and third tier cities in the past two years, and how much will be added in the future. You should have an intuitive understanding of this issue."

With the maturity of the core business districts of first-tier cities and the saturation of cinema construction, domestic cinema investment has gradually flowed to second- and third-tier cities, and the city hierarchy for cinema construction is gradually sinking to open up a broader market.

"The new theaters in second- and third-tier cities account for at least half of the total number of newly built theaters. These second- and third-tier cities have populations of more than one million, economically developed, and residents have certain spending power. At the same time, investment in theaters in these second and third-tier cities The cost is relatively reasonable and the market potential is relatively large,"

"These cities will become the new force behind the rapid growth of our box office in the future,"

"What's more, it should be clear to several people that this situation has already occurred, that is, films produced by Hollywood will get higher box office in China than in the United States."

"Although this shows a lot of problems, including our country's audiences, Hollywood productions are more welcome and at the same time more tolerant, but I think that in the future, this situation will be more and more."

"So," he patted the two shoulders, "it's time to think about how to embrace and cater to the Chinese audience."

…………

In the lounge where he had just left, the atmosphere at this time was not so good.

Except for people like Feng Yiping, who, for some reasons, are no longer able to eat fireworks, as long as they have been to Hong Kong after the reunification, they will know about Octopus.

The Octopus, which was launched in September of the year of the reunification, was at first no different from the bus cards in mainland cities, but at the beginning, it was mainly used to pay for the fares of the subway and the Kowloon-Canton Railway.

Later, it gradually spread to buses and ferries.

Now, it has been accepted by many chain retailers. Many convenience stores, supermarkets, fast food restaurants, movie theaters, etc. in Hong Kong are equipped with Octopus readers, allowing users to pay through Octopus.

At present, Octopus has integrated transportation, catering, shopping, service, access control and other functions. It has covered more than 20,000 retail establishments of more than 10,000 service providers in the Hong Kong market, and almost satisfies all the citizens' daily consumption payment needs.

Let's put it this way, in Hong Kong, starting from children over three years old, almost everyone has several Octopus cards. For the convenience of travel, tourists visiting Hong Kong for sightseeing and shopping generally buy or rent Octopus cards.

According to statistics, the circulation of Octopus cards is currently close to 30 million.

Octopus is also very willing to invest in publicity. On TV and other media, Octopus advertisements starring by well-known celebrities can be seen everywhere, and cooperative merchants often launch various preferential activities. Therefore, at present, Octopus can be said to be a monopoly in the payment field. Moreover, the average number of transactions per day exceeds 10 million, and the amount is close to 200 million Hong Kong dollars.

In the Mainland, through a strong push, it has won many offline stores. It can be said that in the emerging fast payment field, the old horse, which also has a monopoly, has always wanted Alipay to become the mainstream payment in Hong Kong. Method, but after analysis, even if a large amount of money is invested, it will certainly be difficult to shake the monopoly position of Octopus.

It is even possible that after investing a lot of money, it has little effect.

So, the question is what should I do when I can't compete with the opponent?

The answer is obvious, mergers and acquisitions!

If you can buy as a whole, you can buy it as a whole. If you can't buy it as a whole, you have to buy shares at least.

Then to remodel it, and gradually lead everyone to throw away the card and get used to using Alipay on the mobile phone.

Considering that the shareholders of Octopus are companies in the transportation industry with the Hong Kong subway as the mainstay, the overall acquisition is obviously unrealistic. The most realistic option is to buy shares.

And for this kind of action, it is better to have a good opportunity. After thinking about it, there is no better opportunity than the film and television base is put into use. They may take the initiative to come to the door.

As for why you can guess that they will come here?

This really has no technical content. The film and television industry has always been the most important industry in Hong Kong, and it is also their most important business card.

As we all know, in recent years, Hong Kong’s film and television industry has not been as good as before. It is precisely in this aspect that Feng Yiping has a lot of platforms and resources in his hands. Whether it is in the international or Chinese film and television circles, they have become popular. How could you not take the opportunity to seek cooperation?

Feng Yiping and the others determined that this was the best opportunity to acquire a stake in the Octopus, but for the three people who wanted to come to the door, this was unexpected.

Therefore, Lao Ma just said the beginning, and the Director of the Economic Development Bureau immediately said, "Mr. Ma, we believe that your fast payment solution is a very advanced solution, but Octopus itself is also an advanced and mature payment solution. Program,"

"Using the Octopus system as a template, we have successfully established an electronic payment system for some foreign and mainland cities."

Speaking of this time, including the other two, it is inevitable to be a little proud. In terms of electronic payment, they are indeed ahead.

Lao Ma just looked at them with a smile and didn't speak.

In the past, yes, Octopus was indeed a very modern payment method, but now, the mobile payment solution represented by Alipay is obviously more advanced and more in line with the development of the times.

When they analyzed the difficulty of promoting Alipay in Hong Kong, their pride in this aspect was also a major factor hindering promotion.

It is the advanced technology such as Octopus, and many other factors that support the pride of them before us.

Therefore, it is not difficult to understand that some people, including the three on the opposite side, may find it difficult to accept that we will be more advanced in this regard.

But in such a meeting, it is obviously not easy to say such things to them. Lao Ma only made a gesture of you please continue.

"Hong Kong is a free market, and we cannot interfere with the company's operations through administrative means,"

"At the same time, we must respect the rights of full users and cannot change their payment methods through forced means."

Lao Ma nodded, "Octopus is of course a very mature payment system, but if I remember correctly, although the largest shareholder of Octopus is the MTR Corporation, the Hong Kong Government is its real major shareholder, right?"

"We all know that the Hong Kong Government holds 75% of the shares in the MTR Corporation."

Otherwise, why don't we go to the Octopus and talk to you about this problem?

"As for the origin of Octopus being widely adopted by citizens, we also did some analysis, but we don't know if it is right or not," Lao Ma looked at them with a smile.

"We found that once Octopus was launched, it successfully owned many users. It seemed that it was not the consumer's choice."

The secretary's face suddenly looked a little ugly.

"Because after the launch, the MTR and the Kowloon-Canton Railway have mandated that all stored-value tickets held by users must be replaced with Octopus, otherwise the stored-value tickets will become invalid."

"Mainly for this reason, those citizens who often take the subway and train have to buy an Octopus,"

He asked the director, "I don't know if I'm right,"

In fact, there is another reason.

Before the reunification, Hong Kong issued new coins with Hong Kong city flower bauhinia as the pattern from 1993 to 1997. With the issuance of the new Hong Kong dollar, the old Hong Kong dollar coins ceased to be issued in 1995. Since then, Hong Kong banks Only accept and fail, concentrate on recycling, and then return to furnace to melt.

With the passage of time, the number of old Hong Kong dollar coins has become less and less. In 1997, many savvy citizens believed that old coins would appreciate, so many people chose to store old coins, and Octopus did not use change. It can be said to be one of the reasons why it was very popular once it was launched.

The Secretary wanted to say that Lao Ma was wrong, but Lao Ma is not the object of their deception. "That is also for the sake of the public. Compared with the original stored-value ticket, Octopus is a more advanced payment solution."

Lao Ma nodded, "I very much agree with this point. Then, I think you should also be aware that Alipay will be a more advanced payment solution than Octopus."

On this point, the other party obviously has a different view based on technology. Of course, they will certainly not say clearly, just saying, "The citizens are used to using Octopus,"

"Habits can be changed, can't they?" Old Ma said, "It's like using Octopus instead of stored-value tickets."

"Mr. Ma, fast payment using the Internet and mobile phones has developed rapidly in recent years, but it has also exposed many problems, such as the leakage of privacy caused by this. The people of Hong Kong are very concerned about it. privacy……"

"Hahaha," Ma couldn't help but laugh this time, he knew that the other party would definitely mention this, "If I remember correctly, at the end of last year, Octopus has admitted that since 2002, it has Resold user data to other companies. In 2006 alone, it sold the personal information of nearly 2 million customers to two insurance companies, making an illegal profit of HK$44 million, right?"

At this time, the other party was also a little speechless.

Because this is an ironclad fact.

"On the contrary, you should believe in our ethics. We did not, we will not, and we will never actively sell users' privacy for profit!"

Lao Ma said that, they have to express their views, "Of course, we believe this very much,"

If you don't make a statement at this time, doesn't it mean you don't trust Feng Yiping and Feng Yiping's company?

Besides, Feng Yiping's company, which cares very much about its image, is really trustworthy in this respect.

"As Mr. Feng said, we entered a certain market not to grab more market share, nor to subvert, but to build. We hope to become a shareholder of Octopus for this purpose."

"I hope to invest in Octopus because we want to bring more convenience to Hong Kong residents ~www.wuxiaspot.com~,"

This is certain, but the main purpose of Lao Ma is of course the traffic it will bring.

Traffic, that is what all Internet companies, even those with a leading position, will always feel hungry.

"As long as the cooperation can be achieved, we will have a plan that can be implemented soon, that is, we will cooperate with UnionPay to provide fast and cross-regional payment services for Hong Kong users in the Mainland."

"In fact, we prefer to call such fast payment as mobile payment," said Lao Ma.

"In the future, when Hong Kong residents come to the mainland for consumption, they only need to open Alipay on their mobile phones, and they can scan the QR code to pay like mainland residents. Alipay will automatically convert the amount of RMB paid into Hong Kong dollars, which is bound to Deduct the corresponding amount from the bank card account,"

"That is, for Hong Kong users, they don't need to exchange, they can use Hong Kong dollars to pay for the expenses in the Mainland..."

"...Our mobile Internet-based payment solution has passed the inspection of the majority of merchants and individual users, and it is currently the most advanced and complete payment solution."

"And our advantage in mobile Internet, I think, needless to say, everyone knows that in addition to the most popular smartphone application, one of the two mainstream operating systems for smartphones, Android, is also Our company produces..."

"...I think I can say this, to embrace us is to embrace advanced technology, therefore, to embrace us is to embrace the future,"

The two in the film and television industry did not speak. They all looked at the director of the Economic Development Bureau. Before the director spoke, Lao Ma stood up and said, "Maybe this is not the best way, but so be it. This is our condition. "