Chapter 693 Unaccustomed foreign goods
This kind of smog is not unique to China. Which of the top ten industrial countries in the world has not encountered smog!
The former New York, the former London, the former Berlin, and the former Tokyo have all experienced the era of smog. It can be said that any country that develops industry cannot avoid pollution and smog.
It is not a good thing to pollute first and then treat it, but in fact every industrial country is taking the road of first polluting and then treating it.
With the current level of technology, it is impossible to develop an industry from scratch without causing pollution.
There are many industrial industries in the world that do not pollute and can bring huge output value, but such a good job, the industrial countries do it themselves, which round gets others!
Sacrificing the environment of one or two generations to obtain the first pot of gold, and then relying on this first pot of gold, gradually complete the industrial transformation, eliminate low-end industries, and finally become rich, and then use the earned money to improve the environment, yes The path that every industrialized country must take.
Being able to sacrifice the environment in exchange for the status of a developed country is already a typical example of success. Even though many countries have sacrificed the environment, they have not completed industrial upgrading and are ultimately developing countries. This is the worst.
Looking at the current environment of developed countries such as Europe, America and Japan, it can at least prove that the model of development first and then governance can be successful.
The United States and the United Kingdom have spent about 50 years in the control of environmental pollution, Germany and France have spent 40 years, and Japan has spent the least time. After more than 30 years of effort, the control of domestic industrial pollution has almost been completed.
The length of time for pollution control is related to the country's energy structure, the government's ability to implement and pollution control technology. In addition, the transfer of industries is also an effective way for developed countries to control pollution.
If all industries with high pollution, high energy consumption, low technology content and low added value are transferred to other countries, their own pollution will naturally be reduced.
The pollution of the environment by foreign scientists began in the 1960s. At first, scientists did not study the overall environmental pollution, but specific pollution events.
For example, the sewage sent by a chemical factory was discharged into a river, causing poisoning of local residents; for example, a vehicle transporting chemicals overturned and leaked, polluting the environment of a town.
By the time foreign scientists shifted their attention from specific pollution incidents to overall environmental pollution, developed countries had already shifted high-polluting industries to developing countries.
Then these foreign scientists aimed their guns at developing countries, saying that you developing countries have created pollution, endangered the earth, and are human pests. As if they had never polluted the environment.
The double standards and selective blindness in the Western world are not the same once or twice. Only the state officials are allowed to set fires, and the common people are not allowed to light the lights, which is accompanied by the entire Western modern civilization.
The key is that there are really a bunch of idiots in developing countries, who are fooled by foreign environmentalists, they really believe it, and they would rather give up development for the sake of the environment. As long as an industrial project is launched, a bunch of people will come out to protest, and then the project just yellow.
So it makes sense that many countries are poor. If the economy has not yet developed, you will abandon your martial arts. If you are not poor, who is poor?
The failure of middle-income countries to overcome the middle-income trap is not due to luck, but more of their own making.
...
Li Weidong sat beside the computer, browsing the news on the portal website.
With the development of the Internet, the news homepages of major portals have seized a lot of the market from newspapers and televisions. The younger generation has abandoned traditional televisions and newspapers and turned to obtain information from the Internet. Some people, even if they don't know how to type, know how to use the mouse to open web pages to browse news.
At this time, Li Weidong was browsing an interview with a Nobel Prize winner in medicine, and the main content of the interview was the problem of smog causing cancer.
The words spoken by the Nobel Prize winner in medicine are still very authoritative. What's more, smog originally contains many carcinogens.
Saying that smog causes cancer is not just nonsense, it has scientific basis.
After reading this report, Li Weidong picked up the phone and called Zhong Yemao.
Old Zhong, there are two times, even the Nobel Prize winner in medicine has been found! Li Weidong said with a smile.
Zhong Yemao on the phone was stunned: Nobel Prize in Medicine? What Nobel Prize in Medicine?
Didn't I ask you to find a few environmental protection experts a few days ago! Seeing that Zhong Yemao still didn't respond, Li Weidong immediately asked back, Didn't you find the person?
I found a few environmental protection experts, but none of them won the Nobel Prize! Zhong Yemao replied.
Li Weidong frowned suddenly: Then how come there are reports on the Internet that smog is harmful to health!
It's been reported? Or is it a Nobel Prize winner? I didn't do it. Zhong Yemao continued; What's more, you haven't spoken yet, how dare I act here.
It's not the person you're looking for? It seems that we have fellow travelers! Li Weidong pondered for a moment, then said, Forge the iron while it's hot, then let's add fire! Let our experts move too!
Afterwards, Li Weidong called Wang Jiuyang again.
The plan has changed. Our air purifiers have to be released in advance. Do you have time? Li Weidong asked.
The marketing plan has already been made. If we go to market in advance, we will have no problem. We don't know if the factory will have time? Can we provide the supply in time? Wang Jiuyang asked.
I will notify the factory and let them work overtime to produce. When the overtime pay is paid, the supply should be able to be delivered in time. Li Weidong replied.
...
With Li Weidong's order, the environmental protection experts and medical experts he looked for came out one after another.
For most ordinary people, the issue of environmental protection is still far away, especially in the face of economic interests, many people do not care about environmental protection.
But health issues can attract the attention of the general public.
Thinking about the popularity of health care products in China, you can see how much people value health. Not to mention things like robbing Banlangen and robbing salt.
So when it is mentioned that smog can cause cancer, it instantly creates a hot topic.
At the same time, puppy air purifiers also hit the market.
For Chinese consumers, air purifiers are still a relatively new product. If there is no necessary reason, consumers may not be willing to pay.
The overwhelming news about the carcinogenicity of smog in the media has given consumers reasons to buy air purifiers.
...
Philips' home life department, Ke Cilai holds the telephone receiver. This is a call from Sweden, the caller is one of the members of the Swedish Nature Conservation Association, named Thunberg.
The Swedish Nature Conservancy is an early environmental protection organization in Europe. Swedes are typically full and idle. As early as the 1970s, they began to pay attention to environmental protection. By the way, there are many environmental issues around the world. Mind your own business.
And this time, the use of smog to make a big fuss is implemented by this environmental protection organization, including the Nobel Prize winner in medicine, who was also recruited by this environmental protection organization.
The Nobel Prize was originally created by the Swedes, so it is not difficult for the Swedish environmental protection organization to find a Nobel Prize winner to come to the platform.
At this time, Thunberg was reporting his work to Herman, the real financier behind the scenes.
Mr. Ke Cilei, our activity this time was very successful. Under our guidance, many Chinese experts have also begun to pay attention to air pollution, especially the harm caused by smog.
Thunberg said triumphantly: According to the public opinion we have collected, the focus of the Chinese people is mainly on the impact of smog on health, including respiratory diseases and cancer.
In particular, the topic of carcinogenicity has attracted much attention in China, and some environmental experts or medical experts have even given alarmist conclusions. I can feel that Chinese people are very afraid of cancer, and this fear will also inspire their fear of air pollution!
Thunberg obviously didn't know that most of the domestic experts who were concerned about smog were found by Li Weidong. Thunberg thought that his propaganda had had an effect, and Chinese experts also began to pay attention to air pollution.
Of course, when facing the big money master behind the scenes, the credit should still be expressed, regardless of whether it is your own credit, as long as there is an effect, you should put it on your own head first.
Ke Cilei was obviously convinced of Thunberg's report. After he praised a few words, he put down the phone.
Looks like it's time to implement the next steps.
While talking to himself, Ke Cilei picked up a plan from the table, which was a detailed plan for selling air purifiers in China.
Looking at the contents of the plan, Ke Cilei thought to himself: Each unit is priced at 8,888 RMB, which is only equivalent to more than 800 euros. Is it too cheap? Do you want to increase the price!
In the era of developed countries monopolizing air purifiers, the price of air purifiers is really expensive. In Ke Cilei's view, the price of less than 10,000 yuan is considered a conscience price!
After thinking for a while, Ke Cilei picked up the phone again and dialed the number of Philips China.
Is that Zhang? I'm Ke Cilei!
The person Ke Cilei contacted, surnamed Zhang, was a Chinese employee.
Just listen to Ke Cilei and then said: I want to hear your opinion about the air purifiers we are about to put on the Chinese market. I think the price can be adjusted again.
Mr. Ke Cilei, I also plan to ask you about the price. The price we set before does need to be adjusted. Manager Zhang said immediately.
It seems that we are really heroes and see the same thing! Ke Cilei continued; You also think that the price of 8888 yuan is too low!
Too low? Manager Zhang's voice was a little puzzled.
Isn't it? I heard that there are many experts in China who are worried that environmental pollution will damage health, especially cancer. In this case, we should increase the price of air purifiers. Ke Cilei said said.
On the contrary, I'm afraid we have to lower the price of air purifiers. Manager Zhang sighed: Mr. Ke Cilei, I have to tell you the bad news, Puppy Electric has taken the lead and launched seven air purifiers. device!
Seven air purifiers? Ke Cilei frowned, then asked, What about the price?
The price ranges from 3,000 yuan to 7,000 yuan! Manager Zhang replied.
This answer made Ke Cilei panic.
For a new product, the first party to launch the market will have the pricing power of the product, and the latter can only determine its own price based on the existing product pricing.
Today, Puppy Electric is the first to launch an air purifier, which means that it is the first to set a price for the air purifier. Philips' air purifier can only be adjusted on the basis of this price.
Ke Cilei's mood suddenly deteriorated. The price of the highest-grade puppy purifier is lower than Philips' 8888 yuan. If Philips continues to follow the original price, it will be difficult to gain a foothold in the market.
Ke Cilei took a deep breath and calmed himself down, then he said, We are Philips after all, and our brand effect is not comparable to that of Puppy Electric. Just based on our brand value, the price should also be higher than that of Chinese brands. Selling higher! The price of more than 8,000 yuan may not be a problem!
Manager Zhang on the other end of the phone said, Mr. Ke Cilei, according to our marketing department's investigation, our product, priced at 8888, has performance similar to that of Puppy Electric's priced at 5,000 yuan. An air purifier that outperforms our products.
It's impossible! How can the performance of Chinese products surpass our Philips! Ke Cilei snorted coldly.
It's true. The air purifier of Puppy Electric can not only remove dust particles and filter odors in the air, but also remove formaldehyde and bacteria. According to the description in the manual, their purifier can remove Staphylococcus albus. , Serratia marcescens, Staphylococcus aureus and Escherichia coli.”
Manager Zhang continued: Not only that, the puppy's air purifier can also emit negative ions, which is said to accelerate the fall of dust particles, and also integrates the function of a humidifier, which can purify the air and humidify the air at the same time. And it also has a UV lamp on it, which can sterilize the environment with UV rays. These functions are not available in our products!”
How can an air purifier have so many functions! Ke Cilei felt that after hearing these introductions, he wanted to buy a puppy purifier.
...
In a home appliance mall in Beijing, there is an endless stream of customers choosing air purifiers.
Although air purifiers are more expensive than air conditioners, first-tier cities also have high incomes and can afford the high prices.
Moreover, in recent years, the air pollution in Beijing has indeed become more and more serious. In the past few years, there have been sandstorms, and now it is smog. People naturally pay special attention to air pollution, which also greatly increases the demand for air purifiers. .
Not only families, but many enterprises and institutions also feel that an air purifier is needed in the office. In addition, in some schools, parents are worried about their children's health and are willing to pool money to add an air purifier to the classroom.
Huge market demand means huge profits, and domestic and foreign home appliance brands will not miss this good opportunity.
In an area where air purifiers are sold, several customers are discussing which product to buy.
Panasonic's air purifiers cost more than 10,000 yuan per unit, which is too expensive!
Japanese home appliances are always more expensive.
The Siemens air purifier over there is less than 10,000 yuan, much cheaper than the Panasonic. Siemens is a German product, so it shouldn't be worse than the Japanese product!
Philips' air purifiers are not expensive at 8,000 yuan. Philips is a big international brand, and its products should be the best.
No, this Philips air purifier doesn't have as many functions as the domestic ones!
Let me see, the Philips air purifier can filter pollen and dog hair, remove the odor in the air, why doesn't it have the function of removing formaldehyde, I just renovated the house, and I want to buy an air purifier to remove formaldehyde!
The puppy's air purifier over there not only has the function of removing formaldehyde, but also can sterilize. At the same time, it can also be used as a humidifier. This has several more functions than Philips!
The price of the puppy's air purifier is even cheaper! The one on the other side, although a little smaller, only sells for more than 3,000 yuan!
I mainly bought it for my daughter. Her room is only ten square meters, and such a small air purifier is enough. I'd better choose a puppy!
That's right, if you buy such a small air purifier, you can get one in every bedroom. If you buy the kind that cost tens of thousands of dollars, you can only use it in the living room. It's still a cheap deal.
The price is always the most concerned factor for consumers, the second function and practicality, as for the brand, it will only be considered on the basis of satisfying the demand.
The air purifiers of major foreign brands are either expensive or not very efficient. Except for one brand, they are almost useless, and it is difficult for domestic consumers to buy them willingly.
...
Puppy Electric Company.
Chairman, Siemens in Germany, Philips in the Netherlands, Austin in the United States, and Blueair in Sweden have also launched home air purifiers one after another. I have seen their products, and their functions are not as good as ours.
Wang Jiuyang said and looked at the notepad in his hand, and then said: It's Japan's Panasonic and Hitachi, which are better than European and American products in terms of functionality.
As far as air purifiers are concerned, products from European and American countries are indeed not suitable for our Chinese market. It is normal to directly move products sold in foreign markets to China.
The air purifiers in European and American countries focus on purifying micro-particles in the air and eliminating peculiar smells in the air. In addition to these requirements, the common people in our country need the removal of benzene and formaldehyde the most.
In terms of reducing PM2.5 concentration, everyone's level is actually half a catty, and European technology is not much more advanced than ours. However, European countries have higher requirements for interior decoration materials, and the indoor pollution situation is much better.
In terms of decoration materials, our country is indeed far from satisfactory. The smell in the house that has just been renovated is irritating, and the window cannot be dissipated for two or three months, and the safe formaldehyde exceeds the standard.
The Japanese pay more attention to the freshness of indoor air. Their houses are not big, but almost all have fresh air systems in the city, so Japanese air purifiers are also developing towards this aspect. It's just that the price of Japanese products is more expensive, we can fight the price war with the Japanese!
Air purifiers were first invented not because of air pollution, but in response to nuclear war.
At the height of the Cold War, both Western Europe and the United States were worried about a nuclear war with the Soviet Union, so they developed air purifiers. Once a nuclear war broke out, the air purifiers could be used to filter out the dust from nuclear radiation.
When air purifiers enter the household stage, developed countries in Europe and the United States have completed the transfer of high-polluting industries, and they do not need to deal with the problem of air pollution.
Air purifiers in European and American countries have two main functions, one is to filter out tiny particles such as pollen, and the other is to remove odors in the air.
Westerners have more allergies, such as seafood allergies, nut allergies, peanut allergies, egg allergies, soybean allergies, and even many people are allergic to body fluids. It can be said that everything can be allergic.
And a large number of people with allergies are allergic to pollen. However, people often come into contact with pollen in their daily lives. For example, most of the middle class in the United States live in the suburbs, and it is difficult not to come into contact with pollen.
At this time, the air purifier comes into play. It can purify the pollen in the air, which is a good news for those suffering from hay fever.
Therefore, when people in Europe and the United States buy air purifiers, the first thing they look for is the function of filtering pollen.
Another is to remove odors from the air.
Foreigners generally have a large body odor, and sometimes even they feel unpleasant. At this time, an air purifier is needed to reduce the smell in the air.
Another factor is that foreigners like to keep pets. If cats and dogs are kept at home, they will definitely emit some odor. At this time, an air purifier is also needed to remove the odor.
As for the functions of removing formaldehyde and benzene, European and American air purifiers do not have them.
When air purifiers enter the home, European and American countries have completed the transfer of high-polluting industries, and naturally they will not use the function of air decontamination.
In this regard, the air purifiers of European and American countries are not acclimatized to the Chinese market.
It's just that Chinese companies at that time lacked research and technical accumulation in air purifiers, so foreign brands were allowed to occupy this market.
As soon as the air purifiers of Chinese brands are launched, they mainly focus on removing formaldehyde and other functions. In view of the prevailing domestic decoration pollution, it can be said to be the right medicine.
Later, foreign air purifiers were also specially improved for the Chinese market, but Chinese brands also began to enter this field, and quickly seized the market with the advantage of price.
In the era when air purifiers were monopolized by foreign brands, the price was also very expensive. The price of tens of thousands of air purifiers can be found everywhere, and the cheaper ones are also 7,000 or 8,000 yuan.
Chinese brands quickly discovered this business opportunity and poured into this industry one after another. The price of ordinary air purifiers has also dropped to more than 2,000 yuan.
In the end, air purifiers have followed the same path as other household appliances. Chinese brands are high-quality and cheap, and foreign brands can only build factories in China if they want to get a share of the pie.
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There are more than 6,000 words, and this chapter has been written for three days. Thank you for your subscription. I accidentally contracted conjunctivitis during these two days. It should be a bacterial infection. I didn't care when I had symptoms at first, but when I woke up I couldn't open my eyes. There is still one eye that has not fully recovered and is now half blind.












