Chapter 1110: Flower Growers is not a serious technology company

Feng Jun's Weibo still had some effect. Someone soon stood up to sympathize with him, which made Feng Jun very relieved.

But his voice was limited. Unless his fans and influence could reach the level of Chen Changliu, he would be able to break through the circle.

But it was obvious that his fans were far behind Chen Changliu.

So in the next day, Feng Jun, who had been staring at all the self-media platforms, looked uglier and uglier.

Because those posts about the review of Xikang 1 mobile phone had become popular videos, and the trend of overheating, freezing, and freezing had become the labels on Xikang mobile phones, which made Feng Jun very anxious.

If he hadn't posted two Weibo posts and daily headlines in succession, and the limited marketing accounts he raised had played a little role, Xikang mobile phones might have already made these labels a reality.

In the next few days, Feng Jun was in a bad mood, because copycat mobile phones gradually became synonymous with Xikang mobile phones.

There was no way, Feng Jun was defeated on the self-media platforms.

Feng Jun couldn't imagine the sales volume of Xikang 2 on May 13th.

Because he knew Xikang's positioning too well, that is, a mobile phone that uses online network marketing, with almost no offline advertising, and even fewer physical stores.

And now that the whole network is black, how many mobile phones can Xikang sell?

He suddenly found that Zhonghuajia was really a bit of a rogue. He made his own mobile phone, and the most popular self-media platform on the Internet was on his side. Who can compete with him in terms of media resources?

He once again felt Chen Changliu's terrifying vision and layout ability. He didn't believe that Ke Meng, a vice president of Zhonghuajia, suddenly ran out to start a business as a self-media platform.

.......

In the office, Feng Jun and several vice presidents and the public relations director were all there.

Xikang Technology Co., Ltd. is not large in scale, but there are many vice presidents, much more than Zhonghuajia.

"Boss Feng, our PR department thinks there are three things we must do right now.

First, we need to deploy more marketing accounts now. I don't believe Liumeng can block them all.

Second, we must be more strategic with these marketing accounts. We can't just praise our company with no criticism.

And the criticisms are all about the mobile phones of the Flower Planting Company. This is too obvious. The platform will definitely mark the marketing account as someone else's.

Third, we should give more business orders to individual bloggers.

Although they charge by the time, the fee is definitely higher than the marketing accounts we raise ourselves, but as long as these individual bloggers don't make random blackmail, they will basically not be banned by the platform.

More importantly, the content of these individual bloggers is more complicated and involves every brand.

Such bloggers are more likely to be recognized by ordinary netizens, while the marketing accounts of these bloggers we raise ourselves will only be recognized by the fans of our Xikang Technology Co., Ltd...."

Feng Jun and other vice presidents listened to the plan put forward by the PR director and couldn't help but nod in approval.

Although they are now being beaten by the Flower Planting Company, Xikang's ability in Internet marketing cannot be denied.

Although the PR department had problems in marketing layout before, both Fengjun and other vice presidents can understand it.

Because self-media has just emerged, many traditional marketing strategies and plans cannot be used as reference objects, and everyone is crossing the river by feeling the stones.

Because of Fengjun, Xikang has done better than most companies in marketing and public relations, and has made rapid progress in Internet thinking.

It can be said that except for Zhonghuajia, no company dares to say that it can do better than Xikang in Internet marketing.

Zhonghuajia can be said to be an exception. It is simply not a serious technology company. Its Internet marketing and public relations thinking are much more professional than professional marketing and public relations companies. Many companies have actually offered high prices to poach marketing and public relations talents from Zhonghuajia.

Xikang Technology Co., Ltd. acted very quickly, and the business orders on the same day were given to many personal bloggers.

In the next few days, Xikang's situation improved a lot. There are still many personal bloggers. They evaluated Xikang mobile phones from a so-called neutral and objective perspective, and then concluded that there are shortcomings, but the advantages cannot be ignored.

Basically, these big V bloggers said that the phenomena of heating, freezing, and freezing exist, but they are acceptable in today's smartphones. After all, most of the mobile phones have these problems.

They cleverly did not mention the mobile phones of Zhonghua, because Zhonghua is far ahead of other brands in these aspects.

At the same time, they affirmed that Xikang mobile phones are made of solid materials, using first-class components in the industry, and have a high cost performance.

Anyway, the conclusion is that it is a conscientious mobile phone!

Chen Changliu smiled when he looked at the reviews of these personal bloggers. He is indeed worthy of being Feng Jun, a natural marketing genius, and has adjusted his strategy so quickly.

But so what? After a week of bombardment, Xikang mobile phones have been labeled as counterfeit mobile phones to many passers-by. There is no way, the truth is that the public opinion can make gold melt.

Chen Changliu is too lazy to pay attention to Xikang mobile phones anymore. He is now flying to Beijing because the transfer of 29% of the equity of a certain research institute is basically a foregone conclusion.

The Godfather failed and Cao Wenlong succeeded, but the price was not small, because Cao Wenlong's final offer was 4.85 billion.

The previous 2.7 billion has increased by 2.15 billion. Compared with the current market value of 11 billion, the premium is more than 50%. It can be said that it has been severely drained.

At this time, I have to fly to Beijing to talk him through it and increase his self-confidence.

...........

In a club in Beijing, the Godfather, the bald rich man, and Feng Jun are all there, and everyone's face is not very good.

"Are you sure you don't want me to bid 5 billion? Just admit defeat?"

The bald rich man was unwilling, because this time he just made some money by passing the ball in the middle, but it doesn't mean that he did nothing and paid nothing.

From the moment Cao Wenlong entered the market, it was actually a collision between two interest groups, although their Shanyue Club certainly did not have a strong background like Cao Wenlong.

But the other party could not eat whatever they wanted, so there was a fight at the capital level. He didn't think they would lose at the capital level.

Originally, they agreed to offer at least 5 billion, but now they have given up before reaching that. Of course, he is a little unwilling.

And from another perspective, this time, because of the scandal of setting specific conditions to become the only acquirer, his company's reputation has also been greatly affected.

Although this is ideological, it will definitely have an impact on the company's future business.

The Godfather looked at his old friend with an unwilling face, and his ugly expression just now suddenly showed a smile.

PS: The typos will be updated first and corrected later.