Chapter 302 I want to subvert the mobile phone market in Africa

Zhao Yanan blushed as she looked at Chen Changliu. She didn't know what to say. Did she say Chen Changliu was hypocritical? But he really stopped and didn't eat her.

And to be honest, the words of persuasion made sense.

As for herself, she was a little calmer now, but also a little confused. Did she only think of her boss as an idol and wanted to devote herself to him?

And was she mentally prepared?

If she followed her boss, would she be able to bear him having more than just her and Assistant Ke?

Zhao Yanan, who couldn't figure it out, finally said:

"Mr. Chen, has anyone ever told you that you are shameless?"

"Hahaha"

Chen Changliu finally covered up the past a little by making unreasonable troubles and making jokes, but they didn't know what would happen in the future, so they could only take one step at a time.

However, their attitudes in private were a little more casual. During the whole breakfast process, their body language and way of speaking were a little different from before.

For example, when Chen Changliu was drinking porridge, Zhao Yanan actually took a tissue to help him wipe the corner of his mouth. In the past, she just handed him a piece of paper.

For example, after breakfast, when Chen Changliu asked her to help get a shirt, he couldn't help but pat her perky butt and said:

"Help the boss get clothes, how can you be a secretary."

Zhao Yanan just gritted her teeth and clenched her fists to protest.

Anyway, Chen Changliu felt that he was very fulfilled after getting up today. It felt good to tease beautiful women.

However, when Chen Changliu and Ke Meng, who were dressed neatly, appeared in front of everyone, they had returned to the posture of a serious company boss and secretary.

......

At 9 o'clock in the morning, the general manager's office of the African branch was also Feng Xiao's office. She was temporarily serving as the general manager of the African branch. Peter Li was also there, and there were two supervisors. After Chen Changliu and Zhao Yanan arrived, they began to report their work.

"So far, the marketing department has reached a strategic cooperation with distributors covering 80% of Nigeria. As soon as our products arrive, they can be launched nationwide at the same time.

In addition, we have selected 12 after-sales maintenance centers. According to the requirements of the technicians, the decoration has entered the final stage. Once our products, equipment and technicians are in place, our after-sales service can basically meet the needs.

I have discussed with consultant Peter Li and have made a plan. If the product launch achieves the expected results, we will open up 12 major economies in West Africa and North Africa within 4 months and establish our branches and offices in these countries..."

While Feng Xiao was reporting, Chen Changliu was reading the information and nodded secretly. Well, the work results satisfied him.

"At present, in Nigeria, Nokia and Samsung mobile phones can be said to occupy most of the market, but their prices are very high. For example, Nokia's 2600, which was launched not long ago, is sold for 560 yuan, which can be said to be the cheapest mobile phone in Nigeria.

This mobile phone has no camera, no Bluetooth, and only has basic functions such as address book, calling, and sending and receiving text messages.

This is almost half a year's salary for an ordinary Nigerian, so in Nigeria, no, it should be said that in Africa, owning a mobile phone is a symbol of status.

So, Mr. Chen, should we adjust the initial price of mobile phones within 300 yuan?

After all, if we sell it for 400 yuan, there is a difference of 200 yuan, which is already very attractive.

In this way, our profit will be more considerable."

Feng Xiao's words made everyone look at Chen Changliu, including Peter Li. Although he was a consultant and mainly played the role of helping the flower growers to build bridges, he also felt that what Feng Xiao said was right.

Chen Changliu shook his head after listening. It's not that he had not considered this situation.

He and MediaTek made a bet that if they completed the order of 10 million wafers, the price of the set was set at 120 yuan.

For every additional 1 million completed, the price of the extra set would be reduced by 1 yuan.

If only 8 million were completed, the price of the set would be 130 yuan, and if it was less than 5 million, the price of the set would be 140 yuan.

To be honest, if the cost is calculated based on the shell, screen, battery and some auxiliary materials in addition to the set, the cost is calculated based on the fact that the flower-growing family only purchases the screen.

For the most common feature phone without a camera, the finished mobile phone will cost about 180 yuan based on the set price of 10 million.

If the camera is added, the cost will only be higher.

If less than 10 million units are sold, the cost will be higher, and this does not include the costs of transportation, OEM, R\u0026D, etc.

If it is sold at 400 yuan per unit, then the profit of the flower-growing family will certainly be huge.

But as a manager, you have to consider the problem from a long-term perspective.

Chen Changliu shook his head and said:

"MediaTek's technicians have worked with us to jointly adjust our Meizu mobile phones, so they have been sufficiently improved on some issues.

They should hold a product launch conference in the near future to launch this wafer solution to the market and announce that they have received orders for tens of millions of units.

Think about it, what kind of earth-shaking changes will this wafer solution bring to the mobile phone market?

Not to mention other things, the counterfeit industry chain in Pengcheng can definitely launch cheap feature phones within 2 months.

Then by then, someone will definitely set their sights on Africa?

I dare say that within half a year or a year, domestic copycat feature phones will definitely enter Africa.

So, we still have the price advantage of Jingyuan procurement, and we also have time to establish our brand in Africa.

So, we don’t need to squeeze the toothpaste, we can just go all the way, occupy more market share in the shortest time, let more ordinary Africans use our mobile phones, and build the Meizu brand.

I want to subvert the identity symbol of mobile phones in Africa, as well as the mobile phone brand structure in the African market.

However, Huang Zhang launched a mid-range model and a low-end model this time.

The low-end model has no camera, while the terminal model has a camera, so we can make layouts at two price points..."

Feng Xiao and others had no objection and nodded.

Chen Changliu continued:

"And at this stage, what we want is that more African people can use our mobile phones. Even if we make less money, it will be of great benefit to our long-term foothold in Africa.

So we should not lose the big picture for the small, and look at the long term.

Also, I will ask the headquarters to continue to send people to attack the African market faster.

Mr. Feng, you may have to stay in Africa for a while in the short term. I am not at ease with other people, but I will arrange the general manager of the African branch in advance, and you can take care of him when the time comes! "

Feng Xiao heard that she might have to stay in Africa for a while longer, and she was not surprised. As the company's vice president, she was responsible for the marketing department. She had this responsibility.

After all, all the company executives knew that the success of the Meizu in developing the African market was the key factor for the company to take off more quickly.

"Mr. Chen, I understand, our African branch will not let you down."

Feng Xiao's statement also had a bit of a military order.

PS: The typos will be corrected later.

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