Chapter 33 Market trends, hiring!

Since entering China in 2000, MP3 has become a popular trend. Many young people are proud to have an MP3 hanging around their necks, so they can listen to the songs they want anytime and anywhere.

Chen Changliu once did a survey. There are at least 60 domestic MP3 brands, big and small, but Samsung, iRiver, Patriot, and IPOD are still mainstream brands.

128MB MP3 with recording and FM functions, these brands are priced at 1,500-2,000 yuan, which can be said to make more than half of the money with tears and blood.

Meizu's first product is priced at 1250 yuan for 128M, which is cheaper than the market price, and the simpler appearance and operation method directly became a hit.

This is also the reason why Meizu can make a lot of money even if the price is one-third cheaper.

Why did Chen Changliu enter this industry? The first reason is that it is popular now, the market is far from saturated, and the profit is high.

Even if the Mei clan has already walked ahead, he can still surpass them with a more avant-garde product manager's vision. After all, with more than ten years of memory and understanding of the popular trends of the future, he can still be half a step faster than others, and being half a step faster will not cause any trouble.

Anyway, everyone is a product integrator, so there is no problem of technical crushing.

Another reason is that the capital threshold is low and the technical threshold is not high.

Chen Changliu remembered that the threshold for entering the MP3 manufacturing industry in China was extremely low. You just need to rent a factory building temporarily, hire a few apprentices, and purchase some cheap raw materials from second- and third-rate manufacturers, and you can start working.

Although the workmanship of the products of this small factory is a bit rough, there is not much difference in appearance and style.

400,000 yuan to build an MP3 factory with a daily output of 1,000 units, the rent of the factory building is 6,000 yuan per month, the procurement cost is 220,000 yuan, the labor cost is 60,000 yuan, plus 80,000 to 100,000 yuan of working capital, and a factory can start working.

Small MP3 manufacturers basically do not need to master any core technology. It is called a factory, but it is actually a simple assembly plant.

The internal structure of MP3 is very simple, mainly internal integrated circuit + shell + design, etc. The integrated circuit is the control chip and flash memory chip, etc.

The circuit design, nano glass sheet manufacturing, mold design and manufacturing, circuit board manufacturing and other work in the main manufacturing process are basically handed over to professional factories or companies to complete.

These small factories are responsible for assembling these parts into shape, and finally equipped with some peripheral equipment, such as headphones, batteries, etc., and can be shipped after packaging.

So this is why Mr. Huang of the Meizu can produce MP3 with 100,000 yuan.

Most of the manufacturers currently engaged in MP3 manufacturing have previously engaged in the production of electronic products, such as companies that used to produce BP machines, radios, keyboards and mice.

These companies are more familiar with the production characteristics, upstream supply chains and sales channels of the electronics industry. In fact, a large number of small BP machine manufacturers have turned to MP3 manufacturing.

There are now at least 200 factories engaged in MP3 production in the country, and as many as 400. Domestic MP3 factories are mostly concentrated in Yangcheng, Guancheng, Pengcheng and other places.

And Yangcheng Fanyu is the place where these MP3 upstream and downstream industries are most concentrated.

Chen Changliu's current goal is to find a manufacturer of BP machines, mice, etc. that need to be transferred, which can enable him to carry out production activities better, such as confidentiality, control of product quality, etc., which is also closely related to his subsequent plans.

Of course, if he really can't find a suitable one, the worst thing is to hand over all the work to other companies for OEM.

After running around all day, Chen Changliu felt that he thought too simply. This way of looking for it is not only time-consuming and laborious, but also has no effect at all.

It seems that the team should be formed quickly, including relevant technical personnel, especially in the field of industrial design. Although he has a vision beyond this era, this is only the appearance. There must be relevant technical personnel inside.

However, what comforted him when he came back at night was that the closing price of soybeans on that day was 2497, which means that the one he bought rose by 4 points, and he also made a profit of 2,400 yuan.

The futures market was closed for the next two days on weekends, and Chen Changliu did not run around again. He found a headhunting company and asked the headhunter to help him find a talent who understands technology and has relevant management work experience.

Chen Changliu himself is not a professional talent. He can be a product manager or product director at most. For such technical things, there must be professionals. Moreover, time is very important to him now. Only such talents can improve efficiency and make MP3 products as soon as possible.

Starting from the second half of next year, the MP3 industry will enter a more brutal price war, and his own brand must build a good reputation during this period.

In the second half of next year, as more and more people enter the market, the production process becomes more and more mature, and the cost begins to decline, a fierce price war will begin, especially for some small domestic brands, and even some copycat machines, which can also be said to be counterfeit and shoddy products. The price of MP3 will drop from more than 1,000 yuan now to 400 or 500 yuan.

If he fails to build his brand reputation before this, he can only drink some soup at that time, which will have a great impact on his subsequent plans.

After handing over the recruitment to the headhunter, he began to write and draw, drawing the appearance of some products in his previous life, but his painting skills are very average, and he can't use the drawing software, so he can only come again and again.

Du Zhiqiu, Li Ping and Feng Qian got into Ning Mei's car and headed for Yangcheng.

Du Zhiqiu sat in the passenger seat, looking ahead. She seemed to see Chen Changliu waving at her in front, and a smile appeared on her face unconsciously.

Ning Mei saw this scene, and she could only be speechless. Since she came back to pick up this little ancestor two days ago, she found that her baby daughter was abnormal. Not only did she make 80,000 yuan with 1,000 yuan during the summer vacation, but she seemed to have been abducted.

She was an experienced person and knew that her daughter was in love, but she couldn't get anything out of it no matter how she asked indirect questions. She could only guess that it was the student who took her to make money.

She has now become interested in the student who abducted her daughter. Not only can he make money, but he also captured her seemingly gentle but actually very proud daughter. She really wants to meet him.

PS: The typos will be corrected later.