Chapter 128: Funding gap of 2 billion yuan (3/4)

The most important thing is that if the product is sold too cheaply, consumers will not be grateful, but will think that the quality of the product is not good, or it is not up to the grade.

No matter what time it is, unless you have no money, you will usually only buy expensive ones and not the right ones, especially health care products. If you buy cheap ones, you are afraid that people will say you are cheap and not generous enough. This is a strange phenomenon.

Therefore, if health care products want to sell well, they can’t sell them at a low price. Sometimes the more expensive the better, the better the sales. Ye Shu is quite helpless about this.

Pei Qing left with a new health care formula, while Ye Zishu was doing the final work for the upcoming operating system, for example, he was going to shoot a promotional advertisement for the operating system himself.

Before that, his popularity in western countries was not very high, because he was in the Chinese music scene, but his first English music album was a big hit, which gave him a certain popularity in the west.

Moreover, this popularity will become bigger and bigger as his music album continues to occupy the top spot in weekly sales, and has a high advertising value in the western world.

He is not very interested in shooting advertisements for others, but he will never refuse to shoot advertisements for his own company's products, especially in the current situation of tight funds, which can save a lot of money.

However, the advertisements he shoots are shot as a star, not as a boss, because he will not deliberately emphasize that he is the boss of Phoenix Software Company, and of course there is no need to deliberately conceal it.

In fact, in addition to his participation in filming commercials, he will also invite other international stars to participate in the filming. The money that should be spent cannot be saved, but it must be controlled to a certain extent.

In addition to foreign stars who are already well-known, he also set his sights on Leonardo and other stars who have worked with them. They are not well-known for the time being, and the advertising fees they pay will not be too high.

When "Titanic" explodes, if you want to invite them to shoot commercials, the advertising fee will rise rapidly. It is the most cost-effective to invite them to shoot commercials now.

The work arrangement during this period mainly revolved around Phoenix Software Company, and incidentally went to Phoenix Special Effects Company to guide the production of special effects for the movie "Titanic", as well as the development of two professional tool software systems.

In addition, he is also preparing to produce a new Chinese album. His Chinese album has not been released for a while, and the existing album has reached a stage of weak sales.

He believes that the release of a new Chinese album, on the one hand, can continue to maintain his popularity, and on the other hand, it can continue to make money for him.

And this time he no longer only produced one album, but produced three albums in a row,

The three albums with different styles, as to whether they will be released at the same time or in order, it will be considered by Shengshi Records.

Now his main source of funds is still in the movie "The Lion King", and Disney has divided the box office into Shengshi Film and Television Company.

Among them, 100 million U.S. dollars were kept in overseas accounts as marketing expenses for the Phoenix operating system, and the other 200 million U.S. dollars in box office revenue had all been transferred to Xuanwu Technology’s account.

The 500 million yuan given to Xuanwu Technology Company before has been consumed in a month. The 1.1 billion yuan of funds can be regarded as alleviating their financial dilemma.

But according to their consumption rate, the money can last for more than 2 months at most, even if they save some money, they can only last for 3 months.

So he has to open source again. He hopes that these three albums can bring good sales, not just 20 million sales like the previous ones, but at least 10 million sales.

Of course, whether the sales are high depends firstly on the number of his fans, and secondly, if the album released is a high-quality one, no matter how many fans the junk album has, the sales will not be very good.

In fact, in addition to releasing the album to make money, the video sales of The Lion King are also very good in North America. In just two months, it brought Shengshi Film and Television a revenue of 200 million US dollars.

According to this situation, the revenue brought by the video to Shengshi Film and Television Company is higher than the box office, and there is no time limit for "release".

It’s just that the money has not been settled yet. According to the contract, the income from the video tapes is settled every three months. This money can just be taken over to prevent Xuanwu Technology from being completely in a financial dilemma.

However, this is not enough. According to the plan, Xuanwu Technology will complete the first phase of engineering construction and research and development goals by July, August at the latest, and build an electronic manufacturing industry chain that has begun to take shape.

And this first-phase plan, the investment scale is as high as 5 billion yuan. The reason why it is so high is that it mainly invests in basic research and development. When the production capacity is expanded again, it will not consume so much money.

Therefore, there is still a vacancy of 2 billion yuan in funds. Even if the box office revenue of "The Lion King" in other regions and countries is distributed to Shengshi Film and Television Company, there are still some vacancies in funds.

Moreover, the new headquarters and R\u0026D center of Phoenix Software Company also need to be built, and there is no delay in this aspect. During this period, the personnel department has recruited a lot of new employees.

With the increasing number of employees, it has become more and more difficult for the administrative department to rent suitable office space in Zhongguancun. It is very troublesome to divide employees into various office spaces, which is not conducive to communication between employees.

Most importantly, even though Guo Dongsheng bought a lot of courtyard houses, he still couldn't keep up with the increase in new employees.

Now there are many single employees, and several people are squeezed together temporarily, but this situation is not a long-term solution. In addition, it is generally believed that living in a courtyard house is not as comfortable as a building.

He can't influence others with his thoughts, and he also believes that living in a building is indeed much more comfortable than a courtyard, so it is very necessary to provide employees with good living conditions as soon as possible.

And this is also a bonus item for the company, allowing Phoenix Software to recruit more talents to join, so this piece cannot be delayed, and must be completed quickly.

And these residential areas, research and development centers, headquarters buildings, etc., have an investment scale of more than 2 billion yuan, so he still faces a lot of funding gaps.

After thinking about it, he took the time to go to an advertising company that he hadn't cared about for a long time. When he came to Shengshi Advertising Company, the situation here changed drastically.

The previous office space of Shengshi Advertising Company was actually not big, only a few hundred square meters, but now the two floors here are the office space of Shengshi Advertising Company.

It can be seen how fast the business of Shengshi Advertising Company has developed during this period of time, and he came here this time to see how much money he can use without affecting their business development.

He went directly to Wang Changtian's office. Now Wang Changtian didn't need to run around like he did before, and the staff below were able to take on most of the work.

"Mr. Ye, sit here, why do you have time to come and have a look today?"

Seeing Ye Zishu, Wang Changtian stood up directly, gave up his position to Ye Zishu, and said with a happy smile.

"Don't be so troublesome, I can just find a place to sit. This time I came here mainly because I haven't come here for a long time to see if Mr. Wang has disappointed me.

However, after looking at it along the way, the company's development is very good. I want to hear how the Shengshi Advertising Company is developing under the leadership of Mr. Wang. "Ye Zishu casually found a chair and sat down and said.

Although Ye Zishu did not sit on the boss chair, Wang Changtian did not continue to sit, but found a chair to sit next to Ye Zishu.

"Mr. Ye, what you said is not honest. I heard that you have been looking for money everywhere recently. I was wondering when Mr. Ye would come here to find money, but he has never come here. This is because he has no confidence in us." Wang Changtian said with a smile .

Not only was Ye Zishu not embarrassed by this ridicule, but his eyes lit up. It seems that Wang Changtian really has the funds to solve his urgent needs?