Chapter 32 Publishing and Distribution

Although he doesn't like Capital Daily's hard-charging his rock music with the times, being exposed in such media is a boost to the new album that will be released soon.

Today, Shengshi Records has started to distribute goods to retail channels in the capital, and now it is estimated that some retailers have already got the tapes and started selling them to the outside world.

He is very confident in this rock album, and he already has a certain reputation in the capital, so the number of tapes released in the first batch is as high as 200,000.

As for other places, it is necessary to wait until the new tapes are produced before they can get the goods, because the time is still short, and the capital record factory has an annual output of 10 million tapes, and it cannot produce too many tapes in a short time.

During this period of time, the production capacity of the Capital Record Factory was basically occupied by his albums. As their important customer, he naturally gained more bargaining power.

According to the latest negotiations, Capital Records is willing to help Shengshi Records produce music tapes at a price of 2 yuan per box, which will bring more profits to Shengshi Records.

On November 25th, a week had passed since the release of the new album, Guo Dongsheng also came to his dormitory to report to him on the sales of the album during this period.

The first batch of 200,000 copies of the new album released in the capital are basically all sold out, but the sales speed has slowed down and may stay at around 500,000.

Then there is the sales situation in other big cities. A total of 700,000 copies have been sold, and the total sales volume is 900,000 copies, which is faster than the overall sales speed of the first album.

It can be seen that the sales channels currently established are gradually playing a role. According to this sales situation, the sales of the second album may exceed 2 million copies by the end of this year.

As for the first album, it has already started to go downhill. Those who should be bought have basically bought it, and most of the ones who didn't buy it are because they don't have playback equipment or don't like this style.

During this period of time, only 200,000 copies have been sold, and the speed has a further downward trend, and the next thing is a steady stream of business.

In addition to the mainland market, he actually wants to sell his albums overseas, at least covering Hong Kong, Macau and Taiwan. It's just that Shengshi Records has just been established and has no energy to take care of these places.

Of course, it is also possible to hand over the distribution of Hong Kong, Macao and Taiwan to other record distribution companies, but he is not willing to do so, and is very passive.

For the popularity and size of Shengshi Records, if you visit it in person, you may be rejected, especially in the mainland where the strength in the field of music records is relatively weak.

Regardless of whether it is Hong Kong, Macau, Taiwan or other countries' record companies, they only regard the mainland as their market. As for the mentality of respecting their opponents, they have no respect at all.

As for the small record companies in these places, he doesn't have much interest, because he not only wants the markets in Hong Kong, Macao and Taiwan, but also the markets all over the world.

Although the economies of Hong Kong, Macao and Taiwan are more developed than those of the mainland, their population and economy as a whole can only be said to be better than those of the mainland, but they are not too good, so his eyes will ultimately be on other developed countries.

So he wants to find a company with global distribution. When the time comes, he will order English music himself, which may have a good market in the European and American markets and make more money.

After listening to Guo Dongsheng's report, the company's capital scale has been initially established, and he believes that more business can be carried out, such as signing new singers.

It is definitely not possible to sign a veteran singer, but it should be possible to sign a newcomer. The company can't rely on him alone as an artist. That is not the attitude of the development company.

But to sign other artists, the company needs to build a more complete organizational structure, at least there must be a talent of the music production director type, otherwise he may be very troublesome.

He doesn't have a big problem writing songs. Anyway, an album only takes about ten hours.

But the production process is quite troublesome.

The reason why his own album is simple is that he knows how to do it himself, but for newcomers, it may be relatively immature, and the company needs to arrange skilled people to tune in to make the singing style more mature.

In addition to recruiting talents from domestic music academies, it is also necessary to discover talents outside the music circle. In such a big country, there is definitely no shortage of talents, but it needs a pair of eyes to spot gold.

"In addition to focusing on domestic distribution, the company also needs to improve music production, music creation, artist brokerage, and artist mining.

At least in the early stage, the music production department and the artist management department should be put into operation, and more cooperation with domestic music schools, even if you can't hire a full-time music production director, you must hire part-time talents.

In the future, the discovery and cultivation of artists will be the key to the long-term survival of the record company. It will not last long if I can support the company alone. "Leaf Book said.

Guo Dongsheng wrote down his requirements one by one, and then promised to arrange related work immediately, even if he visited the thatched cottage three times, he would do well what he mentioned.

After sending Guo Dongsheng away, Ye Zishu continued to write codes, but not long after, Han Pei from the publishing house came over and handed him a book.

The cover is a background of high-rise buildings, the roads extend in all directions, and the traffic on the road is endless, a background silhouette of an international metropolis.

There are four big characters "Madman's Lie" written on it, and under the title of the book, it is written by Ye Zi. To be honest, he is very excited. This is the first officially published book in his past and present life.

"Has it been published?" Ye Zishu asked excitedly.

"It has been released through Xinhua Bookstore and other channels. The first batch of 100,000 copies have all been ordered!" Han Pei said with a smile.

"Thank you Sister Han, thank you Director Ma, if it weren't for your support, I don't know how long it would take for this book to be published." Ye Zishu stroked the book in his hand and thanked him quickly.

To be honest, what he values ​​is not how much money and reputation this book brings him, but how effectively this book can promote the process of domestic reform and development.

As I said before, reforms without goals will cost much more and the number of trials and errors will be much higher. Only when the goals are clarified can we formulate reform steps and plans more calmly.

He hopes that through this book, the people and officials in the country will understand where our reform goals are, which is very important for China today.

It is precisely because he is aware of the controversy that this book may bring that he titled this book "Madman's Lie", otherwise he could just call it "China in 20 Years Later".

After Han Pei delivered the book, he went back. Ye Zishu sat down and glanced at the published book from beginning to end. There were still some discrepancies with the manuscript he gave at the beginning.

It is enough to modify or delete words and descriptions that they think are sensitive or inappropriate, but generally do not affect readers' reading.

He is definitely not as good as those old editors in grasping the policies of the current era, and he will not allow them to modify them in order to insist on his own opinions. What he wants is to influence this era without affecting himself.