Chapter 47 New Year's Development Direction of the Record Company

In this era, there are only three days off for the Spring Festival. During these three days, he basically stayed in his dormitory, and spent a day writing all the songs in the Xiqiang album.

Because after the Spring Festival, he was going to produce this album and release it to the public immediately, taking advantage of the popularity of the Spring Festival Gala just now to make the sales even better.

For the rest of the time, he continues to be busy writing programming language codes. The more work he does at this time, the less time he will spend when recruiting people to develop other programs in the future.

In fact, as long as the basic part is completed, the operating system and programs can be developed on this basis, but if this is done, many "wheels" will have to be artificially created.

Ordinary functional development does not matter to him, but he is not at ease entrusting others to do key functions, especially if he wants to realize functions beyond the current conditions, he can only do it himself.

On the fourth day of the Lunar New Year, he brought his album manuscript directly to Shengshi Record Company, and together with Guo Dongsheng, he began to distribute red envelopes to employees who came to work.

Since they did make money last year, the company is not stingy. The red envelope given by Ye Zishu is 60 yuan, while the red envelope given by Guo Dongsheng is 40 yuan, which adds up to 100 yuan.

In this era, 100 yuan is basically a monthly salary. The reason why he gave out red envelopes with Guo Dongsheng was to increase his sense of presence.

And Guo Dongsheng, as the actual manager of the company, can let him better manage the people under him by giving out red envelopes. These are some of his careful thoughts.

At present, the company does not have many staff members, only more than 30. The signed artists basically do not come to the company when they have nothing to do, and they are very free.

After he was done with the red envelopes, he sat down in Guo Dongsheng's office and started to discuss plans for the new year, which is very important.

Guo Dongsheng's current ability is still a bit lacking. It's okay to do some of the work under his hands. Let him do the work with foresight and layout, so don't count on it.

For a record company, there are only two most important conditions. First, there must be enough influential singers. This is the guarantee of whether the company is strong or not.

The second is to have enough excellent songs or creators. This is a necessary condition for cultivating singers. Without good songs or excellent creators to help write songs and compose music, everything is just a dream.

In the past year, these two things were actually done so-so. Without his support, it would be basically impossible for the company to grow to the current revenue.

The most important thing for him today is to talk about these two points. Regarding the first point, the current conditions offered by the company are actually very good, but the effect is not as good as he imagined.

Because the current singers are basically working in the national song and dance troupe or local song and dance troupe, very few people jump ship rashly because of the conditions offered by their company.

Since it is difficult to sign a contract directly, let's lower the conditions and let the company and the singer sign a cooperation agreement, which means that the company and the singer will jointly create an album without signing a brokerage contract.

This is a cooperation method that he currently thinks has a certain degree of operability, and the resources invested by the company are only the production and release of albums, and they are not responsible for the promotion of singers themselves.

For record companies that are just on the right track, this can also save a lot of resources, which can be used to promote newcomers of their own company, especially when resources are limited, which is very important.

As for the co-singers, they are themselves in the national unit, and they also use the country's resources, which are even richer than their record company's resources.

This trick is to borrow a chicken to lay eggs. No matter how effective it is, you have to give it a try. At least if the singer's unit doesn't mind it, the singer will never refuse. Who would hate that he earns more?

In fact, the dilemma faced by the second point is similar to that of the first point.

It is very difficult for the company to recruit talents with excellent creative ability to join the company, and the number is very small.

So in the past, they directly used the acquisition of songs or cooperated with creators. Some songs received by the company came from this way.

However, he believes that the company still needs to strengthen cooperation in this area, further expand the scope of cooperation, and let Guo Dongsheng arrange personnel to go to song and dance troupes all over the country.

Of course, if someone introduces such a cooperation, the probability of success is much higher. He hopes that Guo Dongsheng can participate in more industry activities and make more connections.

In addition to the above two points, another aspect is also the most important aspect of Yeshu, but is often ignored by many units in the mainland, and that is copyright.

In these years, especially in the 1980s, a number of excellent songs appeared in China, many of which were disseminated in the form of theme songs and episodes of movies and TV dramas.

The shooting of the four great classics alone produced many songs that are still widely sung in later generations. Every time I listen to them, I feel that they are timeless and full of charm.

He hoped that the company would spend a certain amount of money to acquire song copyrights from major domestic units. This would be a long-term job, and he hoped that Guo Dongsheng could set up a copyright acquisition department to take charge of this matter.

Afterwards, he explained copyright knowledge to Guo Dongsheng. Although the country does not pay enough attention to cultural copyright at present, the reason why piracy has not been rampant is mainly because the cost of piracy is not low, and few people can afford it.

But since he wanted to acquire the copyright, he had to be very formal. Apart from knowing the relevant legal provisions in advance, he also needed to use more flexible means to acquire the copyright.

For some music copyrights, it is possible to obtain exclusive copyrights, but it is difficult to obtain exclusive copyrights for some music, so we lower the requirements and strive to obtain shared copyrights. Of course, the purchase prices of the two are very different.

After explaining things about copyright, Guo Dongsheng has a more comprehensive understanding of commercial behavior in copyright. Regarding the legal part, let the company invite relevant legal experts to serve as the company's legal counsel.

At present, the company does not need to set up a special legal department, but only needs to hire legal consultants or part-time legal experts, especially in this era, which is particularly important.

After talking about these more important things, I asked about the company's agency distribution work, which is being carried out in an orderly manner.

Due to the large number of albums released through Shengshi Records in the previous period, the production capacity of Capital Records was basically covered by them.

What he is more concerned about is the improvement of the company's infrastructure, such as the indispensable recording studio and supporting software and hardware facilities.

These are all proceeding in an orderly manner, but if he wants to use it himself, he will have to wait for a while, at least he will not be able to use the album he is currently planning to release.

After talking about these things, he told about his plan to release a new album, and asked if he had found a director for the MV.

As a result, Guo Dongsheng reported the name of a person he is more familiar with, Zhang Guoli. It can be said that he is the first person to shoot a MV in China.

Although from the perspective of the previous life, some of these MVs were unsatisfactory, especially Naying's "Looking at Flowers in the Mist" MV, which is simply eye-catching.

But the domestic situation is like this, at least Zhang Guoli is ahead of others in filming MV, so he decided to let Zhang Guoli come over and try.

After talking about everything, he asked Guo Dongsheng to go to the bank with him and withdraw some money to buy a courtyard house. This matter is also more important to him.

There are many unforeseen events in the business field, and one day I will not be able to survive in the shopping malls. At least these houses are in my own hands, so I can ensure that I have no worries about food and clothing.

And now he needs to recruit a lot of people. When he buys these houses, they will not be empty. The employees who have no place to live in the capital can live in them directly, and they will be used as employee dormitories.