Chapter 627 Synthetic milk is questioned
From now on, Ye Zishu can stay here to deal with the matter at hand with peace of mind, and the next work is a big test for him.
He thinks that there are definitely no technical problems, but the overall design not only considers technical problems, but also studies and judges future needs, which is very difficult.
In fact, he also understands the future development trend. After all, the experience and vision of the previous life are here, but when it comes to tactical needs, the situation is a bit unsatisfactory.
He felt that it was necessary to convene the top domestic military experts to work together as a staff member, but it was not necessary at present, and he was going to discuss this aspect after he came up with the overall design.
The value of this discussion is even greater. Now there is nothing, and there is no theme for the discussion. The discussion is often superficial and difficult to go deep.
And with the prototype design, it is much easier to modify, and he believes that even if it needs to be modified, it is only a modification of the relevant parameters, and the overall problem should not be big.
Still the same sentence, I have seen pigs run before I have eaten pork. As long as the future trend is grasped correctly, it means that the strategic direction is correct. When it comes to the tactical level, it is often just that the parameters of specific military equipment are somewhat different. understanding.
While Ye Zishu was busy, the outside world was not as calm as he imagined, but a huge wave was set off, but there was no time for him to come forward.
When he went to Shanghai, Kirin Beverage Industry Group took the lead in launching a large amount of dairy product publicity work, which was what it should have meant.
As a newcomer in the dairy industry, if the Kirin Beverage Industry Group does not promote it, it will really be unknown, and it is impossible to sell its products better.
It's just that what they produce is artificially synthesized milk products after all, and there can be no deception in the promotion. Even if there is no difference between the two, the promotion cannot be confused.
It is the reason why they promote artificially synthesized dairy products overwhelmingly, letting domestic consumers know that milk and other dairy products can also be artificially synthesized, which subverts many people's cognition.
I thought that such publicity should be able to win the support of some consumers, but what I never expected was that these publicity not only did not promote the sales of their products, but aroused great criticism.
If it is the previous life, no matter what kind of technology the merchant uses, whether there are disadvantages in it, as long as there is no conclusive evidence, or no false propaganda, most people will not compete with it.
Most people think that as long as they don't buy it, they don't need to be serious with such manufacturers, but in this era, the situation is completely different.
Kirin Beverage Industry Group itself has no false propaganda. Whether it is in the advertisement or on the packaging, it is clearly marked that the category of dairy products is artificial.
However, some people have sued Kirin Beverage Industry Group in court, and at the same time, a large number of people have written reports to relevant departments. The reason is very simple, thinking that artificially synthesized milk products will cause endless disasters.
The reason is also very "sufficient", that is, families who buy milk now generally feed babies with insufficient breast milk. If artificial milk is put on the market, it will definitely confuse the public.
Once artificial milk is consumed by babies for a long time, it may cause unpredictable problems. Therefore, it is necessary to prohibit the marketing of artificial milk, so as to avoid tragedies.
Kirin Beverage Industry Group has thought of all kinds of possibilities, but it has not thought of this reason. Obviously, the current situation is that others will not explore whether artificially synthesized milk is nutritious, but focus on the word "artificially synthesized" .
As long as there is some scientific common sense, it should not be criticized immediately, but the synthetic milk needs to be tested to see what ingredients are in it and whether it is different from natural milk.
This is a scientific attitude, but obviously the current situation is a bit chaotic, not only some people are messing around, even the media has come out to speak out.
It may be that seeing the high popularity of this matter, the media is also involved in it, but compared with ordinary people, the media is more cautious in speaking,
It just emphasizes that relevant departments intervene in the investigation to restore the true colors of the facts.
This is quite pertinent, but they don't want to think about it. The synthetic milk of Kirin Beverage Industry Group is definitely not listed on the market secretly by itself, but after the approval of relevant departments.
Before approval, milk ingredients are generally tested. The media's remarks did not seem to make much sense, but they were supported by many people.
Because the domestic food industry is actually quite chaotic, the laws and regulations are not perfect, and the market supervision and inspection mechanism is not perfect, and basically no one investigates if there are major problems.
Like the substandard products produced by other small workshops, they are all sold secretly, and they are basically snacks, but not many people pursue them, and they generally live in peace.
However, the hype of artificial synthetic milk like the Kirin Beverage Industry Group has made many people unbearable, thinking that it is simply lawless, and has no regard for the lives and safety of the people at all.
As for whether there are peers behind the promotion, Kirin Beverage Industry Group has no intention to check, because it is meaningless to find out.
The first thing to do now is to let domestic consumers have a clear understanding of their synthetic milk, so as not to be led by others.
The way they think is actually very simple, that is to hold a press conference and prepare to talk about it.
But holding such a press conference by their own company alone is not convincing. In fact, they really want to ask Ye Zishu to endorse it. After all, the title of the richest man in the world is still very useful.
In the eyes of many people, he is already the richest man in the world. There is no need to do something ignorant of conscience for such a small amount of money.
However, it is impossible for Ye Zishu to come forward for this matter. If Kirin Beverage Industry Group can't handle this crisis well, then the future will be really worrying.
There are many scenes in the international capital market that are bigger than this kind of crisis. Now everyone is only expressing doubts about artificial milk, which is actually a normal expression of social concern.
In fact, the composition of milk is not complicated. In addition to its own complete test data, Kirin Beverage Industry Group has also invited many domestic research institutions to test samples.
So in order to increase the authority of the press conference, they invited relevant personnel from these organizations to participate in the press conference, but this was not enough.
Because these institutions may be considered as stakeholders, they are not absolutely persuasive, so they want to invite relevant government departments to come together.
Last time, the leaders of the Ministry of Agriculture led a delegation to inspect their enterprises. The first thing they thought of this time was to invite people from the Ministry of Agriculture to participate in the press conference.
With this in mind, they sent out the invitation tentatively. They didn't have much hope at first. If one of them is not good, their careers will be blocked. Most people really don't have the courage.
I didn't expect the Ministry of Agriculture to really give a positive response, and it was the leader who planned to participate in person. This is something Ye Shu didn't know. If he knew, he would definitely admire the courage of the current leader.
However, as long as you think about it deeply, it is not too surprising. Agricultural issues have always been the top priority of our country. The advanced level and resilience of agriculture are the foundation of the development of many superstructures in our country.
It can be said that many advanced industrialization technologies under Kirin Industrial Group have completely solved the difficulties faced by my country in agriculture. If they are frustrated, it will be a huge blow to the development of my country's agricultural industry.
In fact, the personal relationship between the leader of the Ministry of Agriculture and Ye Zishu is very ordinary, and everyone has only met twice in total. The reason why the leader is willing to come out to help is mainly out of public interest.
They have also heard Ye Zishu's idea of industrialized farming and animal husbandry. Milk is just an appetizer, and there will be food, cooking oil, meat, etc., all of which will be industrialized.
If we stumble on milk and the people no longer trust us, it will be even more difficult for many industries to develop later on. Boosting confidence is the most urgent task at present.
Due to the extensive discussion on this matter, not only the news about this matter was flying everywhere on the Internet, but even the media couldn't resist the heat of this event, and they all left the stage to discuss it.
So just after the press conference was announced here, many media reporters immediately called to sign up. Not only domestic media participated, but many foreign journalists stationed in the mainland also participated in the registration.
On September 10th, the much-anticipated press conference was finally held as scheduled, and the number of media participating on the scene reached more than 300, all of whom had a certain weight.
When things got to this point, even though Ye Zishu was in seclusion, he still knew about this matter, but he didn't pay special attention to it, thinking that these were not serious matters.
The entire press conference lasted all afternoon and lasted for five hours. The press conference was divided into five parts: the first part was that people from the public relations department of Kirin Beverage Industry Group came out to explain the related situation of artificial milk.
In the second part, people from the R\u0026D Department of Kirin Beverage Industry Group came out and made some disclosures about the milk production process. The information will not involve core secrets, and it can be regarded as answering questions.
The third part is that people from third-party testing agencies come out to explain the similarities and differences between synthetic milk and natural milk. According to the third-party agency, synthetic milk is not only cheaper, but also has a higher proportion of nutrients.
Kirin Beverage Industry Group produces the best milk products in the world as the lowest reference standard, which means that the ordinary milk they produce is the highest standard of natural milk.
As for their higher-standard milk, in addition to being more nutritious, it also caters to the needs of various groups of people. For example, some residents in our country are lactose intolerant, so lactose-free dairy products will be highlighted.
The fourth part is that the people from the Ministry of Agriculture clarified the government's position, and at the same time, it also showed that the government was fully aware of this matter, and also showed that agricultural industrialization is an inevitable trend of domestic agricultural development in the future.
There is no way, our country has a large population, how to solve the problem of having enough food and eating well is a problem we must face, and it happens that Kirin Industrial Group intends to solve these problems, which is worthy of encouragement.
Of course, it is understandable to face doubts from the outside world. As long as everyone discusses the matter based on facts, everything can be discussed. Everyone understands the truth.
The fifth part is to answer questions from reporters. There are many reporters at the scene who have their own questions. This part lasts for a long time, and there is no fixed time limit.
It is to let all the reporters ask all their questions and answer all the questions clearly. Kirin Beverage Industry Group has this confidence and is not afraid of being stumped by the reporters' questions.
The entire press conference was broadcast live, not only on the news platform of Kunpeng Information Technology Company, but also on CCTV. In fact, this has already shown the government's attitude.
After this press conference ended, public opinion began to change significantly. Although some people have reservations about this, they will no longer question it for no reason like before.
However, the lawsuit faced by Kirin Beverage Company has not been withdrawn. They also said that they will actively respond to the lawsuit and are very confident in winning the lawsuit.
