#127 - Hunger Marketing

After all, Lei Jun had run an internet company before making phones, so when selling phones, he was best at using internet sales thinking. As the saying goes, what you can't get is always the most alluring.

Xiaomi Corporation can be said to have grasped the psychology of consumers. Now, it can be said that Xiaomi's products are all conscientious, but they are somewhat uncertain when it comes to selling products.

Lei Jun was very satisfied with today's achievements. In his opinion, under this circumstance, the sales method he is using for the products he has released is enough to crush Huawei's Honor 3X under his feet. So he instructed Lin Wendao:

"The next round of sales will be on the 10th of this month! On that day, put 500,000 Xiaomi 4 phones and 200,000 Xiaomi Tablet Generation on the official website!"

On the other side, Zhao Liangyun, the head of Huawei Honor, was also extremely depressed. The products released by Xiaomi Corporation took away the hot search on Weibo in less than a day.

Zhao Liangyun looked at the announcement released by Xiaomi Corporation on its official website, which announced the start of the second round of snapping up on the 10th. It can be said that this is clearly a showdown with Honor 3X.

"This Xiaomi Corporation..."

Now, the comments on Weibo are also one-sided, and he is very worried about the second round of sales of his company.

After all, the price-performance ratio of Xiaomi's product is very high, and it is even a product designed for Huawei's Honor 3X.

Huawei's Honor 3X, which his company has already released, also uses a 15-megapixel front camera and a 12-megapixel rear camera, as well as a 3000 mAh large battery, to improve the competitiveness of his company's products.

Now, the Xiaomi 4 phone released by Xiaomi Corporation has the same camera and battery configuration as his own Honor 3X, and there is no advantage in terms of chip processor this time. This is a head-to-head contest, and this kind of battle is very difficult to fight.

Thinking of these things, Zhao Liangyun's mood was very heavy. Helpless, he turned his gaze to his assistant, hoping that he could give him a solution.

The assistant saw Zhao Liangyun looking over, frowned for a while, and suddenly his eyes lit up and said: "I have an idea!"

"What good idea do you have?"

Zhao Liangyun looked at the assistant in front of him, his heart was full of anticipation, after all, Huawei Honor had prepared two million units this time, and he couldn't just lose to Xiaomi Corporation like this.

The assistant slowly picked up his laptop, and now his laptop was playing a clip from Xiaomi's press conference last night.

This clip was Lei Jun's video comparing the Qinglong 810 chip processor and the Snapdragon 810 chip processor.

"The Qinglong 810 mobile phone chip processor has particularly strong main frequency performance, so its graphics processing ability is probably average!"

"Then the 15-megapixel rear camera of the Xiaomi 4 phone will naturally not be able to exert its full strength. We can now use this loophole to attack their phone!"

The assistant looked at Zhao Liangyun in front of him, his face was full of confidence. After all, this method was actively proposed by Lei Jun, and using the enemy's weaknesses to deal with the enemy is the most correct choice.

Soon, hot searches appeared on Weibo such as Honor 3X completely crushing Xiaomi 4 phone in photography, and Xiaomi 4 phone's camera using a fake camera.

It can be said that Xiaomi Corporation is clinging to the price-performance ratio of mobile phones to promote its own company's mobile phones, while Huawei Honor 3X is unwilling to be outdone and uses the mobile phone camera to attack Xiaomi 4 phone.

It can be said that the two sides are fighting back and forth. Suddenly, in the battle between these two major mobile phone manufacturers, it seems that something strange has mixed in.

While the two top mobile phone manufacturers were fighting openly and secretly, news suddenly appeared on the internet that a mobile phone APP market game was about to be launched.

Now it can be said that such advertisements can be seen on online platforms, which can be said to be countless. Of course, these are all promotional methods of Penguin Company. Obviously, Penguin Company attaches great importance to this mobile phone game.

"What is it like to play computer games on a mobile phone?"

"Technology exceeds your imagination!"

"Penguin's latest mobile game will be officially launched on the 10th!"

"Penguin Company brings the latest mobile phone game to users who have always supported Penguin Company!"

"Penguin Company's latest mobile game will start internal testing at 8 pm tonight! Have you grabbed the internal testing quota?"

Penguin Company released 10,000 internal testing mobile game quotas. Of course, these internal testing quotas require conditions to be obtained. First, you must have recharged and spent money in Penguin Company, and you must also be a loyal user of Penguin Company.

Second, you must have a high-configuration flagship mobile phone. Penguin Company clearly stated in the internal testing that this mobile phone requires a minimum performance score of 60,000 points or more, so there are still relatively few that can reach this level on the market now.

Penguin Company announced such an internal testing condition, which prevented a large number of mobile phone users from participating, so they began to mock Penguin Company on Weibo for selecting wealthy target users.

However, Penguin Company quickly carried out its own public relations, claiming in its propaganda that this mobile phone game requires very high configuration, and has extremely powerful mobile phone configuration, in order to run this mobile phone game smoothly.

"Penguin Company is probably just here for money"

"Explanation is cover-up, do you think I will really believe it?"

"Garbage game, I won't play it!"

Now Penguin Company's unilateral public relations have not convinced many people, but have instead made some people doubt Penguin Company's public relations, so many users who scolded them have also appeared on Weibo.

Although these scolding words are very harsh, Penguin Company relies on this heat to completely hype up this mobile phone game.

However, when Penguin Company truly announced this mobile phone game that night, all the users who were paying attention to the game were stunned. This game turned out to be the mobile game version of QQ Speed.

After the video of the game's internal testing was exposed that night, the entire mobile phone circle was shocked. The picture of this mobile game QQ Speed can be said to be very perfect, and even many places are exactly the same as the PC end.

It seems that the gameplay and game experience of this mobile game are simpler and more enjoyable than the computer version, allowing people to truly feel the joy of playing this racing game.

After all, being able to develop such a game that can be played on a mobile phone at this time can be said to have completely shocked the entire mobile phone circle.