#191 - Haval H6

Lu Haifeng had been focused on developing his own company and hadn't really studied domestic car companies much in recent years.

Hearing Lu Haifeng's words, Li Changcheng took out his phone, pulled up a video, and said, "Here, this is the Great Wall S5."

The SUV model in the video had a decent appearance design, but it was somewhat different from the Great Wall Motors that Lu Haifeng was familiar with in his previous life.

Seeing this, Lu Haifeng was thinking about whether to make a deal with Li Changcheng and sell him a real SUV 'god car'.

That is, the sales champion of his previous life—the Haval H6. This car is the real 'god car'.

In addition, the entire Haval series of SUV models have very high appearances, but sales are not very ideal.

Later, he can take these out and have a good chat with Li Changcheng, and by the way, talk about whether he can sell it for a good price.

Anyway, Li Changcheng is not short of money; what he lacks now is a model that can be a hit.

After watching for a while, Lu Haifeng returned the phone to Li Changcheng and said, "Well, the design of this car is not bad. The domestic SUV market is hot now, and more SUV models should indeed be launched to meet consumer demand."

"President Li, our Audi Automobile Laboratory has also designed several SUV models before. I feel that they are very in line with your Great Wall's design language. Let's find some time to chat about it."

Hearing Lu Haifeng's words, Li Changcheng immediately said happily, "Really? That's great! Why don't we chat about it now?"

How strong is Audi Automobile's design foundation? Just look at the Audi A4. One model sweeps all opponents!

He couldn't wait to pull Lu Haifeng aside now to talk about the new model.

Li Li, who was next to him, immediately became anxious when he heard Lu Haifeng and Li Changcheng discussing the new model, and said, "Hey, hey, hey…"

"I said, President Lu, you're not being fair enough. Put Lao Li's SUV matter aside for now; I also urgently need a new model here!"

As soon as he said this, all the domestic car companies around him were secretly laughing, obviously knowing why Li Li was so anxious.

Hearing Li Li's words, Lu Haifeng was also stunned. He still knew about Liliji's models, which had always sold very well. Why was he so eager for a new model?

Lu Haifeng asked Li Li with a puzzled look, "President Li, doesn't Liliji have many models?"

"President Lu, Liliji does have many models, but most of them are A-segment microcars below 80,000 yuan."

"I'm talking about A-class cars. Now, Liliji's main pillar is A-class cars."

Li Li said here, took out his phone to show Lu Haifeng their A-class car, and then said, "Look, this is our current A-class car, Liliji King Kong."

"Originally, in the A-class car market around 100,000 yuan, Liliji's sales were still okay, with more than 10,000 units sold every month."

"However, since the launch of Honda's latest generation Civic last month, the domestic A-class car market has suffered a severe blow."

As Li Li spoke, he pulled up a photo of the brand new Honda Civic and showed it to Lu Haifeng.

After Lu Haifeng looked at it, he had to admit that this generation of Honda Civic was indeed beautifully designed and full of sporty atmosphere.

However, the price of the Honda Civic is not in the same class as the Liliji King Kong!

The Honda Civic will definitely be several tens of thousands more expensive than domestic cars in terms of selling price, and the highest configuration of the Liliji King Kong is only a little over 100,000, and the low configuration starts at more than 70,000.

The starting price of the Honda Civic is more than 110,000, which is not the same level of car at all.

However, what Lu Haifeng didn't know was that that was the past. The price of the brand new Honda Civic is different from before.

So Lu Haifeng asked, "President Li, the price of the Honda Civic must be much higher than yours. How could this have an impact on you?"

Hearing Lu Haifeng's words, Li Li had a wry smile on his face. Not only him, but even the other car company bosses had wry smiles on their faces.

Seeing Lu Haifeng's face full of questions, as if he didn't know about this, Li Li quickly explained, "President Lu, you've been too busy lately."

"You may not know that since Honda changed to a new person in charge, they have gone crazy for sales for all their models."

"Therefore, they started learning Audi Automobile's strategy and started a price war. All Honda's models have started to be discounted and promoted."

"Recently, Honda's price war has not only affected our domestic cars, but even Japanese Toyota and Nissan, as well as German Volkswagen, have all been affected and suffered heavy losses."

"The reason is that their brand new generation Civic had a pre-sale price of around 110,000 to 150,000 before it was launched, which is similar to the previous generation Civic's price."

"However, what was unexpected was that when the Honda Civic was launched, the price actually dropped to between 90,000 and 130,000."

"It can be said that as soon as the Honda Civic came out, the entire A-class car market was in chaos. Now it is said that Toyota, Nissan, and even Volkswagen have been hit hard, and even many B-class cars have been caught off guard by Honda's price war."

"That's why the above introduced the policy of adjusting import tariffs on complete vehicles,"

Lu Haifeng really didn't expect the news that Li Li said. He had been busy with Huaxing Technology's affairs recently and didn't have time to pay attention to the automotive industry.

Lu Haifeng thought for a while and said, "I was wondering at the time why the higher-ups would issue such a policy. It turns out that Honda caused it."

Li Li interjected, "That's right. Since the Civic came out, our domestic cars have been so miserable this month."

"In the past, Liliji's A-class car sales were not bad, with a total of about 10,000 units sold a month, but this month there are only more than 1,000 units."

Hearing Li Li's words, this was more than just miserable; it was simply devastating.

Since the Honda Civic came out, Liliji's sales have directly been halved and then halved again.

Therefore, Li Li now urgently needs a hit new model to save Liliji's dismal sales.

So, when he heard Lu Haifeng and Li Changcheng discussing the new model, Li Li was so anxious to complain to Lu Haifeng.

He hoped that Audi Automobile could design a brand new replacement model for Liliji to help him save Liliji.

With Audi Automobile providing so many different models of engines and gearboxes, Li Li is not worried about the three major components.

He had already taken a fancy to the Qiqiong 1.5T turbocharged engine and decided to use it in the new generation A-class sedan to compete with the Honda Civic.

What Li Li lacks now is a model that can compete with the Honda Civic, so Li Li decided to ask Lu Haifeng to help them design a new car so that he can have a good contest with the Honda Civic.

As for Liliji's designers, the less said about them, the better.