#316 - Fruit 7 mobile phone

Currently, Huaxing Technology only focuses on its core mobile phone business and hasn't started developing the mobile phone ecosystem.

However, Lu Haifeng is planning to start developing voice-controlled AI systems by the end of this year and prepare to produce the other three sub-core products besides mobile phones.

It is expected that Huaxing Technology will have three types of products on the market by next year, at which point Huaxing Technology can start building a mobile phone ecosystem.

However, these matters will have to wait until the flagship phone battle this year is over.

After introducing the smartwatch on the presentation stage, Cook began to introduce the main product of this presentation, the Fruit phone.

Lu Haifeng had a dream when he founded Huaxing Technology: to defeat these international manufacturers.

Now, he wants to see how strong the phone released by Fruit Company this year is and predict how long it will take for Huaxing Technology to defeat these international manufacturers.

After all, defeating international manufacturers is the dream of all domestic mobile phone manufacturers.

Lu Haifeng watched Fruit Company's press conference, and according to rumors, the two products being released are not the same model.

Such rumors naturally whetted the appetite of many people.

Sure enough, the first product announced by Cook directly proved that these rumors from Foxconn were true.

The first phone that Cook brought this time is clearly in the same series as the previous generation, the Fruit 6S.

This also means that this phone has a similar appearance to the Fruit 6S, with a 5.15-inch body, a 1700 mAh battery, and a 16-megapixel rear camera.

This product belongs to the Fruit 6S series, so naturally, it has many similarities with the Fruit 6S, but the Fruit 6X still has essential upgrades compared to the Fruit 6S.

First of all, the processor used in the Fruit 6X this time is not the A9 processor on the Fruit 6S, but the A9x processor upgraded from the A9 processor.

The A9x processor used in the Fruit 6X is very similar to the ordinary A9 processor, and even the CPU architecture is basically the same.

The only difference is that the A9X processor uses a more advanced 12-nanometer manufacturing process than the original A9 processor's 14-nanometer manufacturing process.

This also means that the performance and power consumption of this processor are stronger than the original A9.

According to Cook's own promotion, this processor has a 60% increase in performance and a 10% decrease in power consumption compared to the original A9 processor.

According to the current domestic processor performance benchmark data, the performance score of this processor can reach at least around 250,000 points, basically second only to the Snapdragon 900 currently announced on the market.

Of course, due to the reduced power consumption of this processor, the overall battery life is much stronger than the Fruit 6S.

In addition to the processor, the rear camera sensor has also been significantly improved this time.

If Cook didn't say that this is a product in the same series as the Fruit 6S, judging by the data alone, people would think this is the Fruit 7.

But of course, this is just a routine of Fruit Company. Others can turn a small cup into a medium cup, a medium cup into a large cup, and a large cup into a super large cup!

Then Fruit phones can also turn a medium cup into a small cup, and a large cup into a medium cup.

Some people even think that Fruit Company downgraded the regular version of the Fruit 7 to the Fruit 6X.

After Cook introduced the Fruit 6X, he directly announced the price of the phone.

This time, this phone has a total of 4 different storage specifications.

2+32 GB: $599

2+64 GB: $699

3+64 GB: $799

3+128 GB: $899

The price of the domestic version is relatively more expensive, after all, a certain tariff has to be collected when selling it in Daxia.

The prices of the domestic version are 4999 yuan, 5599 yuan, 6299 yuan, and 6999 yuan respectively.

Due to the different background mechanisms of the iOS system and the Android system, the requirements for running memory of Fruit phones are not too high.

So 2GB of running memory is completely sufficient, and 3GB of running memory is already very ample.

It can be said that the price of this Fruit 6X is relatively cheap compared to the past.

So now many consumers are very concerned about this product.

After all, the price/performance ratio of this product is relatively high. The low-end version of this phone only costs five thousand yuan, which is already very cheap.

And the mobile phone manufacturers watching this press conference now naturally understand that the sales of this phone should be good.

After all, the price of this phone is relatively cost-effective.

Although the Fruit 6X can indeed attract a large number of consumers to buy this phone.

However, the mobile phone manufacturers watching this press conference did not care about this phone at all. What they cared about most was the unreleased Fruit 7 phone!

As the Spring Festival Gala of the mobile phone industry, every product released by Fruit Company naturally becomes an object for other mobile phone manufacturers to imitate.

And this time, the Fruit 7 is obviously more powerful than the Fruit 6X, so now the friendly manufacturers want to see how strong the Fruit 7 released by Fruit Company this time is.

Lu Haifeng was also curious about how strong the Fruit 7 was.

Before long, Lu Haifeng saw the appearance of the Fruit 7 fully displayed on the big screen of the press conference, and he was also shocked by the domineering and confidence shown by Fruit Company.

This Fruit 7 phone can be said to have subverted the original Fruit phone in terms of appearance design.

This time, the Fruit 7 phone actually canceled the home button representing the Fruit logo and directly applied the most popular full-screen display with a notch on the market.

No home button! Applied full-screen technology!

It can be said that the appearance of this Fruit 7 phone has indeed subverted the cognition of all consumers who pay attention to Fruit phones.

After all, no one thought that Fruit Company would choose to follow the general trend of the mobile phone market, apply full-screen technology, and cancel the home button.

After seeing this, Lu Haifeng completely understood that this was also Cook's helpless move. After all, in the current mobile phone market, the screen-to-body ratio is the more, the better.

In order to achieve the so-called screen-to-body ratio, Fruit Company must abandon this iconic home button.

Now, mobile phones are equipped with a lot of high-tech technologies. Removing the home button can save some internal space for Fruit phones to assemble other accessories.

Removing the home button can increase the internal space of the phone and make the phone screen occupy more space!

The sensory experience is stronger, which is simply a win-win situation, and Fruit Company also knows what to do!

This time, the screen size of the Fruit 7 phone has increased to 5.5 inches, making this phone more sensory-friendly compared to the Fruit 6X.

Cook continued to introduce at the press conference: "This time, in order to bring better sound quality to the phone, we canceled the 3.5mm headphone jack and applied dual speaker technology!"