#341 - Double Eleven

In just a few days, right before the Double Eleven shopping festival, the reputation of the Meizu PRO5 phone instantly collapsed.

Overheating! Lagging! Frame drops!

The negative aspects of the MediaTek processor in the Meizu PRO5 phone were completely exposed, instantly destroying the Meizu company's good reputation.

Consumers who were planning to buy a Meizu phone began to reconsider purchasing the Meizu PRO5 after seeing the various online reviews.

After all, the Meizu PRO5 phone was very cost-effective, but with these problems exposed, the phone's sales plummeted!

"How could this happen!"

Huang Zhang, sitting in the conference room, looked at the various comments appearing online, a look of disbelief in his eyes.

Clearly, in this situation, he couldn't believe this was happening.

The surrounding staff members lowered their heads, testing the Meizu PRO5 phones in their hands.

As the testing staff discovered, the phone ran large games very smoothly at first, but after half an hour of gaming, frame drops and lag occurred.

Even worse, the temperature of the phone's back reached an unbelievable level, measuring 52 degrees Celsius with a thermometer.

Huang Zhang looked at the test results from the staff, a look of embarrassment on his face.

Clearly, in this situation, he felt completely tricked by MediaTek.

High score, low performance! The Meizu PRO5 phone could be said to be the most failed product in Meizu's history.

"Order the Meizu PRO5 phone to be removed from shelves immediately!"

Huang Zhang knew that this phone was already a very failed product. In this situation, if they continued to sell it, Meizu's reputation would be completely ruined.

What Meizu needed to do now was redesign the phone, replace the processor, reassemble the phone, and then put it back on the market.

Now, Huang Zhang also deeply regretted choosing MediaTek's processor chip for this phone design. Now he could only place his hopes on someone else.

Huang Zhang picked up his phone, looked at a phone number he hadn't contacted in almost half a year, and finally dialed it.

"Beep beep... President Lu... This is Huang Zhang..."

Huang Zhang had prepared nearly ten million Meizu PRO5 phones, and about two million had already been sold, leaving about seven million still piled up in the warehouse.

If he couldn't find a way to get rid of these phones, Meizu would probably lose everything.

After a while, Huang Zhang put down the phone, touched his forehead, and smiled wryly.

Although Lu Haifeng had agreed to help him, the release would have to wait until next year at the earliest.

After all, Huaxing Semiconductor didn't have any stock available. They would only be able to send it to you after the tape-out.

At this moment, Huang Zhang understood that it was too difficult for a company without its own core technology to continue operating.

The Meizu PRO5 phone was released for less than five days and was removed from shelves the day before Double Eleven, becoming the phone with the shortest time on the market in China.

After seeing this, Lu Haifeng admired Huang Zhang's decisiveness. To ensure the user experience for consumers, he would rather bear the humiliating title of "shortest-lived phone" and remove the phone from shelves.

To be honest, as a qualified businessman, there are many ways to sell such a product, but Huang Zhang is clearly not a qualified businessman.

He would rather let it gather dust in the warehouse than harm consumers.

......

As Double Eleven approached, all the phone manufacturers were ready.

Huaxing Technology's products also entered the Tmall appliance city to participate in this Double Eleven promotion.

Huaxing Technology had also prepared many activities for this year's Double Eleven to boost the sales of its phones.

"Hongmeng S3 smartphone series Double Eleven special offer: 400 yuan off, only 2599 yuan!"

"Starlight series smartphone Double Eleven special offer: 200 yuan off, plus a free pair of headphones!"

This time, Huaxing Technology had made many preparations to participate in this year's Double 11 event.

In addition, with Tmall's subsidies for user red envelopes, there were many consumers who wanted to buy phones.

Moreover, Huaxing Technology had just launched the third generation of the Hongmeng X series last month, so the popularity was still very high.

Naturally, Huaxing Technology's Tmall flagship store received a lot of attention from consumers, and now many consumers were filled with a desire to buy after seeing the discounted Hongmeng S series and Starlight series.

The day of Double Eleven was approaching, and the company's senior executives were waiting for the start of this year's Double Eleven.

After midnight on the 10th, the Double Eleven carnival officially began, and consumers began their holiday frenzy.

Many consumers interested in electronic products would start buying their favorite products.

At one o'clock in the morning on the 11th, the sales data for the first hour had already been sent to the hands of the Huaxing Technology executives who were still staying up late waiting for the data.

Hongmeng X series: about 300,000 units sold in one hour.

Hongmeng S series: about 400,000 units sold in one hour.

Starlight series: about 500,000 units sold in one hour.

Lu Haifeng looked at the data and said to the senior executives with a smile: "This year's results are pretty good, everyone can go to bed and have a good night's sleep!"

Lu Haifeng was very satisfied with this result. After all, the sales volume in this one hour was more than the daily sales volume on weekdays.

The most important thing was that it was already early in the morning, and many consumers were not used to staying up late. It could be said that this year's Double Eleven could bring a considerable profit to the company.

The company's senior executives heard Lu Haifeng's very satisfied words and also let go of their tense emotions. Seeing that it was already very late, they also left the company to go back to rest.

Around ten o'clock in the morning, Lu Haifeng came to Huaxing Technology and was stunned when he saw the sales data sent by the staff.

Unexpectedly, in the course of one night, the third generation of the Hongmeng X series sold about 900,000 units.

The Hongmeng S series, which had the best cost performance, was sold out.

As for the Starlight series, it sold almost three million units that night.

It could be said that this data was already very excellent, directly clearing the Hongmeng S series inventory completely, and the Starlight series was also about to be cleared.

This year's Double Eleven was indeed very crazy!