#354 - No comparison, no harm

Selling 160 Audi R8s in a single day is an achievement that could make Audi's supercar famous overnight.

After all, supercars are not like other models; their expensive price tags prevent them from achieving the same high sales volume as other vehicles.

Selling 160 supercars in one day is a remarkable feat, even on a global scale.

The Audi R8 was not sold in traditional car dealerships; due to its special nature, all orders were placed on the official Audi website.

However, Audi's official website still offered many optional extras, which, of course, came at a very high price.

For example, the nouveau riche who managed to snag a limited edition Audi R8 would add many optional features on top of the base model.

Adding even a few options could easily cost hundreds of thousands, but for these tycoons, it's nothing.

Because for them, it's always the same: they don't fear high prices, they fear prices that aren't high enough.

Only extravagance and uniqueness can demonstrate their wealth!

Now, the nouveau riche who managed to grab a limited edition Audi R8 are posting screenshots of their orders on social media, flaunting their success.

This has caused envy and resentment among those who missed out, attracting a wave of animosity.

Compared to Audi's sales figures, Faster's sales of the Faster SV from England were much more dismal.

The Faster SV supercar was originally designed by Faster specifically for the nouveau riche in Daxia, aiming to expand Faster's influence in the country.

Faster also offered considerable sincerity in terms of pricing, with an entry-level price of 2.99 million, which they considered as low as it could go.

However, the Audi R8 was 300,000 cheaper, and more importantly, the Faster SV's performance couldn't compare to the Audi R8.

As a result, on its first day of release, the Faster SV only received three orders for the mass-produced version. These three were purchased by wealthy individuals who wanted to collect the entire Faster lineup and didn't mind the cost.

As for the limited edition Faster SV, not a single unit was sold.

Originally, this wouldn't have been a big deal, but everything is subject to comparison, and without comparison, there is no harm.

On the same launch day, the Faster SV sold three units, while the Audi R8 sold over 160.

Although Lu Haifeng didn't want to argue with the little old man, Hilton Farth.

That doesn't mean that the people in Audi's marketing department wouldn't argue with him. The marketing team had been holding their breath, wanting to get back at this old English rogue who openly mocked Audi.

So, when the sales figures for the Audi R8's first day were released, the people in the marketing department posted a message on Audi's official social media account.

The message announced the first day sales of the Audi R8 and stated that these sales were a very good result among supercar brands.

The core message was that Audi R8 sold 166 units on its first day, which could be considered a great achievement.

We would like to thank every consumer who supports Audi, and Audi will hold a grand delivery ceremony for them.

All Audi R8 owners will be invited to visit the Audi factory at Audi's headquarters in Piao City.

All of the content posted on Audi's official social media account was planned in advance, as this was Audi's first true supercar.

Therefore, when delivering the vehicles, Audi R8 owners would be invited to visit the Audi R8 production line at Audi's headquarters in Piao City.

This wouldn't have been a big deal, but the marketing department added a sentence at the end that made netizens burst out laughing.

"To certain friendly competitors, in Daxia, we are the aristocracy!"

This sentence on Audi's official social media account was undoubtedly a response to Hilton Farth, the vice president of Faster.

You said that Audi is nouveau riche and Faster is the aristocracy?

Well, I'm telling you now that in Daxia, Audi is the aristocracy, and Faster must be the nouveau riche.

Immediately, this sentence made the online audience burst into laughter.

"Pfft, Audi, you're so cheeky, aren't you afraid of making Faster's people vomit blood!"

"This is Audi's consistent style; I won't humor you!"

"I think the old rogue is probably going to be furious now. Both are supercars, but the Audi R8 sold 166 units in one day, while Faster only sold a few!"

"Who told him to mock our Daxia national enterprise? Well, serves him right!"

"Now, the nouveau riche in our Daxia are using the facts to tell him who the real aristocracy is in Daxia!"

After this official social media post from Audi was forwarded by netizens who didn't mind stirring up trouble, it quickly reached Hilton Farth's ears.

In the conference room, Hilton Farth looked at the people below and said angrily, "Gentlemen, tell me! What can we do to salvage the current situation!"

"Faster is facing its biggest Waterloo ever. The company has spent a lot of money on this promotion, and you're telling me that we've only received three orders!"

"This is simply the greatest shame for Faster!"

"What's even more infuriating is that the Audi R8, which was launched on the same day as us, sold all 66 limited edition units within one day, and also sold 100 mass-produced units!"

"One day, just one day, why is the difference so big? Someone tell me!"

The Faster executives who heard Hilton Farth's words all sat there like old gods, not saying a word.

In their hearts, they cursed: Why did this situation occur? Don't you have any idea?

At the press conference, when the reporters asked provocative questions, you could have just dealt with it, but you had to push your luck and try to leech off Audi's popularity.

You even presumptuously compared Audi to the nouveau riche to elevate Faster's status.

Well, serves you right!

Not only did you fail to leech off Audi's popularity, but you also got yourself into trouble because of this incident!

Everyone sitting here is a senior executive of Faster, and none of them are fools.

With a little thought, they could understand why the reporters at the Faster press conference asked such questions. It was obvious that someone was stirring up trouble.

As for Hilton Farth's remarks, these people could also guess what he was thinking!

He simply wanted to take this opportunity, following the reporters' questions, to leech off Audi's popularity and try to gain greater recognition in Daxia!

After all, Audi's influence in the hearts of the Daxia people is very strong!

Now, even German luxury car companies such as Benma, Baolai, and Aotuo dare not compete directly with Audi.

Now, in the conference room, Hilton Farth looked at the senior executives below, and he was furious!