#434 - Pre-sale
Lu Haifeng was also stunned when he heard the female designer's words!
What is LV?
Its Chinese name is Louis Vuitton, a French luxury brand founded in 1854!
For the past 150 years, Louis Vuitton has based its designs on the philosophy of exquisite and comfortable travel!
While adhering to its original design concept, Louis Vuitton continues to innovate!
After a century of development, Louis Vuitton has made LV leather goods one of the world's top luxury leather goods!
In addition, it also has various leather bags, men's and women's clothing, perfumes, scarves, pens, watches, and so on!
Now, as soon as people mention luxury goods, the first thing that comes to mind is LV.
This is enough to prove how deeply rooted the brand's luxury concept is!
This time, Benma cooperated with Louis Vuitton, and LV's designers redesigned the original interior of the Benma GLA-S!
This has to be said to be a very powerful selling point!
Benma Motors wants to build the Benma GLA-S model into a luxury item in the automotive world!
"President Lu, it seems that Benma Motors is coming on strong this time. They have actually reached a cooperation with LV!"
"If we launch the Beetle model now to compete with this car, we will definitely die miserably!"
"Yes! Benma itself is one of the luxury brands, and now with the blessing of the LV brand, this car will definitely drive those women crazy!"
Now, it's not just one person who has received such news. Anyone who has the Weibo software on their mobile phone has received this message!
Benma has spent a lot of real money this time to promote the new car!
In addition to promoting on Weibo, Benma has not missed out on publicity on other media platforms!
Originally, Benma's new car had been promoted for several days, gaining a lot of attention!
However, at the beginning, Benma only released the appearance of the new car and did not reveal the interior details.
However, this new car has also gained a large number of fans with its appearance!
After the interior details were released in the new advertisement today, almost all the women who have seen this advertisement are crazy about that beautiful and dazzling Swarovski blue gemstone!
In one day, Benma's new car has been sought after by countless women!
On Weibo, many online celebrities have specially produced some car-related videos for this new car!
After these videos came out, they immediately attracted the attention of countless female consumers!
The women are happy, but the men behind them are not happy!
Because now countless sugar daddies, boyfriends, and husbands are being coquettish and cute by their women!
They agreed to buy them a car without knowing why!
However, when Benma announced the price of this car, these men immediately beat their chests and wailed, each with a mournful face!
The price of 1.28 million is not something every man can afford!
Of course, this is just the ordinary version. The customized version of Benma and LV is even more expensive!
After this strong promotion and gaining enough popularity, Benma Motors announced that it will be launched in ten days!
And the customized version in cooperation with LV will also be launched for sale one month later, limited to 1,000 units!
Looking at Benma's aggressive new model, Lu Haifeng helplessly found that the Beetle model simply did not have the ability to fight against the opponent.
Even these female designers in the design department felt that if the Beetle model was launched, it would definitely be beaten by the Benma GLA-S model!
This sudden incident completely disrupted Lu Haifeng's plan!
He had to rethink how to compete with the Benma GLA-S!
……
Yanjing, inside the Benma Motors Greater Xia District branch!
Xin Ke Paul and a group of senior executives from Benma Motors are excitedly opening champagne to celebrate!
Today is a day worth celebrating for the people of Benma Greater Xia District!
Because today, the Benma GLA-S model started a comprehensive pre-sale campaign before its launch!
And on the first day, Benma received orders for 2,000 Benma GLA-S models, and the number of orders is gradually increasing with time!
2,000 orders, each Benma GLA-S model is 1.28 million, that is 2.56 billion in sales!
Originally, according to Benma's usual style, relying solely on that Swarovski crystal blue gemstone worth more than 300,000 would allow Benma to price this model at more than 2 million!
However, the car market in Greater Xia is not what it used to be. Now that Audi is watching closely, Benma dare not set prices arbitrarily!
Therefore, Xin Ke Paul, the head of Benma Greater Xia District, directly set a price of 1.28 million!
This price removes the diamond cost of 380,000, and after removing the Swarovski crystal diamond bonus, the cost is around 900,000!
This price is still very reasonable. Although this is a model that mainly targets the female car market, it is also a top sports car!
Moreover, in Benma Motors' internal plan, if this model is successful!
Then they will immediately start to launch a sister model of the Benma GLA-S model to lower the price of the female car market, so that more female consumers have the ability to buy Benma models!
At the Benma Greater Xia District headquarters, Xin Ke Paul raised the wine glass in his hand, with a happy expression on his face, and said to those senior executives:
"Gentlemen, this time our Benma GLA-S model has achieved a very good result!"
"In the words of Greater Xia, that is a good start!"
"In one day, our new car has not yet officially launched, and the pre-sale has exceeded 2,000 Benma GLA-S"
"And this number is constantly increasing. We can imagine that when our new model is launched, it will definitely become a hit!"
"For our Benma Group, this is definitely the best news in the past year!"
"So today we must celebrate, everyone cheers!"
After Xin Ke Paul finished speaking, he elegantly raised the wine glass in his hand and drank it all!
"Cheers!"
"Cheers!"
Similarly, those Benma executives from Germany were also celebrating this event with happy faces!
Just as Xin Ke Paul said, the new car has not yet been launched, and more than 2,000 units have been pre-sold in one day, which is something worth celebrating!
You must know that this is a model with a selling price of more than one million!
More than 2,000 orders in one day, this is a very terrifying thing!
Since the advent of Audi, Benma has never achieved such a good result!
Almost every month, Benma's sales are crazily crushed by Audi!
Benma Motors in Greater Xia has also experienced the most serious trust crisis in history!
Fortunately, Xin Ke Paul, the head of Benma Greater Xia District, is a very ambitious person, otherwise there would not be the current glory!
