#65 - Section: Competitive Relationship

Zhao Liangyun really doesn't know why the CEO of his company made such a decision.

He even feels that offending a powerful company for the sake of mobile phone sales is an extremely foolish thing, but he can only do as the company requires.

The launch date is getting closer and closer, and as the Honor brand's mobile phone makes its first appearance, Honor can be said to have made many sacrifices.

First of all, the continuous release of phones under 1000 yuan this year has indeed made the entire mobile phone market boil.

Last year, Xiaomi Company released the Redmi phone for under 1000 yuan, and a few days ago, Huaxing Technology released the Starlight series M1 also for under 1000 yuan, and this time, Huawei's sub-brand Honor is also about to release the Honor 3C for under 1000 yuan.

In addition, with the 200 yuan coupon released on the official website, it can be said that the actual price of this phone will be similar to that of the Redmi phone, and the first 100,000 people who buy it will also get a 200 yuan phone card, which is simply too profitable.

So it can be said that this time, the released Honor brand is full of sincerity, not only has the ultimate cost performance, but also far exceeds other brands in terms of discounts.

In fact, this time Huawei established the sub-brand Honor to target Xiaomi's Redmi phone, but Honor's head, Zhao Liangyun, did not expect to encounter Huaxing Technology's Starlight series before fighting with Xiaomi.

This time, the mobile phone released by Honor is very important to Honor, which is related to the Honor brand and its future influence on the Great Xia Country market. In order to complete today's sales battle, Huawei must take some measures.

Obviously, the release of a certain amount of coupons and mobile phone cards has indeed promoted the popularity of its own brand, making consumers notice their brand.

What Honor did was quickly passed on to Lu Haifeng. He didn't expect Old Man Ren to act so quickly. Xiaomi and its competitors should be stunned.

Liu Jianyu sighed and said: "The Honor brand has begun to lower prices at this time, and now the cost performance of this mobile phone is still very high, which has a great impact on our Starlight series."

Lu Haifeng smiled without replying. Of course, he knew the Honor brand. Although its reputation is not very big now, if it rises in a few years, it will definitely become the most terrifying existence in the entire mobile phone market.

In his previous life, the domestic mobile phone manufacturers that did the best in the online and offline markets were naturally Huawei. Huawei divided its mobile phone brand into Huawei and Honor. Huawei focused on offline, while Honor focused on online.

It is precisely because Huawei's online and offline development is simultaneous, coupled with Huawei's research and development strength, that it can truly become a leader among domestic mobile phones.

That night, Honor's official Weibo also released a promotional poster for the product. On this poster, the advantages of the upcoming Honor 3C are also presented to consumers.

"5 million pixel front camera, 8 million pixel rear camera, super large 5.0-inch screen!"

"2300 mAh super large battery! MediaTek processor, ultimate performance!"

"Discounted price of 799 after coupon, the first 100,000 buyers will receive a 200 yuan phone card."

"Ultimate cost performance, you deserve it!"

Huawei's Weibo, in conjunction with its sub-brand Honor's Weibo, instantly made this upcoming mobile phone enter the top ten of the Weibo hot search list.

If the popularity is not hyped up on the Internet, I am afraid that there will not be too many users in the offline market and among ordinary users.

On the other side, Lu Haifeng also paid attention to every move of the Honor brand, and also saw the poster released by the other party on Weibo.

Afterwards, Lu Haifeng also made a phone call to Old Man Ren. I don't know what the two said on the phone. After the phone call, Lu Haifeng quickly asked Liu Jianyu to write a Weibo specifically to refute the Honor mobile phone's poster.

Just two hours after Huawei's sub-brand Honor released its product poster, Huaxing Starlight series official also released a Weibo.

"5 million pixel front camera, 8 million pixel rear camera."

"Golden Crow high smooth flagship chip processor, crushing everything"

"Super extreme cost performance, unprecedented, unparalleled"

Those who follow the mobile phone circle are also confused. They now know that Huaxing Technology's Starlight series and Huawei's sub-brand Honor are in a competitive relationship.

Huaxing Technology's Starlight series still released a poster, and looking at the style of this poster, it was stolen from Honor's Weibo. Isn't this openly slapping Honor in the face?

It can be said that on this poster now, except that the original Honor 3C mobile phone has been replaced with Huaxing Starlight series Q1, and some descriptions are different, even the color of the poster and the surrounding patterns are exactly the same.

Instantly made the entire Weibo lively again, and now this Weibo hot spot has even suppressed the Weibo hot spot of Honor's new product release, directly entering the top five of the Weibo hot search list.

Now the office building of the Honor brand can be said to be very lively, after all, the first product of the Honor brand will be launched tomorrow, and this launch can be said to be crucial for Honor.

Zhao Liangyun is sitting in the office, enjoying himself. The product poster released by the Honor brand was personally written by him.

This product poster gave Zhao Liangyun great confidence. In Zhao Liangyun's eyes, this poster highlights all the advantages of his company's upcoming products. In addition, with the joint promotion of Huawei and Honor brands, his brand will naturally become a hot spot tomorrow.

Just when Zhao Liangyun was thinking that his brand would step on mobile phone friends and become the darling of the market, the news sent by the head of the market department made his entire face gloomy.