#898 - have no choice
After the IQOO phone launch event ended, the atmosphere within Xiaomi was unusually quiet!
Clearly, this launch event from a competitor landed a heavy blow on Xiaomi.
Especially with the IQOO NEO3 phone!
It seems this competitor's phone is very impressive in terms of configuration!
It offers better value for money than the phones released by Xiaomi, which is making the current Redmi phones suffer!
"I didn't expect the manufacturers to be competing so fiercely now!"
"The upcoming competition will probably be even more intense than we imagined!"
Lei Jun felt somewhat helpless regarding the pricing of this competitor's phone!
After all, the competition is very fierce, with almost all competitors bringing out their best phones to compete for the top spot!
Besides the IQOO phone, Redmi also faces significant competition from Honor.
After all, when Honor separated from Huawei, its primary goal was to curb the development of Xiaomi phones!
And now that Xiaomi has spun off the Redmi series, it also wants to compete with Honor phones!
This is to create a better environment for Xiaomi's main line of phones to penetrate the high-end market!
"Let's watch the Honor phone launch event next!"
"Let's see what kind of configuration the Honor phone has, and then adjust our prices accordingly!"
Lei Jun also felt the pressure from this competition between competitors!
However, the pressure isn't too great, as Xiaomi's main focus is gradually shifting from the domestic market to overseas!
After all, in the domestic market, Xiaomi's market share has fallen below 12%!
Even in terms of overall sales, it can't compare to the Star series phones under Huaxing Technology!
But in the overseas market, Xiaomi is advancing rapidly, even surpassing Huawei in international sales!
In terms of domestic sales, Xiaomi is struggling to maintain its position!
Mainly to preserve the brand influence of Xiaomi phones and to support the loyal Mi Fans!
"But if competitors want to compete, Xiaomi won't be afraid!"
Lei Jun said calmly, looking at the serious expressions of his senior executives!
After all, Lei Jun is someone who doesn't back down from a challenge, and he's not afraid of competition from other manufacturers!
......
Meanwhile, things were in chaos at Honor!
After all, the prices of phones from their two major competitors are more cost-effective than Honor phones!
This made the senior executives in charge of Honor phones feel a bit of a headache!
"Are these guys not planning to make money? They're crazy!"
Zhao Liangyun felt a headache looking at the pricing of phones from various manufacturers!
After all, if phones from various manufacturers offer good value for money, and Honor phones don't, then competition will be very difficult!
"Request to Director Yu, it looks like we need to change the PPT again!"
Zhao Liangyun, the head of Honor phones, also felt very helpless!
In this situation, he could only choose to revise the PPT and re-price the Honor phones!
Soon, Huawei's consumer business department gave a definite answer, but also imposed certain restrictions!
As Honor's top high-end flagship phone this time, the price of the Honor M20pro+ must continue to maintain its original price!
This is to leave more price range for Huawei phones!
"It seems this competition is even fiercer than in previous years, and it's time for our Honor phones to enter the stage!"
Zhao Liangyun also felt a bit of a headache about this competition!
However, he is not afraid of competition, because only competition can drive progress for all phone manufacturers!
With the release of the Redmi Z7pro, IQOO NEO3, and Star X7pro, these three phones in the 2,000 to 3,000 yuan price range!
Consumers also compared these phones!
Star series phones, due to having higher supply chain channels!
It is more cost-effective, and wireless charging also adds a lot of points!
The other two phones are also very cost-effective, and the cost performance is only slightly worse than the Star series phones!
Basically, consumers of each brand can buy phones according to their needs!
After all, each phone brand now has its own fans, and each fan has a certain degree of loyalty!
Unless the phone is particularly out of stock, they will choose phones from other manufacturers!
Similarly, Huawei phones and Honor phones also have a lot of fans!
And Honor phones also continue the advantages of Huawei phones, with very good communication technology standards!
Similarly, this time, Honor phones have also attracted the attention of many consumers!
After all, this time Honor phones are said to be launching a truly high-end flagship phone!
......
Time gradually came to the 20th!
Under the expectations of all netizens, Honor officially held this launch event!
"Welcome everyone to attend our Honor phone launch event!"
"This time, we bring you the brand new Honor 20 series phones!"
Zhao Liangyun, as the head of the Honor brand, is also the main speaker of this launch event!
Zhao Liangyun also announced the latest spokesperson for Honor phones!
After all, a brand's spokesperson can bring a lot of traffic to phone manufacturers!
Like Huaxing Technology, it can be said that it has done a very good job in terms of spokespersons!
The Hongmeng X series phones are endorsed by excellent spokespersons such as Hu Ge and Andy Lau!
The Star series phones, which focus on cost performance, have invited Jay Chou, who has a trend of becoming the king of the Asian music scene, to be the spokesperson!
The Hongmeng S series phones, which focus on the female market, have invited Cai Xukun and the TFBoys, popular celebrities with a lot of traffic, as spokespersons, in order to attract more female users!
In short, the spokespersons of Huaxing Technology's phones are very good!
These spokespersons have brought a lot of traffic to Huaxing Technology!
Thereby allowing Huaxing Technology to have a lot of market share in the phone market!
Of course, Huawei phones also have their own spokespersons!
But Honor phones under Huawei do not have their own spokespersons, and this time Honor phones have also found a brand new spokesperson!
"Then next, let's invite the new spokesperson for Honor phones! Li Xian!"
With Zhao Liangyun's cheers, applause resounded throughout the venue!
Under the gaze of many live audience members and netizens in the live broadcast room, a handsome guy in a blue suit quickly ran up from the stage!
And this young man is the current spokesperson for Honor phones, and also the most popular male artist right now!
This young man has a lot of traffic after starring in a national-level TV series!
Honor phones currently have a very large influence among male user groups!
But female users are more willing to choose phones from Fruit, Blue Factory, and Green Factory!
And now Honor phones also want to use this method to attract more female users, thereby gaining more phone market share!
