#95 - Section: News Broadcast (2)

The head and general manager of Audi Automobile, Zhao Jianhua, said with a smile, "President Lu, please rest assured."

"We have been preparing and working hard for so long, all for the arrival of tomorrow's press conference, right?"

"Everything is ready, and we have carefully checked all the links to ensure that there will be no mistakes."

"President Lu, you are right. The more critical the moment, the more careful we should be."

"We have persisted for so many days, we can't give up even on the last day!"

"Moreover, now is the time when we are about to reap the rewards. What does being tired mean? I think everyone in our Audi Automobile Company should be more motivated than ever at this time."

"If anyone feels tired at this moment, then congratulations, you can go home and lie down."

Hearing this, everyone in the meeting room was amused. Although the words were slightly humorous, everyone understood the truth.

Just imagine if you mess up at this time, will the company still have a place for you?

If you don't think about the company when the company needs you, then you might as well go home and lie down. No company will support idlers.

Moreover, although these words seem like a joke, aren't they also reminding them to take it seriously?

Then Lu Haifeng continued: "Tomorrow's press conference will not only have many reporter friends on site, but also a live broadcast. Everyone knows this, so I won't say much about it."

"What I want to remind you is that you must be responsible for your own work, especially the live broadcast part. Maybe you haven't done it before and are not very familiar with it."

"So, you must have a backup plan in case of unexpected live broadcast accidents, such as disconnection, poor filming, equipment problems, etc. You must consider these."

"To put it bluntly, even if you encounter such a situation, you must be able to deal with it calmly. You certainly won't panic if you are well prepared."

"In addition, we must coordinate with the dealers and our directly operated stores. Immediately after the press conference, we will officially launch the sales."

"Therefore, the sales department must be on standby, not only to prepare for sales, but also to grasp the trends of the dealers as soon as possible."

"The most important thing is price control. Even if I don't say it, everyone understands this."

"None of our Audi Automobile 4S stores are allowed to increase prices for sales at will, and price reductions are naturally not allowed."

"This is the foundation of our Audi automobile brand. Once the new car is launched, if they are allowed to arbitrarily increase the price, they will make money in the end, but the loss will be the reputation of our Audi automobile."

"We can't control other car brands. Many brands have a process of price increases when they are first launched, ranging from 30,000 to 50,000, or even 100,000 to 80,000, but this is absolutely not allowed for our Audi automobile brand."

"We have already left them enough profit margin. If they are still not satisfied, then directly cancel the agency rights of the violating dealers."

"There is no reason for this. This is not the time to talk about personal relationships. Do you all understand?"

Lu Haifeng was very disgusted with the behavior of dealers increasing prices.

Just like in his previous life, many car brands still sold at inflated prices for the first few months after the launch of a new car, and even some models have been on the market for several years.

Not to mention his previous life, this world is also the same. Many car manufacturers turn a blind eye to this situation, but Lu Haifeng will never allow such behavior to appear in his brand.

What Lu Haifeng needs are dealers that he can absolutely control, so as to ensure the quality of service in the future.

Now that Audi is a new car brand, it is the time to build a reputation. If the dealers are allowed to mess around at this time, it will inevitably have a great impact on the Audi automobile brand.

Once the price increases, many people will be unwilling. Naturally, price reductions are not allowed. Price reductions are related to the value retention rate of a car.

What he wants to create is a luxury car brand, not the kind of car that sells for money. Who has ever seen a luxury brand easily reduce prices? It can be said that the price of a luxury car brand is the most stable.

Although this stability makes consumers complain, other brands are reducing prices, but you are not reducing prices at all, but increasing them, although consumers will feel psychologically unbalanced.

But this is also its advantage. Not reducing prices makes consumers feel that they will never lose money at any time.

Look at other brands of cars. If you buy them this month, they will drop by 10,000 next month. You will always feel like you have lost money. This is to understand the psychology of consumers. To put it bluntly, it is to give you the feeling that you will not lose money if you buy it.

This way, consumers will be more fond of this car brand.

Hearing this, the sales director Kong Sheng immediately said seriously: "President Lu, please rest assured, I will definitely control the market and there will never be a situation where dealers mess around."

"Our sales department has made full preparations to ensure the smooth development of sales work."

Then Lu Haifeng continued to arrange some work to ensure the smooth development of the subsequent sales work after the press conference, and the meeting was finally over.

Lu Haifeng, who had been busy all day, got off work at more than eight o'clock, but the Audi company's factory was still brightly lit.

Even at night, there were night shift employees working in the workshop, so that people could stop but the production line would not stop, and Audi cars were produced from the production line.

However, what Lu Haifeng didn't know at this time was that the Internet was in an uproar because of one thing.

Countless netizens were discussing enthusiastically on major websites, Weibo, forums, Tieba and other major platforms.

The protagonists of their discussion are now the new star in the technology circle, Huaxing Technology, and Audi Automobile Company and Audi Automobile under Huaxing Technology.

To be precise, netizens are discussing the new engine developed by Audi Automobile Company that will be installed on the Audi A4.

The cause of the matter was because a news segment was played.

Suddenly the screen changed, and an engine appeared on the left side of the screen of the serious-looking host. That engine was the 1.8T turbocharged engine installed on the Audi A4.

Then the host's tone was still serious and with an imperceptible pride, broadcasting the following news content.

"Recently, the domestically produced HX888 engine, independently developed by our country's famous Audi Automobile Company, which has absolute independent intellectual property rights, has been installed on the Audi A4 of Audi Company. This is a major breakthrough in the field of automobile engines in our country."

"It is also a milestone breakthrough, representing that Daxia Kingdom has now broken away from the technical barriers of foreign car companies and can create automobile engines with completely independent intellectual property rights belonging to Daxia Kingdom."