Chapter 1692 The difference is big enough

"The opportunity has come!"

"Jon, Anderson, get all the executives over for a meeting immediately!"

Bezos said in an energetic voice.

Amazon also experienced the test of life and death during its entrepreneurial period in the 1990s. It relied on these sellers of high imitation and pirated products to survive, and finally successfully counterattacked.

Originally, Bezos was so desperate that he even tried to drag these treasure sellers to die slowly together.

But now, Bezos realizes a new opportunity.

In business wars, what you fear most is not being suppressed by the other party, but the fear of not being able to find the other party's loopholes in the process of being suppressed.

Bezos was so desperate before because he couldn't find any weakness in Chen Mo! No matter in terms of funds, resources, traffic, marketing, etc., Chen Mo has done it impeccably!

But fortunately, Dabao suddenly cracked down on counterfeiting, and Bezos discovered a "rat hole" in Chen Mo's steel castle!

This mouse hole may not be enough to support him in destroying Chen Mo's steel castle, but at least it will give his "rat army" a place to hide from the cannonballs.

Once his army of rats escapes this wave of bombardment from the Treasure-Drawing Alliance, no matter how wretchedly it develops, I believe there will still be a chance for a counter-attack in the future.

In the conference room, all the executives were stunned when they arrived.

Because they found that Bezos had a calm smile on his face that he hadn’t seen in a long time.

Ever since he came to Daxia to fight Chen Mo, Bezos has been frowning all day long and his temper has become increasingly irritable. Before coming to Daxia, he was a big entrepreneur known for being a "gentleman" and "elegant and easy-going".

"Is everyone here?"

Bezos asked.

"Boss is here." Jon replied.

"Okay! You should have read the recent financial news. Do you understand the operation that Dabao is carrying out?"

Bezos got straight to the point, his words full of uncontrollable excitement.

Everyone nodded.

This news is so hyped that it’s hard not to see it.

It's just that the executives are very confused. Why are you, Bezos, so excited about using money to crack down on counterfeiting?

Bezos said with a trembling voice: "I believe everyone knows the situation of Leda. From traffic, to sellers, to customers, to express delivery, Leda is being beaten by Leda in all aspects, and we are unable to fight back."

“If we were doing the same business as Dibao, no matter where we start from, it would be impossible to counterattack. The greater the investment, the greater the losses. Our only way out is to differentiate.

The route I took before was actually a good strategy, but it was completely defeated by Chen Mo's treasure-taking alliance. "

This isn’t Bezos bragging.

If Chen Mo had not resorted to the killer move of the Dibao Alliance, Bezos would most likely have relied on small and medium-sized sellers to differentiate themselves from Dibao and make a big alliance in advance!

Unfortunately, there is no if.

"Differentiation means looking for businesses that Dabao has not done or does not do. I have been looking for such businesses in the six months since I came to Daxia. Unfortunately, Chen Mo is too smart, and his business covers almost all.

But now, there is finally a business that they clearly do not do! This is our opportunity to differentiate our route! "

Bezos spitted excitedly.

"what chance?"

Many people looked surprised.

Bezos said at this time: "I asked people to check these stores that have been closed down by Dabao to crack down on counterfeiting. They are all stores with extremely high transaction volume, and there are even two in the top ten!

It is because the transaction volume is too high. If one is fake and three is compensated, the amount of compensation they need to pay is too huge, making the seller unable to pay. "

"In this case, if we can poach them and let them open a store in Leto, or even just be exclusive to Leto, think about it, what will it be like?"

Jon was the first to jump out and object: "Boss, these sellers are very unstable nuclear fusion energy. Although it can help us replenish a large amount of energy at once, once it explodes, the consequences will be even more terrifying!"

Bezos said disdainfully: "Others may not be able to control it, but we in the Amazon still can't control it? Have you forgotten how we started? Could it be that more than ten years of experience have been eaten by dogs?"

The Amazon executives who followed Bezos to Daxia nodded in deep understanding.

They are typical profit-oriented capitalists who do not consider the impact at all.

A Daxia executive raised a question: "If we poach them, they must be selling a lot of fakes, so how should we control them?"

Bezos: “You have to understand that most of today’s consumers know about fakes and buy fakes, especially your consumers in China!

They are willing to buy low-priced famous brands, knowing in their hearts that they are fakes! "

"Furthermore, what does the seller want to sell, and what does it have to do with us? According to the current laws of Daxia, our e-commerce platform does not need to strictly audit merchants, and we have no obligation to conduct audits at our own expense.

In this case, if the seller wants to sell and the buyer wants to buy, it is legal and legal, so why should we care?

Give sellers full freedom and let them do whatever they can to achieve results and win people over. "

Now, Daxia's executives had no objections.

All executives know that if the current situation continues, it will only be a matter of time before Leda goes bankrupt.

The hundreds of billions invested in the early stage have all been wasted, and Amazon's stock price is expected to fluctuate due to this impact.

However, the introduction of this group of sellers who are clearly not wanted by Dibao, with their mature management system and experience, and the support of Ledao resources, will definitely create the maximum profit in a short period of time.

When the time comes, there will be sellers, customers, traffic, and financing.

The most important thing is that these sellers hate Daobao so much that they will work hard to bring about huge changes in the stagnant situation of Leda!

Moreover, as Bezos said, Amazon has more than ten years of experience in managing such sellers and will never let them "explode"!

The executives present had to admit that Bezos did say a good way to save Leda.

No!

It should be said that it is the only and feasible way!

Ledao takes over the lost sellers of Dabao. Not only does there not be any conflict between the two parties, but if Dabao continues to engage in counterfeiting like this, it may continue to help Ledao produce blood.

The profit margins for counterfeit goods are huge and there are so many consumers, and Amazon executives are particularly aware of this.

These executives believe that even in another 20 years, the survival space for fakes will definitely be no less than it is now!

If Chen Mo gives up the counterfeit market, he will not only suffer heavy losses, but also lose huge traffic. In exchange for a good reputation, he is really stupid!

"I think this approach is feasible."

"There is no other way to go."

"If the differentiation is big enough, it is basically equivalent to taking two completely different paths with Dibao. There is no competition between the two parties."

“I agree, it’s better to find a way to keep the platform alive before considering reputation.”

"..."

In this way, all Leda's executives were convinced by Bezos.

And they don't know.

A huge invisible net has surrounded them unconsciously...