Chapter 579 Time is the best weapon

Chen Mo's chest rose and fell. If the reputation problem of the cannery was solved, it would be a big trouble.

The most important thing for him to take over this cannery was the reputation of the cannery. Only if the reputation was maintained could he guarantee that he would not lose money!

If the reputation problem was solved, who knew whether it would be profitable in the future!

No,

The reputation problem must not be solved.

Chen Mo thought about it in his heart, and then looked up at Meng Xiuhong.

"I think it is inappropriate to solve the reputation problem by propaganda."

"Why is Mr. Chen?"

Meng Xiuhong was puzzled. The publicity problem was a more reliable method she had thought about for a long time and finally chose.

Chen Mo tapped the table lightly with his fingers, and his expression began to become serious.

"First, the reputation of Zhenhao Canned Food has been seriously damaged. Looking at the videos forwarded on the Internet, Zhenhao Canned Food exposed such videos when there were many food safety problems. The first impression given to customers is that this Zhenhao Canned Food has problems and cannot be eaten."

"And at this cusp of the storm, you release a video promotion of the Zhenhao Canned Food workshop getting better. What will those customers who see it think?"

"What do you think their first thought is when they see the videos of the renovated workshops? Will it be that there is no problem with the canned food produced by Zhenhao Canned Food?"

Meng Xiuhong's eyes were thoughtful, but before she could figure it out, Mr. Chen continued to speak.

"No, that's impossible. His first thought is that Zhenhao Cans has no problem. The most common idea may be that Zhenhao Cans has to renovate the workshop in order to retain its reputation. Or, Zhenhao Cans is promoting it for show, or some other negative ideas."

"All these ideas have one thing in common, that is, the quality of Zhenhao Cans is still problematic and cannot be purchased."

"Once suspicion arises, the charge is already established. Trust collapse cannot be solved by a video."

"So you said that using video promotion to solve the reputation problem is useless. On the contrary, it may expand the negative impact of Zhenhao Cans."

"......."

Chen Mo picked up the water cup beside him and drank it slowly.

Meng Xiuhong listened to Mr. Chen's words and her expression became ashamed.

What Mr. Chen said is really reasonable, especially the sentence "Once suspicion arises, the charge is already established." This sentence is really reasonable and full of certain philosophy.

As expected of Mr. Chen, as the president of the group, he sees things differently.

She was amazed and looked up at Chen Mo.

"Then, Mr. Chen, if you don't promote it, how can you solve the reputation problem?"

"Solve it, why should you solve it?"

Chen Mo glanced at Meng Xiuhong indifferently.

"Don't solve it?"

Meng Xiuhong also became confused.

"Yes, just don't solve it. Now the reputation of Zhenhao Canned Food has been damaged. No matter what you do, it will be useless. The best way is to do nothing."

"And time is the best weapon. It will make people forget slowly."

Chen Mo's mouth corners slightly curved. He still wanted to solve the reputation problem, but there was no way.

Time is the best weapon!

Meng Xiuhong whispered softly, not understanding what Mr. Chen meant. Letting time forget, isn't it the meaning of doing nothing?

"There is also the issue of price. Discounts are definitely not an option. I think the materials we use in our workshop now are not very bad, but they are just qualified products. From now on, all the raw materials for making canned food will be the best, and all the fruits and meat will be fresh."

"Mr. Chen, if all the fruits and meat are fresh, then the cost will increase a lot. According to the current selling price of Zhenhao canned food, we will not have much profit."

Meng Xiuhong hurriedly spoke up. Zhenhao canned food is not a big brand at present. It was accepted by customers before because the price was cheaper than those big brands of canned food.

And if it is cheaper, they want to make more money, so they need to save on raw materials.

Now that the consumption of raw materials has been raised, if the price remains unchanged, the profit will definitely be greatly reduced.

"How can there be no profit? We use the best raw materials, so it would be better to increase the price. You can increase it by 50% according to the current price of mass-market canned food."

Chen Mo smiled. He had planned this decision long ago.

Improving the quality of raw materials will further increase the consumption of funds. As the price increases, even if there is no reputation problem, sales will definitely decrease.

After all, Zhenhao canned food is just a niche brand, and it is not even sold nationwide. The reason for the good sales before was entirely due to the price war.

At this time, the price suddenly increased to 50% higher than the price of mass-market canned food.

Will anyone buy it?

The reputation problem, plus the price increase, double insurance.

He just doesn't believe that Zhenhao canned food can still be sold in this way.

"Are there any other problems? If not, just deal with them. When the next budget report is ready, just send the file directly, and you don't have to deliver it in person."

Seeing Meng Xiuhong's thoughtful expression, Chen Mo hurriedly spoke.

"Okay, Mr. Chen!"

Meng Xiuhong nodded in confusion. Although she didn't understand what Mr. Chen did, she must have some deep meaning.

Otherwise, how could he say such a philosophical sentence?

Once the suspicion arises, the crime is established.

This sentence really makes sense!

There is also the issue of price. If the price is really raised that much, will customers really accept it? The good sales before were entirely due to the price advantage. Now there is no price advantage. Can the canned food still be sold?

Chen Mo nodded slightly when he saw this. Meng Xiuhong was quite obedient, and then he called Shen Rou over.

"Mr. Chen, what do you want?"

Shen Rou came up and smiled at Meng Xiuhong first, and her eyes fell on Mr. Chen.

"Take Manager Meng to get the elevator card of the group company."

Chen Mo spoke softly.

Now that the transfer procedures of the canning factory have been completed, the Zhenhao Canning Factory is already a company under the Tomorrow Group, and Meng Xiuhong, as the person in charge of the Zhenhao Canning Factory, naturally has to serve as the manager.

"Okay, Mr. Chen."

Shen Rou nodded and turned to look at Meng Xiuhong.

"Manager Meng, please follow me."

She turned and walked out of the office.

Seeing this, Meng Xiuhong said hello to Mr. Chen and hurriedly followed him.

"Thank you Assistant Shen for taking care of me these two days."

When she came out of the office, Meng Xiuhong said politely.

This Shen Rou is Mr. Chen's full-time assistant. Even though she is now the manager of a company under the Tomorrow Group, she still has to be polite to the full-time assistant of the president.

"Manager Meng is polite. I do everything according to Mr. Chen's wishes. How can I take care of him?"

Shen Rou's expression was serious. She had always acted according to Mr. Chen's arrangements, and the same was true for Meng Xiuhong. She had never taken care of him at all.

Seeing Shen Rou's serious expression, Meng Xiuhong knew that she had said the wrong thing, and hurriedly smiled.

"Assistant Shen misunderstood. I didn't mean anything else."

"It's okay. I'll add you to a manager group later. There are managers of companies under the Tomorrow Group. You can get to know them."

Shen Rou waved her hand indifferently and then looked at the time.

"Oh! It's almost 12 o'clock in the afternoon. After you get the elevator card, I'll take you to the Tomorrow Canteen for lunch. I can introduce you to a manager who is already a veteran of the company. If you don't understand anything about Mr. Chen's arrangement, you can go to him for consultation."