Chapter 1299 Price War

Qi Wuyao is not a brainless person, but he has been angry with Zhang Yu recently and is not in a good mood when he sees Zhang Yu.

After hearing what the other party said, he felt it made sense, and since he didn't know much about the mobile phone industry, he simply stopped talking and looked directly at Huang Jianji.

Huang Jianji smiled and said: "You two, Mr. Qi is right. We are a brand mobile phone, how can we compare with those copycat mobile phones? Our retail price is high, but our operating costs are also much higher than theirs. The annual advertising investment is worth their factory cost."

"Mr. Huang, since you mentioned this, it's actually right. But there is the Corn Phone." Shangpin deliberately glanced at the Corn Phone booth and then said: "Mr. Xiao has promised to rely on Corn 1 to develop the Corn Phone. Brand effect, so this time we will carry out publicity regardless of cost and strive to get the first shot. In terms of advertising expenditure, Corn Phone should not be much less than you."

"This" Huang Jianji couldn't help but groan. He knew in his heart that Shangpin and the others said this mainly to lower prices and reduce procurement costs. The ex-factory price of rice note 9 is 780, and the profit margin is much higher than that of corn phones. Even the ex-factory price is higher than the retail price of corn phones.

Of course, when comparing the quality of the two mobile phones, they are really similar. After all, the corn mobile phone was developed before, and Dami Technology just added a little more on top of it.

He knew in his heart that if the corn phone was also hyped and the label of a copycat phone was washed away, it would have a great impact on the sales of rice phones.

After a moment, Huang Jianji smiled and said, "Haha."

He made a gesture to the sales manager and said: "Wu Peng, you chat with the two managers first. Mr. Qi and I will go to the back and have a few words. We will come back as soon as we go."

After a simple arrangement, Huang Jianji pulled Qi Wuyao behind.

Qi Wuyao was completely confused. As soon as he reached a place where no one was around, he asked curiously: "What's going on?"

"Mr. Qi, the technology of note9 was obtained from Maize. If Maize phones don't have the backing, they will just be an off-brand phone. How much they sell will not affect us. But now, there are those Zhang Yu and Xiao Jiejie who give us As their financial backing, if the mobile phones on both sides are similar, it will have a great impact on us." Huang Jianji said seriously.

"It's that Zhang Yu again!" When Qi Wuyao heard Zhang Yu's name, he was so angry that he gritted his teeth. He said bitterly: "What can you do? We must suppress him!"

"Of course there is a way. We didn't spend much money to get the technology of note9, and the production cost is not big. My idea is this, since the price of corn mobile phone is low, let's compare the price with him War. Their retail price is 700, and we sell it for 800. At least the brand size and reputation of rice phones are there. If the difference is 100 yuan, it is not bad. The ex-factory price is reduced to 500. Those dealers see this The price will definitely attract people, and they will never buy corn phones again. What do you think?" Huang Jianji suggested.

The original ex-factory price was 780, but now it has dropped directly to 500, which is equivalent to cutting profits by more than half at once.

Qi Wuyao has seen the cost introduction. According to the plan, 10 million units of note9 will be produced before the end of the year. If all are sold, the revenue will be billions. If the price is reduced, it will directly earn 2.8 billion less.

If he was asked to make the decision, Qi Wuyao would inevitably hesitate. He looked at the booth on the other side of the corn phone, and there were more and more people watching. Finally, he simply stamped his foot and said: "Okay! If the price is lowered, the price will be lowered. I will call my father right away and change the business policy! We must not let the corn mobile phone survive this winter!"

As soon as he made the decision, Huang Jianji immediately said with assurance: "Don't worry, Mr. Qi, as long as we do this, I guarantee that Corn Corn will not be able to sell even 10,000 mobile phones!"

Immediately afterwards, Huang Jianji came to the front booth and asked someone to change the retail price label. The original price of note9 was 1170, and the price was directly reduced to 800.

Similarly, if the retail price is lowered, the ex-factory price will also be lowered. Shang Pin and Lu Jia immediately became energetic when they saw the price of rice dropped so much.

As Huang Jianji expected, rice is a branded mobile phone after all, and its sales and reputation are probably a hundred higher than those of other brands of corn. Shangpin and Lu Jia also understood that this was rice phone trying to crush corn phone, otherwise, there would not have been such a big concession.

Rice note 9 has been promoted on TV and the Internet, and now the retail price has dropped by 370 yuan, so that’s not even a rush to buy. The two dealers didn't hesitate and signed the contract on the spot.

The news of the price reduction spread immediately. Originally, there were many dealers who learned about the situation from Maize Mobile and planned to cooperate. After all, the price difference is there, and Jindu Real Estate is willing to advertise aggressively.

As a result, when they heard that the price of rice had dropped, they all said a few polite words and rushed to the rice side. The corn stand could be described as empty in the blink of an eye.

Xiao Jiejie watched as all her customers left and went to Rice Technology. How could she not hear when they lowered their prices?

At this moment, she was almost angry to death. She jumped on her feet and said, "They... they did it on purpose."

Who among the people present didn't know that Li Zaiping and Zhou Chang no longer knew what to do? They used to do it on a small scale, but now they realize that it is not that easy to be a regular brand. Without funds, the risk was too great. Fortunately, there was a big tree like Xiao Jiejie. Otherwise, even if the technology is not poached, it will not be as easy as imagined to create a world.

Even if Xiao Jiejie is willing to invest money, no-name brands are just no-name brands. As long as rice phones make a little move, they can be killed.

"What should we do now?" Xiao Jiejie looked at Li Zaiping and Zhou Chang.

The two of them were at their wits' end. If the price were to be lowered, they would really be treating themselves as copycat phones.

They were anxious and thinking about it, but they couldn't come up with an idea.

Xiao Jiejie looked at Zhang Yu again and asked Zhang Yu for help. Zhang Yu is also worried about the company, and now his opponents are clearly engaging in a price war. There is no suspense when it comes to price wars between branded mobile phones and miscellaneous brands. They are simply crushed. No matter how good their mobile phone is, it is useless, and besides, it may not be that high-end.

Several people were helpless and could only look at the crowds of people on the other side. The models under Xiao Jiejie are not very energetic now. After all, the boss is in a bad mood and the orders have not been signed in. It is estimated that their bonuses will not be much.

Time passed little by little, and soon it was noon, and the corn mobile phone booth was busy for a while. Seeing that no one came to negotiate except for a few tourists who stopped to look at her, Xiao Jiejie was listless and planned to have lunch first.

People in other booths also left one after another and went to eat. When Qi Wuyao and Huang Jianji left the rice exhibition stand, they deliberately glanced in their direction. When they saw Xiao Jiejie, Zhang Yu and others walking outside, they unexpectedly walked towards them.