Chapter 807: The Myth Shattered

"Sorry, the suppliers have already completed the order, and our iPhone 14 must be released successfully according to the process anyway.

Xia Wei's MATE 70J may be very strong, but we can lobby the relevant departments to let them pull the brakes on Xia Wei, just like they did to Kyushu Technology.

Our shareholders, our shareholders, directors, engineers, and Pingguo's market share cannot wait another year! "

Ku Ke put down these words and got up to prepare for the press conference.

And the other people sitting in the conference room looked at me, I looked at you, and looked at Xia Wei's mobile phone conference which was being broadcast live, and finally looked at each other, but were speechless.

Yes, no one or anything can stop the Pingguo press conference.

Otherwise, Pingguo, which has no new flagship mobile phone for more than two years, may enter the abyss.

Even if Bixiawei's new flagship is almost the same, as long as the marketing and sales channels can be done well, it is not impossible for Pingguo to make money, it's just the difference between earning more and earning less.

But not long after everyone's mentality finally eased, under the witness of countless people at the press conference and watched by tens of millions of users on the Internet, Yu Chengdong said sincerely about the sales of Xia Wei's MATE 70 series mobile phones. price.

"The starting prices of the three products, Mate70 Mate70 Pro and Xiawei Mate70 RS, are 4999, 6599, and 10999.

MATE 70J, as the top flagship phone developed by Xia Wei, is the first early adopter, and the starting price is 7099! "

When Yu Chengdong said the number Seven Thousand Zero Nine Ten Nine, everyone without exception exclaimed, questioned, and even roared excitedly.

Xiawei Mate70 RS is a customized mobile phone that takes the luxury route. As always, the five-figure price is stable.

However, the top flagship mobile phone that combines the core technologies of Kyushu Technology and Xiawei, and has Xiawei's after-sales service, only sells for 7,000 yuan!

At this time, the barrage in the live broadcast room was crazy.

"Seven thousand yuan, make a friend!!!"

"Glory, the task of getting the curling screen and high-performance chips to 3,000 yuan is up to you!!!"

"Zhuo! Xia Wei doesn't intend to make money? Didn't someone say that the cost of this curly screen is scary?"

"Huaxia has promise, Kyushu has dragons, two swords combine, Pingguo will not die tonight?"

"Seven thousand yuan, I'm afraid I can't buy the top configuration of iPhone 14."

"Forget it, Mr. Yu, let's be friends again, how about 24 interest-free installments?"

Seeing this kind of barrage, Rice's Mr. Lei was envious and jealous.

It's fine if the Jiaolong mobile phone made by Kyushu Technology is so expensive. After all, the Jiaolong series has followed the path of the world's top flagships since its birth.

But what about Ni Xiawei?

A telecommunications manufacturer who is on the horse, actually produced a mobile phone worth 7,000 yuan, and consumers are happy to see it?

Reminiscent of the uncomfortable fact that rice has hit the high end for so many years, but this time it encountered Waterloo, and the new machine was cut in half after half a year.

"well……"

A long sigh came from Lei Jun's mouth.

While sighing, Mr. Lei said discouragedly, "Where is our flagship this year?"

"..."

Faced with the president's question, the faces of the senior executives instantly turned serious.

No one has forgotten the fact that this chip can be energy-produced by Xiaxin Technology.

What this performance gap represents is self-evident.

The executives of some mobile phone brands present even felt chest depression and could not breathe.

Seeing the appearance of this group of people, how can Lei Jun not know that this year's rice flagship must look like another.

He couldn't help but sigh with emotion: "Qualcomm can't produce the top-level chips because of the semiconductor factory problems of Hanxing Electronics. If we want to continue to attack high-end flagships, then we must reconcile with Kyushu Technology.

Only in this way can we get the best screen and mobile phone chip. Moreover, the performance and quality of domestic memory manufacturers and mobile phone sensor manufacturers have reached the top in the world. Since most of them are Kyushu-based companies, everything can always be discussed.

Even companies like Xia Wei and Xia Xing can get so many good things from Kyushu Technology, so why not us?

Although our rice already has a mature supply chain, we should choose better suppliers. Our rice homes all over the country are the best exhibition and sales venues. Reasonable planning and selection of resources is an important basis for our rice to move forward. "

After Lei Jun finished speaking, Gao Xiang, the president and partner of Dami Group, had a drastic change in expression and his expression was unstable.

He used to be an elite executive of Qualcomm, an important figure on the third page of the rice executive team!

Lei Jun's words are simply withdrawing his position, so that he will not have the right to speak in the Rice Group in the future, and it is even possible that he will be squeezed out of the senior management after a few years.

So Gao Xiang put his fingers crossed on the table, looked directly at Lei Jun, and under the watchful eyes of all rice executives, said: "Qualcomm is only in the quagmire for a short time, but TSMC has promised to adjust its production capacity as soon as possible. Conduct chip foundry business.

At the same time, Hansung Electronics also resumed work and production after accepting Kyushu Technology's "forgiveness". Qualcomm's chip order is the highest priority order of Hansung Electronics, so Qualcomm chips with high-end Kyushu technology system will soon be produced.

There is an old saying in Daxia that "the icing on the cake is not as good as giving charcoal in the snow", I think Mr. Lei should think clearly.

After all, choosing a supply chain system today is already choosing to stand in line. "

Faced with Gao Xiang's vaguely threatening words, the senior executives of Rice fell silent for a moment. Even Hongfeng, the person in charge of MIUI, dared not take a breath at this time, for fear of being affected by Chiyu.

"well."

Lei Jun sighed.

He looked at the high-spirited Yu Chengdong in the webcast room, and his heart turned a thousand times.

Then he said: "If Qualcomm can't give us the latest Snapdragon chip or a new foundry high-end top mobile phone CPU before the end of the fourth quarter of this year, then we can't support Rice.

After all, the existing chip inventory will not be able to last until next year at all, and the negotiation and cooperation with Kyushu Technology cannot be a fruitful project in a short period of time. "

It is now mid-October, and there are only two more months left before the end of the fourth quarter of 1023.

Gao Xiang did not object to the deadline given by Lei Jun. Because he also knew that the decision Lei Jun made was benevolent enough. If it continues like this, not to mention that Rice will completely switch to the Kyushu system, and mobile phone manufacturers with large shipments such as Viv, Opo, and Yijia will have to change course.

Who made Qualcomm have no chips to sell for several months?

The consequences of Kyushu Technology's chaotic and stagnant production of Korean chaebols such as Hansung Electronics and Hyundai Motor, as well as large manufacturing groups, are gradually emerging.

As a "victim", Qualcomm is also a "disaster to the innocent". So recently, these Qualcomm executives and those former Qualcomm executives who served as executives in other companies have been selling miserably during company meetings, just asking these companies to give Qualcomm more time.

After all, Qualcomm really doesn't want to see any of its partners switch to Kyushu Technology.

One of the main reasons for this is the conclusion that Qualcomm's engineers have come to after thousands of tests, that Kyushu Technology's chips are at least five to ten years ahead of Qualcomm. Otherwise, the power of floating-point calculations and normal operation of these chips of S11 cannot be comparable to that of computer chips.

At this point, the current Pingguo A-series chips cannot do it, let alone Qualcomm. And once these mobile phone manufacturers stand in line with Kyushu Technology, and it happens that Xiaxin’s production capacity expansion has begun to explode, and chips designed by Kyushu Technology are used, it must be easy to go from frugal to extravagant, but difficult to go from extravagant to frugal.

In other words, it is that Qualcomm is reluctant to leave its own group of difficult brothers and sisters to have a better (money) future.

God knows, because of Xia Wei's mobile phone conference, the other top five mobile phone manufacturers in the world are making difficult choices.

Rice's meeting lasted until midnight, when Pingguo's press conference began.

The three brothers of viv, opv, and Yijia are also holding meetings at the same time, until this time.

Although the process was turbulent, it was like an appointment, and these companies gave Qualcomm executives an ultimatum.

Before the end of the fourth quarter of this year, if you can't get a stable supply of Qualcomm's top chips, then everyone will say goodbye and forget each other.

Moreover, these mobile phone manufacturers have also put forward requirements for Qualcomm, that is, the performance of Qualcomm's new generation of mobile phone CPUs can not be compared with the CPU of Kyushu Technology, but it must be able to compete with the Kirin 9004 carried by Xiawei MATE 70J released tonight. 5G SoC chip has a fight.

If you can't beat it, and the difference is very big, then you can only break up and be happy.

After all, the Kirin 9004 5G SoC chip is the product of magic modification and optimization based on the public version architecture provided by Kyushu Technology. It can even be said that Xiaxin can independently supply chips with similar performance...

To this end, Qualcomm CEO and President Cristiano Amon said in a remote meeting with these business partners: "The demand in the chip market is currently greater than the supply, mainly due to the growth of consumers and the business stagnation of supply chain manufacturers.

However, starting from the second half of 1023, the supply and demand of the chip market has been developing in a more balanced direction, and Hansung Electronics has resumed work and production, so it is expected that by 1024, we will get rid of the crisis of chip shortage. However, some companies may have to wait until 1025 to see the related problems eased. "

Obviously, Qualcomm is not a persimmon either.

Faced with the threat of big summer mobile phone manufacturers, the CEO of Qualcomm gave the expectation of chip supply recovery, and at the same time showed a big stick, implying that if anyone is disobedient, there will continue to be a shortage of chips in the future.

However, after the video conference, the CEO of Qualcomm hadn't rested yet, so he had to bite the bullet and prepare the materials and rhetoric needed for the next meeting.

Without it, because the Pingguo press conference also showed a trick that Qualcomm could not accept.

Last year, 1022 was the 15th anniversary of the birth of the iPhone, but Pingguo looked at the engineering prototype in his hand, and couldn’t beat Jiaolong, Xia Wei, or Xia Xing’s embarrassment. The big day was let go.

In 1023 this year, the 16th anniversary of the birth of the iPhone, Kuke finally came up with the best iPhone 14 series that Pingguo can do so far under the pressure of all parties.

At the press conference, Ku Ke explained confidently: "In addition to the A16 bionic chip, the iPhone 14 Pro and iPhone 14 Pro Max are also equipped with a 120Hz high-refresh screen and fast charging.

The performance of the Pingguo A16 bionic chip is 1.5 times that of the A15 bionic chip, and it is still the performance king of the global smartphone.

In addition, the two new Pro models have brought a major upgrade of the camera configuration. With the support of the 48-megapixel triple camera, the camera and video recording of the new generation iPhone will bring users a more sci-fi, more natural, and more real experience. enjoyment. "

Because of the super performance of the Kirin 9004 5G SoC chip, Kuke asked the staff to delete all the chip comparison charts that had been prepared before the press conference.

If there is no curved screen in this world, no carbon-based chips, no Kyushu silicon-based chips.

Then the iPhone 14 series is indeed quite sincere, "it's still a 5G mobile phone after all", and the price starts at 5,000, which is "friendly to the people".

However, with Xiawei’s MATE 70 bombing ahead, Xiaxing’s curly screen and under-screen cameras sweeping across the country and abroad, Jiaolong series mobile phones occupying the top of the rankings all year round, and Suiren’s mobile phone customization business selling well all over the world, Pingguo’s iPhone 14 conference It seems so ordinary, as well as without sincerity and innovative spirit.

Foreign netizens in the live broadcast room of Pingguo press conference were also disappointed.

They all said: "Kuke, resign quickly!"

"If this is the iPhone 14 that took years to develop, then I will choose to buy Xia Wei's Mate 70, after all, it is cooler!"

"Seven hundred dollars!? Are you kidding me? (Dude are you kidding me?)"

"Fake! Waste my expectations of you! Pingguo!"

"Okay buddy, after watching your press conference, I urgently liquidated the Pingguo stock. Although compared with the previous purchase price, I made a little profit. But I think your stock will plummet in the future."

"Bichi! I just bought Pingguo stock! Are you like this?! I really miss you ***youma***fa****"

"Convex('ι_メ)***"

"Eat ****"

None of these foreign users' barrages expressed excitement and happiness for Pingguo's new products.

"High-quality foreign netizens" are so excited to type on the keyboard.

The fruit fans in Daxia's country, even if they want to brag, they seem so powerless.

"The 48-megapixel triple camera will definitely take better photos."

"Liu Haiping is also very cool, and he will be recognizable when walking on the street."

"120hz high refresh rate is enough for playing games."

These comments, without exception, were frantically complained by other netizens.

"This is the iPhone 14? I don't know, but I thought it was a mobile phone made by a small manufacturer. Isn't 120hz the standard configuration of the domestic flagship?"

"48 million three-camera? Xia Wei did this three years ago, and it's better than taking pictures? Do you know about Jiaolong X10? People can directly produce 8K video, and Pingguo can play it?"

"Dunima has been around for 1023 years, and Liu Haiping is cool, Xia Xing's under-screen camera technology is all hanging with flat fruit."

"Pingguo is not good this year. It's too embarrassing for the fruit fans to brag about the things they made."

"The myth of Pingguo is now shattered, pure IQ opportunity."

"With the soul gone, Pingguo will no longer be different. Don't struggle, it's poor."