Chapter 489 Spokesperson

After teaching those gangsters and Huang Tingfeng a lesson, Wu Fan drove to his other industries, the pharmaceutical factory and the beverage factory.

Wu Fan had purchased these two factories before going to Tianliang Mountain. The approval of the relevant procedures was much easier because of Wang Ziming's intervention, and they were solved early.

The pharmaceutical factory currently mainly produces three products: whitening powder, scar removal liquid and scar medicine. The first two are cosmetics, while the latter is a simple medicine. Currently, Wu Fan puts them into production in one factory, and only sets up two departments.

As for the beverage factory, there is currently only one product, which is Xingshen tea.

For the four products of these two factories, Wu Fan invested more than 20 million in the early stage, including factory buildings, equipment, raw materials, etc.

The whitening powder is okay. The raw materials required for production can be purchased in reality. However, the scar removal liquid, refreshing tea, and golden sore medicine each have their own raw materials, which are not available in reality. They must be obtained from the game world. Fortunately, they are not expensive things to buy. They are very cheap in the game world. They just need Wu Fan to buy them and then ship them out. This is a little more troublesome, but it can also ensure that his three products are He is truly an exclusive owner. Even if others get his formula, they will not be able to produce it.

"Manager Gao, how is the production of those three products going?" Wu Fan came to the pharmaceutical factory. Accompanying him was a middle-aged man in his forties named Gao Han, who was the manager of the factory. Wu Fan bought After this, there was no substitution and the other party was directly appointed.

Wu Fan dared to do this because, firstly, he had used appraisal skills to identify the other person. This person was of good character and strong in ability and was worthy of trust. Secondly, the raw materials required for the scar removal liquid and golden sore medicine were special. Even if the formula was leaked, Wu Fan is not worried either.

After buying this factory, Wu Fan had left some raw materials, so there was no problem with the early production.

"Boss, we have been producing these three products during this period. Now we have 10,000 bottles of whitening powder, 10,000 bottles of golden sore medicine, and 20,000 bottles of scar removal liquid. The production of the factory has not stopped. However, the boss previously There are not many raw materials left, and I am about to contact the boss to see if he can buy some raw materials." Gao Han said.

When Wu Fan left before, he told Gao Han that he would not be responsible for the raw materials for the time being. He only needed to be responsible for the production.

"There is still some money in the factory's account. You can now be responsible for purchasing the raw materials." Wu Fan said: "However, I will be responsible for purchasing the three-flavor raw materials that I have marked before, so you don't have to worry about it."

"Okay, boss." Gao Han said.

"Now that a batch of things have been produced, it's time to start preparing for promotion." Wu Fan said.

"Boss, this matter is a bit difficult to handle." Gao Han said with some confusion on his face: "The things produced by this factory before are completely different from the things produced now. Therefore, the previous sales channels are basically unusable. We want to sell These products need to be re-opened, which is a matter of money and time. ”

Gao Han thought Wu Fan was too young and was afraid that Wu Fan would be too eager for quick success, so he warned Wu Fan first to avoid Wu Fan blaming them for poor sales later.

"Moreover, in recent years, there have been many manufacturers of beauty products, and the products they produce are similar. If our products do not have any special advantages, it will not be easy to stand out from the crowd of beauty products." Gao Han continued road.

Obviously, after Gao Han knew what products the factory produced, he did relevant market research himself, so he had this understanding.

However, it can also be seen from Gao Han's words that he has never used the factory's new products.

"Manager Gao, if you had used things produced in the factory, you wouldn't say that." Wu Fan smiled and said: "However, what you said makes sense. The aroma of wine is also afraid of the deep alley, even if our products are very good. "It is not easy to stand out from the crowd, especially now that the high-end market has been divided up by big brands."

Gao Han didn't know why Wu Fan was so confident in the factory's products. Could it be that the things produced in the factory could be compared with those big brands? Gao Han thought about it and thought it was impossible.

"So, we should increase investment in publicity and development of channels." Gao Han said.

"That's right." Wu Fan nodded: "Expenditures on publicity cannot be saved. You should be familiar with this and can start making arrangements."

"Okay, boss." Gao Han responded. He was indeed familiar with this aspect. The products of the previous factory naturally required publicity and channel development, so he had experience in this area.

"That's right!" Wu Fan suddenly said after taking a few steps: "What do you think about finding a spokesperson for our products?"

"Spokesperson?" Gao Han was slightly startled. Isn't that something only big brands do? For a small-scale factory like theirs, is it necessary to hire a spokesperson? It should be enough to just find someone to advertise, right?

"Not bad." But the more Wu Fan thought about it, the more he felt that he should do this. Gao Han didn't know the effects of the products in the factory, so he still hasn't realized how broad the future prospects of these three new products are.

However, Wu Fan is different. Wu Fan is very confident in his three products. Naturally, he will not just think about making small fuss. Therefore, he hires a spokesperson, especially a relatively famous spokesperson, to enhance the visibility and style of their products. , is still necessary.

"Is it necessary?" Gao Han couldn't refute directly, so he could only express his meaning in a tactful way.

"Yes, of course!" Wu Fan said affirmatively.

"Then who do you want to invite to endorse the product, boss? It shouldn't be difficult to find a third- or fourth-tier celebrity, and it won't be too expensive." Gao Han said.

"Third- or fourth-tier? No, no, no." Wu Fan shook his head and said, "Our products are not ordinary products. It's okay if we don't find someone to endorse them. If we do, we have to find a first-tier or even super first-tier artist to endorse them."

"First-tier, or even super first-tier?" Gao Han was shocked.

"Yes!" Wu Fan said, "What do you think of Xu Ziqi?"

"Xu Ziqi?!" Gao Han was shocked again, and his voice changed a little.

"I think Xu Ziqi is good. There should be no problem in endorsing our products." Wu Fan said.

Nonsense! Everyone knows that Xu Ziqi is good!

Gao Han really wanted to shout it out to Wu Fan.

She is a top-tier actress in China, the hottest star in China right now. But now in Wu Fan's mouth, it seems that she is barely worthy of the products of their factory.

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