Chapter 476 Sky-high Price

What is a luxury?

Luxury means buying expensive things instead of the right ones. You spend a lot more money than others, and after buying it, you still show off everywhere with a smile, saying, look, how cheap it is, this is a luxury!

So, what is a flagship store?

The so-called flagship store is to decorate my store magnificently, invite a lot of well-known models to take photos and promote, mark the price of each item very high, and invite a few beautiful women to be waiters, so that when you walk in, your eyes will be stunned, and you will be given a god-level respectful service in a coquettish voice, and then tell you a sky-high price, and there is no discount!

In Ye Qiu's opinion, there are many teams that can buy players into giants, such as Real Madrid and Barcelona, ​​which specialize in picking top stars, and Inter Milan, which also specializes in chasing stars. AC Milan, Bayern, Manchester United, Juventus and other teams specialize in introducing powerful stars, processing and building them, and then selling them at high prices.

Arsenal is a strange flower, why? Because they buy the wrong people and sell the wrong people!

Sometimes Ye Qiu feels that everyone and even every club should have their own appropriate positioning, and they should know what to do and when to do it.

Just like Tottenham Hotspur now, although they have won a Champions League, everyone thinks you are a nouveau riche, because you lack accumulation and confidence. If you have the ability to enter the Champions League in the next five years and win another Champions League or Premier League, congratulations, you are a rich club.

But for Tottenham Hotspur now, you are a nouveau riche, a sudden rise of nouveau riche, your rise is bound to affect the interests of other teams that are already at the top of the pyramid, so they will do everything possible to weaken you, so it is ideal to divide your team lineup.

Mascherano left, Vargas left, and then Arshavin also left. Tottenham Hotspur seems to be divided, but if you analyze it carefully, they have received 125 million euros in transfer fees from the sale of these three players. What is this concept?

Through such a series of sales, Ye Qiu wants to give the outside world an impression that if you want to poach Tottenham Hotspur players, you can, but do you have money? Can you afford as much money as Chelsea, Barcelona, ​​and Real Madrid?

The world of professional football is ultimately a world of money. If someone offers 100 million to buy Messi, Ye Qiu will definitely sell him, because he would be a fool not to sell him. With this money, he can do more things, and even rebuild a team lineup without Messi, and it will not affect the team's combat effectiveness.

I believe that if someone offers 100 million to buy him, Messi himself will definitely leave happily, and his relationship with Ye Qiu will still be very good in the future, because this is a happy transaction. The team makes money, he also makes money, and others lose money.

In the past two years, Tottenham Hotspur's greatest achievement is not only the Champions League, but also the team's gradually formed set of tactical systems. Even if Messi and Ribery are sold now, Ye Qiu can find the right person to fill the gap as soon as possible.

Of course, this is based on a big premise, that is, you have to grasp the scale of selling players. If you sell all the trident of Ribery, Van Persie and Messi in the front court, the impact on Tottenham Hotspur will still be quite large.

But if you only sell Messi, or sell one of the players, there will definitely be an impact, but it will not be too big.

Therefore, Ye Qiu sold many people on the surface, but in fact he did not sell blindly.

After Ribery was injured, Van Persie and Messi were retained by Ye Qiu, especially after Arshavin left. The two of them must stay. Mascherano left the midfield, and Fabregas must stay. With him, David Silva, Beckham, and Yaya Toure, Ye Qiu is not worried about the midfield problem.

Vargas left the back line, but Tottenham Hotspur has Marcelo and Gareth Bale. If that doesn't work, they will introduce a left back. As long as you have money, there is no star in the world that you can't buy, so this is not a problem at all.

Moreover, by selling players at such high prices, it is easy to give all potential buyers an illusion that Tottenham Hotspur's players are all high-level and have high transfer fees. If you don't have the diamond, don't take the porcelain job. If you don't have money in your pocket, don't stare at our Tottenham Hotspur players.

Therefore, after selling players one after another, according to the analysis of Deloitte, a world-renowned accounting firm, the value of Tottenham Hotspur's players has increased by at least 20% compared to after winning the Champions League, and the value of some players has even skyrocketed.

While selling players, the team's contract renewal and player appeasement work are also proceeding in an orderly manner, but mainly through telephone and agent contact, because after the European Cup, the players will continue their vacation.

The difference between this European Cup and previous cup competitions is that the European Cup schedule is more compact and ended at the end of June. There is still more than a week before the new season training camp, and because the players have already taken a vacation before the European Cup, they will rest for another week after the European Cup, and then start to prepare for the new season.

This European Cup is a mixture of pain and joy for Tottenham Hotspur.

Ribery was seriously injured and had surgery, and it is a long way to go before he returns to the field. However, several European Cup internationals in the team performed well, but the main players were relatively average. For example, Van Persie was suppressed by Van Nistelrooy in the Dutch national team. Although Fabregas performed well, Xavi and Iniesta were there.

On the contrary, Arshavin and Modric performed very well and were selected as the top ten outstanding players of this European Cup by UEFA.

The ten players are Hamit Altintop, Arshavin, Ballack, Casillas, Modric, Puyol, Schweinsteiger, Senna, Sneijder and Villa.

Not only that, they were also selected into the official best team of the European Cup. Another player selected into the best team was Tottenham Hotspur midfielder Fabregas. Although David Silva performed well, he was not selected.

In general, the new players who emerged in this European Cup are obviously mediocre. Even Arshavin is already a famous player of Tottenham Hotspur. The three players between the ages of 22 and 23 are the most eye-catching. One is Modric, the midfielder of Tottenham Hotspur, one is the Spanish midfielder De La Red, and the other is the central defender of Juventus Chiellini.

Although there are also players like Moutinho, the midfielder of Portugal, and Turan, the Turkish forward, who performed very well, the overall performance of these players is still quite different from these three players, especially in the eyes of professionals.

In general, there are no dazzling new players in this European Cup, which has to be said to be a great pity.

Among the three most promising newcomers, Modric, who looks like Cruyff, has received great recognition from the outside world.

As the core of Croatia's midfield, Modric enjoys absolute control in this team and led Croatia to advance from the group stage. His mature and stable performance is impressive. In the second half of last season, he replaced the injured Beckham as the team's main force, which is impressive.

Although Modric's performance is not satisfactory in many cases, overall, his second half of Tottenham Hotspur is definitely satisfactory. Coupled with his outstanding performance in the European Cup, he immediately became popular and the outside world estimated that his value is around 25 million euros.

With the end of the European Cup, the European summer transfer market has gradually become hot.

The agency has also begun to prepare for the second summer football economic forum, and it will be held in London three days before the transfer door closes, just like in the past. This time it will be directly open to the five major European leagues including the Premier League, La Liga, Serie A, Bundesliga and Ligue 1, and officials from the football associations of their respective leagues will be present.

Last year's first summer football economic forum and winter break football economic forum caused a great response, directly leading to a considerable number of transfer transactions. This also made the second football economic forum not only attract attention due to the expansion of the army, but also attracted teams from other European leagues, player agents, etc., who were full of expectations for this event.

It is not difficult to see from the evaluation of this feast by the outside media that they call it the last madness of the transfer market!

But this year's transfer market is indeed quite crazy. One very important reason is that Tottenham Hotspur has sold at high prices one after another, but at the same time, a very contradictory mentality has gradually emerged in the transfer market, which may cause a sharp decline in the volume of transfer transactions.

Just like AC Milan, after selling Shevchenko, the team has never had a stable scorer. Although Pato was introduced and Inzaghi was in charge, the Rossoneri still wanted to introduce a strong striker, so they scanned the scorers of major European leagues and found that they really didn't find a suitable one.

Galliani seemed helpless when he was interviewed in slow motion. "Our top target is Tottenham Hotspur's center forward Van Persie, but the Londoners refused to sell him. Moreover, we initially estimated that even if he was sold, the price would be more than 50 million euros. It's very expensive and outrageous, right?"

"The whole world knows that Barcelona doesn't want Eto'o, but they marked a price of 50 million euros for Eto'o. As long as you think about the situation of the two players, you will feel that Van Persie is really not expensive. In addition, like Arsenal's Adebayor, the Gunners offered a price of 45 million euros."

"If we follow our budget, in our transfer list, we can only introduce Arsenal's fourth striker Bendtner!"

Galliani's words undoubtedly pointed out a very problematic crux of the current European transfer market. A few super-rich people directly raised the asking price of the entire transfer market, making it difficult for some teams that are tightening their purse strings to introduce the players they want.

However, the fans obviously don't care about this. They think the club is not short of money, but unwilling to invest. Therefore, many AC Milan fans have begun to publicly call for Berlusconi to sell AC Milan.

Real Madrid is still a big player in the transfer market. After introducing left-back Vargas at a high price, with Ribery's serious injury, Real Madrid quietly shifted its target and still aimed at Cristiano Ronaldo, but this time they hope to introduce Cristiano Ronaldo in the form of Robinho plus money.

However, the Brazilian winger obviously wants to go to Chelsea, but after Chelsea introduced Ashavin, the demand for Robinho has dropped significantly. Under this situation, the possibility of Real Madrid wanting to raise the price again is slim. .

Even Chelsea's new head coach Scolari has made it clear that the team will no longer introduce Robinho, but more people still feel that Scolari's remarks are more like pressure, and the key is price. .

While the transfer market is generally sluggish, the Premier League's transfer market is extremely hot and has become a major anomaly in European football.

The reason is that the Premier League's broadcast fee share has been greatly improved!

As early as January 2007, the Premier League signed a domestic broadcast contract of up to 2.2 billion euros with Sky TV and Irish broadcaster Setanta, but it should be noted that this is only the domestic broadcast rights in the UK.

The Premier League's overseas broadcast rights have also been sold for a sky-high price of 800 million euros. Coupled with the promotion of smartphones and the rise of Internet live broadcasts, the Premier League's broadcast rights in this area have also been sold for a sky-high price of 520 million euros. , which allowed the Premier League broadcast rights to be sold for a total of 3.5 billion euros.

According to this contract, even if Tottenham Hotspur finished second in the domestic league last season, they could still receive a share of more than 60 million euros in broadcast fees, and even the bottom-ranked team could get it. With more than 40 million euros, if other incomes are included, the Premier League is undoubtedly the richest among the five major leagues.

After all, after signing the new contract, even the relegated teams will be able to get the broadcast fee income from the Premier League every season that only the past championship teams can share. And if you take into account the low salary pressure on the mid- and lower-tier teams, The expense burden is light, so overall, the funds they can invest in the transfer market are quite considerable.

Therefore, in this year's summer transfer market, almost all teams in the Premier League are increasing their investment in signings. Whether it is Sunderland, Wigan, Stoke City, Hull City and other teams, each team's The budget of solder mask conferences is at least 15 million euros, which was difficult to see in the past.

Because of this, when other European leagues were generally sluggish in the transfer market, the Premier League became the core of the European transfer market and formed a momentum. This was why Ye Qiu decided to put the Football Economic Forum An important reason for being located in the UK is that the transfer market here will continue to expand in the next few years.

Among the transfer operations of many Premier League teams, Manchester City, which was previously revealed to be acquired by the UAE consortium, is also constantly making moves, and the price of each transfer is not low, especially with the dismissal of Eriksen. After Mark Hughes came to power, in order to strengthen the team's strength and ensure its combat effectiveness in the new season, the team must make a difference in the transfer market.

12 million euros to repurchase Chelsea's Wright Phillips, 9 million euros to introduce Spanish defender Zabaleta, 23 million euros to bring in Brazilian striker Joao from Spartak Moscow, 7 million euros Signed centre-back Ben Haim from Chelsea

Quietly, Manchester City's signings have exceeded 50 million euros, but this team seems not to have caused much movement in the turbulent transfer market, and Mark Hughes has cleaned up the first line. Judging from the team's posture of as many as fifteen players, it is imperative to strengthen recruitment.

Among the players who have been purged are famous players like Corradi, and Mark Hughes also made a high-profile statement in an interview that Manchester City's goal for the new season is to create a team that is guaranteed to enter European competitions and even threaten the Premier League. A team in the top four positions, full of fighting spirit.

"There is no doubt that the Premier League in the new season will be more intense than ever before. Manchester United is the defending champion of the Premier League, Tottenham Hotspur is the defending champion of the Champions League, Chelsea, Arsenal and Liverpool are all strong teams in the Premier League, but we also It must be noted that these teams will all enter the adjustment stage without exception."

"This is a rare opportunity for any ambitious team, so we hope to be like Tottenham Hotspur, who can build a team even in Europe in two to three years. A team full of fighting spirit!”

As for the team's signings, Mark Hughes did not hide anything. The team will continue to increase investment. He even joked with a bit of pride: "The boss told me, tell me who you have your eye on. I'll ask them to buy it for you, even if it's Cristiano Ronaldo or Messi, I won't hesitate!"

But soon, Mark Hughes laughed and shook his head, "There is news that Tottenham Hotspur has set a sky-high price of 130 million euros for Messi. Of course we can't afford it, and it's unrealistic." , but we still have to continue to introduce some powerful stars in the forward, midfield and defense, and we already have definite goals.”

Regarding the Manchester City team's deep pockets, the outside world's immunity has obviously been strengthened a lot, because after Abramovich, there is really nothing surprising about the addition of the Abu Dhabi consortium from the United Arab Emirates.

However, some people are beginning to be surprised by the Premier League's Golden Dollar League. After all, more than half of the teams in this league are controlled by rich people from all over the world, especially the two most powerful teams in the Premier League. Manchester United is controlled by the Glazer family. , while Tottenham Hotspur is controlled by Ye Qiu. These are obviously different from other leagues.

Faced with such questions, the Premier League's CEO, Scudmore, said that the Premier League has always been based in the UK, but hopes to spread its influence around the world. He said that the reason why so many foreign investors are attracted is mainly because the Premier League's golden signboard is valuable enough for them.

"I believe that in the next few years, the Premier League's momentum will continue to expand, and by then, the Premier League's value will be higher than it is now!"

Ye Qiu did not doubt Scudmore's words at all. At least, among the major European leagues, the Premier League's commercialization is the most thorough, effective and successful.

And it was in such a turmoil that the new season's Tottenham Hotspur training camp began!

However, soon, a sharp-eyed reporter discovered something very strange.