Chapter 1017 In-Game Advertisement

To solve the copyright issue of "Three Kingdoms", Shanda can be solved from two aspects.

First, the equity of Cool Six.

Second, Shi Yuzhu.

In the current magic city, the Internet boss is no longer Shanda's boss Chen, but the giant group's boss Shi.

This buddy has a domineering style and a strong momentum.

The key is to be polite.

It's definitely right to ask him for help with the Internet in Shanghai.

Both of them are members of the Taishan Club. Although Zhou Buqi has not participated in the party very much in the past year or so, the relationship is still there. Boss Shi must take care of this little brother.

Sure enough, as soon as Zhou Buqi started to quarrel, Shi Yuzhu said bluntly: "What a big deal, it's easy!"

"Oh?" Zhou Buqi's eyes lit up, "I've been talking to someone for half a month, and Shanda's attitude is firm, and he doesn't want to return the copyright."

Shi Yuzhu hummed: "Why don't you want to return it? It's yours in the first place, and it's only natural to pay back the debt."

Zhou Buqi coughed twice, "It's a contract in black and white, let's do business, don't use quack tricks."

Shi Yuzhu smiled and said: "I know your business rules, um... this matter is easy to handle, you know Shengyue Company, right? A subsidiary company under Shanda was just established this year."

"I don't know, what are you doing?"

"An agency for game advertising."

"Advertising agency?"

Zhou Buqi twitched the corner of his mouth.

Because of his association with Jiang Nanchun of Focus, he has a little understanding of this industry, knowing that this industry is very deep, very dark and shameless, with all kinds of false data and scams.

Shi Yuzhu heard that his tone was wrong, and said with a smile: "Two years ago, Lao Chen was tortured enough, lost half his life, and changed his nationality in a hurry. Now he is timid and more cautious in doing business. He is a regular The company is doing built-in advertisements for online games.”

Suddenly, Zhou Buqi said: "Built-in advertising."

Shi Yuzhu said: "Well, this is an industry that just emerged last year and has great prospects. There are 43 million online game players in China, and millions of gamers have good spending power."

Zhou Buqi recognized this, "The idea of ​​built-in advertising is quite good."

Shi Yuzhu gave him a detailed introduction, "For example, teenagers are now playing "World of Warcraft", "Journey" and "Dungeon Warrior". When playing games in Internet cafes, they always have to drink? Wanglaoji can pay a sum of money. Add some soft advertisements of Wanglaoji in the game to influence the minds of players. Don’t get angry when playing games, and drink Wanglaoji for fear of getting angry. After a long time, Wanglaoji will become a must-have drink in Internet cafes.”

Zhou Buqi laughed loudly, "'Don't get angry when you play games, if you're afraid of getting angry and drink Wanglaoji', your slogan can be sold to Jiaduobao!"

It was night now.

Zhou Buqi took a shower, with a towel around his waist, sat on the bed and made a phone call, while waiting for Wang Yaojin and Feng Muer to dry their hair and come to bed.

At this time, two secretaries came over wrapped in bath towels.

Wang Yaojin went to the safety product area next to the bed to look for it, to see if there were any interesting gadgets prepared in the hotel. Feng Mu'er casually tied her wet hair into a ponytail, and raised her delicate and fair face to ask for his opinion.

Zhou Buqi covered the receiver of the mobile phone and said in a low voice: "Don't worry! It will be a while!"

There is very important work to discuss now, so don't be distracted.

On the other end of the phone, Shi Yuzhu continued: "In this industry, Focus has been in business since last year, and has acquired Miracle and Cool Media, becoming the leader in the industry. It is not easy for Shanda to break out."

Zhou Buqi understood what the other party meant.

If you can help Shanda start the agency business of in-game advertisements and return the copyright of "Three Kingdoms Killing", isn't it just a matter of one sentence?

"However, Ziweixing doesn't make online games. I only have some web games, which belong to Youyou.com. Some time ago we just reached a series of advertising cooperation with Focus. I don't know the details. It may include built-in Advertising cooperation."

"I have it."

"ah?"

Zhou Buqi was taken aback.

Shi Yuzhu smiled and said, ""Zhengtu", this is the most popular online game in China. I'm planning to hand over the advertising business of "Zhengtu" and several other games to Shanda."

Zhou Buqi said: "That's so embarrassing."

"It's not all for you." Shi Yuzhu smiled, ""Zhengtu"...you know, it's a game imitating "Legend". I went to Shanda to recruit the production team of Legend. This time can be regarded as returning the affection. It just so happens that I talked with you about this matter."

Zhou Buqi thanked him again and again, and said that he would fly to the magic city tomorrow, and we would meet and talk at that time.

Thank you so much!

This old history is interesting enough!

After hanging up the phone, she stretched herself, leaned back on the bed, and beckoned, "Mu'er, come here. What kind of makeup are you wearing for the night? Plain makeup is already pretty enough."

Feng Mu'er definitely couldn't wear lipstick, but simply painted eye shadow over there, making her look more charming.

Wang Yaojin wiped something on her face, and said with a smile: "Boss, this is not makeup, it's for skin protection."

Zhou Buqi snorted and said, "The medicine is three-point poisonous. If you are not sick, you can't take medicine. The same is true for cosmetics. They are all chemical ingredients. If you put it on your face, will your skin heal?"

Wang Yaojin pursed her lips and smiled, thinking that Boss Zhou didn't know much about cosmetics, so she avoided it, and said with a smile: "Boss, did you call Giant's President Shi just now? I read the news, recently Giant Network was officially criticized Woolen cloth."

"Why?"

"It seems to be because of some built-in advertisement."

"What?" Zhou Buqi was in a daze, "Tell me in detail, what's going on?"

Wang Yaojin said with a smile: "Giant Network has a game called "Giant". I don't know the details. It seems that there are many advertisements for pedicures, bathing centers, heterosexual massages, Thai spas, etc., so I was interviewed. Asked to rectify. Well, it should be rectified, gamers are teenagers, you can't poison them."

After Zhou Buqi heard this, he couldn't laugh or cry.

Hello Shi Yuzhu!

Became like an old horse.

It is obvious that you are in trouble here, and you have to change the agency with built-in game advertisements, and go to Shanda, which is a formal operation. After some words, I still have to be grateful to you.

These people are fine, really can't be careless at all.

In comparison, this vixen is better.

At least you don't need to waste the brain cells above.

...

The next day, Zhou Buqi took two secretaries and two bodyguards to the airport to prepare to fly to the magic city.

Wang Yaojin yawned again and again.

Zhou Buqi laughed and said, "You haven't slept well yet?"

Wang Yaojin said coquettishly with a long voice: "Boss, she is a girl, how can she be as fierce as you."

Zhou Buqi said: "You are not as good as Mu'er."

Feng Muer hurriedly said: "Boss, I'm sleepy now too, so tired. I'll be on the plane soon, I need to sleep for a while."

Zhou Buqi said with a smile: "It's sisters who are connected to each other, and their profits can cut through gold. You two can't do that?"

"I can't compare to you!"

Wang Yaojin and Feng Muer spoke in unison, furiously.

At this moment, a phone call came.

It turned out to be President Ma of Penguin.

Zhou Buqi frowned. The two of them had nothing to do with each other. After answering the phone, "Mr. Ma, what instructions do you have?"

Mr. Ma asked: "Mr. Zhou, I heard that you have come to Pengcheng? Are you free today? Let's meet and chat."

Zhou Buqixin said that it was indeed a local snake, and the sources of information were really wide, and said: "I'm sorry, I'm at the airport and I'm going to Shanghai soon. If there is anything to say, it's the same on the phone."

Mr. Ma said in a deep voice, "It's outrageous over there at 51!"

Zhou Buqi almost laughed out loud.

Baidu Hi made it so vigorous that it didn't even make it ugly. To say that the chat software second only to QQ and Helo in China is Rainbow QQ.

It is said that there are seven or eight million users.

This is the archenemy of QQ, the two sides will fight back and forth, like a game of cat and mouse.

Compared with Helo, Rainbow QQ is the life and death enemy of QQ.

However, Rainbow QQ is not profitable and does not modify the underlying code. It is a product in a gray area, and there is no way to sue it.

However, the two sides still went to court.

Because 51 wanted to compete with Penguin in all aspects, it recruited a group of senior executives and technical teams from Penguin, intending to fight back with the same method.

Penguin filed a lawsuit against more than a dozen employees who collectively switched jobs on the grounds of "violating non-compete business" on the grounds that they took away business secrets and violated the previously signed non-compete agreement...

The industry generally supports the Penguins in this matter. They are on the side of justice, and 51's methods are very hooligan. This is not surprising, a company has a character, and the character of the founder is the character of the company.

The founder of 51 started out as a personal website, and his main business was "researching the mysteries of women's bodies". With this website, he made his first pot of gold in life, and then started his own business, 51, aiming at penguins.

His style of doing things is wilder than Zhou Hongyi.

Zhou Buqi must stand on the side of justice, and said in a deep voice: "Mr. Ma, Rainbow QQ has nothing to do with us. The competition between QQ and Rainbow QQ, my attitude has always been to resolve it within the scope of business, legal compliance, and not to cross the line , don’t bring outrageous behavior to the internet industry.”

Mr. Ma asked: "I heard that behind Rainbow QQ is your technical team?"

Zhou Buqi flatly rejected it, "This is slander!"

As early as after the peace talks between Helo and QQ, he ordered Meng Houkun to stop his cooperation with Rainbow QQ. The reason why the current Rainbow QQ can bypass the technical blockade of QQ is because they poached people from the QQ team and know themselves and their enemies.

Mr. Ma sighed, "This is a cancerous industry!"

Zhou Buqi smiled, "It's serious, not at all. I heard that MySpace is going to acquire 51? If this deal is concluded, the style of 51 will change in the future. Foreign companies are still very disciplined."

Mr. Ma said helplessly: "If the acquisition is successful, I will not call you. The latest news is that the two parties have already broken down the talks. The management team of 51 is a bunch of bumpkins, and none of them can speak English. When communicating with foreigners, There is also a need for a translator. How can this situation be integrated? If the company is sold, they will all have to leave.”

Zhou Buqi understood what the other party meant.

It is nothing more than to hope that Ziweixing and Penguin will join forces to launch a scalpel operation to clean up 51, a cancer in the domestic social networking field.

Zhou Buqi couldn't do this kind of thing, so he declined, "One more competitor is conducive to promoting the improvement of the industry. Only by being able to survive the opponent's rogue methods can it show the strong vitality of its own business model. Strong survivability Weakness is really useful, and I felt a lot when I went to Japan. Local companies are flowers in a greenhouse, as long as we are given a chance to make a move, we can root out all local Internet companies.”

We can join forces, but we have to go to Japan to join forces.

United front against foreign enemies.

It is not necessary in the country.