Chapter 2111 The Inevitability of Success

Boss Ma is going back to China to reunite with his family for the Chinese New Year, which is also the Lunar New Year. That's called a person who is proud and high-spirited, which is completely different from Son Zhengyi's state.

Before leaving, he specially invited Zhou Buqi to meet him and gave him many instructions.

Let Zhou Buqi quickly raise money.

If you want to take over, you have to have money!

Don't delay his important event!

If there is no money, he will quickly lower his target and find more private equity capital to take over. Temasek and Silver Lake are already ready.

Especially Temasek Capital, which is a large capital in Singapore and has unparalleled influence locally. For many domestic multinational companies, Singapore is a transit point for overseas markets.

Zhou Buqi also has a deep presence in Singapore, including Universal Pictures and Lucasfilm. Long before these two companies were merged into Ziweixing Global Group, they had already been cultivating the Singapore market and had huge assets there. The Lucasfilm Building in Singapore is full of science fiction and is even a landmark building.

I met Boss Ma and his mortal enemy Liu Qiangdong.

He also wants to return home.

Zhou Buqi was a little surprised, "Isn't this New Year's Day? Why don't you go back after your vacation?"

Liu Qiangdong said with a smile: "I want to participate in a CCTV program."

"What program?" Zhou Buqi joked, "Are you on "Focus Interview"?"

Liu Qiangdong said: "They are among the top ten economic figures selected by CCTV every year. I am also lucky to be on the list."

Zhou Buqi smiled and said, "That's it. Congratulations."

Liu Qiangdong glanced at him and said, "You gave me your spot, right?"

Zhou Buqi said: "No!"

Liu Qiangdong didn't believe it, "Really?"

This kind of annual economic figure selection is not based on people, but on the industry. Each industry generally has only one representative, and the cake must be divided evenly.

Liu Qiangdong has been very active in the domestic Internet field in the past year, leading JD.com to be invincible, defeating Dangdang, Suning.com, Yixun, and Amazon, and then pointed the finger at Alibaba.

Next, we will have a duel with Ali.

However, no matter how powerful he is, he can't surpass Zhou Buqi. Once Zhou Buqi is on the list representing the Internet industry, Liu Qiangdong will have no chance.

Zhou Buqi has indeed received relevant invitations. This is the fourth time he has received similar invitations, in 2008, 2009, 2010, and this year in 2011.

But again, he refused.

It was Liu Qiangdong's turn.

Zhou Buqi waved his hand, "It's just right for you to represent the Internet. Zhou Shaoning also went, and it seems that he was selected as well."

Liu Qiangdong said with a smile: "Yes, he competed with the female boss of HTC, and he was on the list. The HTC one was on the waiting list. There were also two nominations in the Internet industry, one was me and the other was Chen Nian from Fanke."

"Is he a substitute?"

"right."

"Who else?"

"Two awards, one is the annual team award, which goes to Tiangong 1 and Shenzhou 8; the annual lifetime achievement award goes to Mr. Liu. There is no one left, they are all government cadres and leaders of state-owned enterprises. The cake is for The majority will definitely go to their own people. Chen Nian won the nomination award. But there are only three nomination awards, which is not easy."

"Well..." Zhou Buqi pondered for a moment, "There is an official signal here."

Liu Qiangdong looked at him, "What?"

Zhou Buqi said: "There are more monks than meat, so the cake needs to be divided. Private enterprises have received very few quotas, but under this circumstance, the Internet industry still received two nominations. One is JD.com and the other is Fanke. Both E-commerce. This is enough to show that the official attaches great importance to the development of the e-commerce industry, and the competition will become more intense in the future."

Liu Qiangdong knew what he meant and had a calm mind. He said with a smile: "Everything is difficult at the beginning. I have defeated JD.com's situation. I have decided to come to the University of Southern California to study. My team can handle it. Wait for this As soon as the New Year's Day holiday is over, JD.com will be able to obtain its payment license, and the general direction has been set. I will learn from you and control it remotely."

The two were sitting in the coffee shop. Zhou Buqi glanced at Lao Liu's female assistant, who was sitting next to him and chatting happily with Sun Wanran, and said thoughtfully: "I saw JD.com's financial report this year. How much did it lose? 2 billion?"

"Um."

Liu Qiangdong nodded.

Zhou Buqi glanced at him and asked, "Can the funding problem be solved?"

Liu Qiangdong is relatively relaxed about this, "The overall situation is very good. As you said, the Internet industry has received two nominations. As long as JD.com's sales increase year by year, it can use the payment to replenish its accounts."

The solution to a similar cash flow problem is simply to default on the final payment owed to the partner and settle it after 6 or 12 months. This is generally the consistent routine of sales-oriented companies, get the goods first and pay later.

With an intermediate gap, you can use the supplier's money to maintain your own tight cash flow crisis.

For example, the group buying trend has collapsed in the past few months.

Many people ran away.

It is not only consumers who suffer losses, but also suppliers. The consumer paid but did not receive the goods; the supplier sold the goods but did not receive the money.

This will cause the entire industry to quickly decline.

The most typical one is of course real estate.

Fortunately, the current policy confidence is relatively firm and management methods are abundant. It can be seen from this annual economic figure selection that the Internet industry nominated two people, and they are both e-commerce entrepreneurs.

It can be seen that although group buying has affected the e-commerce environment, the country’s ambition and determination to promote the development of the e-commerce market has not changed. Only when signals are sent out, policies are given, and truly beneficial actions are given, can private entrepreneurs roll up their sleeves and take action boldly.

This is the biggest role of Zhou Buqi's foresight.

Other entrepreneurs may spend 80% of their energy on policy judgment and grasping the general direction. They are racking their brains, doing various research and judgments, and squeezing their heads to find connections and understand policy trends.

Only by judging the direction can we make the right strategic choice.

Zhou Buqi is different. He doesn't need to judge or waste a second on the most critical link. In other words, 20% of his energy is enough to be on par with other entrepreneurs.

If he only spends 70% of his energy on eating, drinking, having fun and women every day, and puts the remaining 30% of his energy on the company, he can be far ahead of his peers.

Zhou Buqi said in a deep voice: "The trees are as beautiful as the trees, but the wind will destroy them. It would be fine if JD.com were a small company, but now JD.com is a big company, so we must not be careless. The competitiveness of the Internet can be achieved by any means." ."

At this time in the previous life, JD.com was still relatively weak.

In this life, with the help of Ziweixing, JD.com has become very powerful and is the domestic e-commerce giant second only to Taobao. This means that in the past, JD.com was able to ensure the normal operation of the company by borrowing money from suppliers and demolishing the east wall to make up for the west wall. Now it may encounter a crisis.

For small companies, no one cares; for big companies, if there is even the slightest loophole, competitors may catch it and kill it with one blow.

This is how Fanke died.

Liu Qiangdong obviously didn't have such awareness yet, "Huh? What method?"

Zhou Buqi pointed at himself and said with a smile: "If it were me, it would be easy to compete with JD.com. I launched the public opinion effect and said that JD.com was about to collapse and there was no money in the account. Or you are in the United States Something went wrong and JD.com was leaderless. Then it called on its suppliers to collectively collect debts from JD.com and ask JD.com to repay the goods. As long as a run occurs and JD.com cannot pay out, it will collapse quickly."

"No...it can't be right?"

Of course Liu Qiangdong is very worried. This matter has been discussed several times in executive meetings. This is indeed a potential hidden danger for JD.com.

Zhou Buqi said: "You should still be vigilant and careful. I mentioned Fanke just now. Fanke's stall is too big, which is very worrying. In this regard, you should really learn from Boss Ma."

Liu Qiangdong raised his eyebrows, "How to learn?"

Zhou Buqi said: "Alibaba has no shortage of money in its account, and they don't need to deal with the pressure of payment. But in September, they still conducted a round of financing. Having more money does no harm."

Liu Qiangdong was silent.

Zhou Buqi said: "The current domestic economic situation is great, the best in the world. All walks of life are developing rapidly, even wildly. JD.com has such signs, and so does Fanke. Those streaming media platforms are even more so. This is the case, especially for LeTV. There are benefits to growing wildly. I even ask Changyou to seize the opportunities of the times and grow wildly quickly regardless of the cost. But growing wildly also has disadvantages."

Liu Qiangdong said: "It can grow quickly, or it can collapse quickly. Just like the group buying industry, it will pass in a gust of wind."

Zhou Buqi smiled and said, "Yes, that's what it means."

Seeing that his attitude was so casual, Liu Qiangdong felt relieved and said with a smile, "What should we do? Do you have a good idea?"

"Yes, I have met with Boss Ma many times in the past few days, and I have an understanding."

"What insights?"

"I seem to have found the inevitability of success."

"ah?"

Liu Qiangdong was stunned. The person sitting opposite him was Zhou Buqi. If it were anyone else, he would have thought he was a master of success studies.

Success is all accidental and luck dominates. How can there be any inevitability?

Learning from failure is far more important than learning from success. Because success is so difficult, it is difficult to replicate empirically.

Zhou Buqi said: "We need to find a right direction... The so-called right direction is a huge potential market. Paper publishing is definitely not as good as digital content, and toilet paper is definitely not as good as mobile phones. This is an industry It depends on the scale. After you find the industry and have a good enough team, the next thing is the most important thing...you need to have countless money. As long as there is enough money, you will definitely succeed."

Liu Qiangdong understood what he meant and took a deep breath, "Enough money!"