Chapter 2168: Using mergers and acquisitions to solve institutional problems

Just like what was said before, Zhou Buqi didn't look down on John Chictillo when he saw him, but he also didn't agree to his request.

I just realized it now, it’s too late!

Changyou has fully embarked on the plan to develop football games and even sports games as a whole. As the sports industry becomes stronger, it will promote the development of the sports game industry.

After rejecting John Chictillo, Zhou Buqi was going to attend a dinner jointly organized by Jieyu Media and Huayi. This was the last social event before the Spring Festival.

If nothing else, I will leave the capital and return to my hometown in Northeast China the day after tomorrow.

Unexpectedly, Zhou Buqi received a call from Zhang Chaoyang on the way.

"Lao Zhang?" Zhou Buqi knew that he had already left, "What? Are you in Europe? You are moving very fast!"

Zhang Chaoyang hummed: "The chairman has already spoken, do I dare to be unhappy?"

Zhou Buqi laughed and said, "What are you talking about!"

Zhang Chaoyang said in a calm and solemn tone, "Basically figured it out."

"What?"

Zhou Buqi was slightly startled.

Zhang Chaoyang said: "I said that the procurement fraud case has basically been investigated clearly."

Zhou Buqi was very surprised, "Are you kidding me?"

Zhang Chaoyang smiled and said: "Who are you kidding? We have basically figured it out. You are right. There is indeed something fishy here and there is collusion between inside and outside. The culprits are two people, one is the vice president of marketing in Europe and the other is the chief financial officer. I After we got there, they were both scared to death, and I just accepted them without asking anything."

Zhou Buqi frowned slightly, "Is it so easy? Don't just try to make it a scam again and try to minimize the big issue. You still have to organize a third-party investigation team to be serious and to shock you."

Zhang Chaoyang said: "It should be true. All the relevant materials have been handed to me. I just hope that I can stop suing them and let them leave quietly so as not to affect their future career development."

"What have you been doing!"

Zhou Buqi would not be soft-hearted in this situation.

It's not like they are close friends, so why do you spoil them?

If Meng Houkun, Guo Pengfei, Chen Dong and others around him embezzled the company's money, Zhou Buqi would not only not hold them accountable, but would also find ways to cover it up for them.

Zhou Buqi never thought that he was a saint, and if he could not reach that level, he still had to follow basic human nature in many things.

However, it is not necessary for foreigners.

Zhang Chaoyang asked: "What do you think?"

Zhou Buqi said: "Whatever should be done, just do it. Everything should be done according to legal procedures. Changyou will not be an accomplice in harboring criminals!"

Zhang Chaoyang was angry and funny, "Don't go online."

Zhou Buqi said in a deep voice: "You really can't be soft-hearted in this matter. Those foreign devils are so bully and afraid of the strong. We are soft-hearted this time, and they think we are easy to bully."

Zhang Chaoyang said: "They all surrendered themselves."

Zhou Buqi was unmoved, "Surrendering yourself to reduce the sentence must be judged by the law. We are not judges."

Zhang Chaoyang did not agree with this strategy, why: "Isn't this not good? They took the initiative to admit their mistakes and made the relevant connections clear. The other party involved was Ericsson, the biggest local snake in Europe. Moreover, Changyou's current overseas business development is not easy. According to them, there were 6 people involved in this procurement fraud case, including an HR director. Many employees in the European region are related to them."

Zhou Buqi smiled and said, "Then it should be dealt with more strictly!"

"Um?"

Zhang Chaoyang didn't understand what kind of medicine this guy was selling.

Zhou Buqi said: "It's great that Ericsson is involved. What a scandal this is. If they don't want the incident to escalate, they will definitely make huge concessions in terms of equipment procurement."

It was related to interests. Lao Zhang immediately cheered up and said thoughtfully: "If this is the case, we should really go through legal procedures and get endorsements from the court and the procuratorate. Only then can Ericsson be truly afraid. At that time, we must Don't spread this matter publicly, it depends on the cooperative attitude of Changyou and Ericsson."

Zhou Buqi said: "Yes, that's the idea. If Ericsson is very rigid and confident in handling this kind of public relations crisis, and feels that Changyou's influence in Europe is insufficient and its influence is limited, that would be easy."

"Um?"

"I told you, the first person to tell me about this was Mr. Xu from Huawei."

"You mean..."

Zhang Chaoyang suddenly realized.

Huawei's current upward momentum is very strong. Relying on high-quality product quality, extremely efficient after-sales service system, and lower prices, it has become a very popular communication product manufacturer in the European market.

This will inevitably eat into the market share of European giants Ericsson and Nokia.

In this process, all parties are constantly wrestling overtly and covertly.

Huawei responded calmly and donated a batch of equipment to the EU and various governments.

Of course, don’t give up free equipment for free.

The crisis was easily resolved with one move.

It's similar to Lenovo's strategy. Lenovo computers are sold all over the world, and their market share is even higher than that of HP and Dell, which makes people jealous.

Lenovo went even more ruthless and directly sent its products to relevant institutions under the US military. Even the US military is using Lenovo computers, which shows that there are no problems with Lenovo computers in terms of national defense and security, and all countries can purchase them with confidence.

From the perspective of response strategy, Huawei is smarter than Lenovo.

Although the effects of cooperation with the military can be immediate, the subsequent effects are uncontrollable. Especially because many people do not understand the cruelty and complexity of competition in the international business market, a series of conspiracy theories will arise.

This time, Zhou Buqi heard from Mr. Xu about the procurement fraud within Changyou. Behind this, Huawei probably meant to fight back against Ericsson.

This scandal is extremely disgraceful.

Once exposed, Ericsson's brand and reputation will be affected, and Huawei's living environment in the European market will be more comfortable.

Zhou Buqi said: "It depends on Ericsson's attitude, as long as they are willing to cooperate with Benefit. If they think it is a European technology leader and they can simply deal with it, then Changyou might as well do Huawei a favor, which is considered a favor."

Zhang Chaoyang supports this idea, but there is a more critical point, "What to do with Changyou's European business? It was finally established, but people's hearts are still unstable, so there is such a big turmoil."

Zhou Buqi smiled and said: "I have been prepared!"

Zhang Chaoyang asked: "What preparations?"

Zhou Buqi said: "I have already told Mattrick that his most important task this year is to acquire the American game company Take-Two."

"I go!"

Zhang Chaoyang was stunned.

Of course he knows about take-two, which is a first-tier company in the field of stand-alone games. The most important thing is that take-two is headquartered in New York.

It just so happens that Changyou Future’s international headquarters is also in New York.

If the two parties merge, future restructuring costs will be lower and the integration speed will be higher. But Take-Two is a big company, so such a big thing doesn’t go through the board of directors? Are you just asking Mattrick to take action arbitrarily?

Zhou Buqi would not be polite to him, and said in a deep voice: "In this case of procurement fraud, it is not enough to just deal with these people, it must be curbed from the system. I analyzed it and found out why they dared to be so blatant One of the most important reasons why we started to focus on procurement is that Changyou urgently needs to establish a base in Europe, and they are indispensable executives. As you said, if things get too big, Changyou’s European region Business development will be greatly affected. They are confident."

Zhang Chaoyang said "Yeah", "There is indeed such a factor."

Zhou Buqi said: "Changyou's goal is too high, but the time is too short. Various problems will inevitably arise in the extremely rapid business expansion. If we can merge and acquire take-two, it can be solved to a certain extent. This question. Even though Take-Two’s market value is not high, it is only US$1.7 billion now, but its industrial structure is very complete, with more than a dozen game studios under it, and a game distribution system all over Europe and the United States.”

Zhang Chaoyang said: “We will improve Changyou’s business organization by acquiring companies with mature organizational structures.”

Zhou Buqi smiled and said, "Yes, that's what I mean. The reason why this procurement fraud case was so arrogant was because the people involved were all newly recruited. They lacked a sense of belonging to Changyou, and There is no loyalty at all. It will be different if take-two is acquired. Take-two executives will be in charge of various businesses. Using the merger and acquisition model, their sense of belonging can be transferred from take-two to Changyou. "

In the final analysis, when Zhang Chaoyang was in charge of Changyou a few years ago, overseas business development was too slow.

As a result, the overseas foundation is too thin.

If Changyou, led by Zhou Buqi, wants to show off its talents in overseas markets, it must recruit a large number of employees in a short period of time. However, these newly hired employees are not as good as older employees in terms of loyalty and sense of belonging, and they are far from up to standard in terms of the maturity of the company's organization.

There are many problems internally.

Not to mention overseas, even if Ziweixing is in China, it cannot be too reckless when expanding its employee recruitment. It must recruit in batches step by step.

If all the people are recruited in a short period of time, some management chaos will inevitably occur.

The meaning of mergers and acquisitions is, on the one hand, the acquisition of business, and on the other hand, the acquisition of people.

That's the solution.

Take-Two is a large, mature international company with its main business in Europe and the United States. If Changyou completes the acquisition of take-two, it will be able to alleviate the trouble of employee expansion to a certain extent and gain thousands of veteran employees with mature organizational skills at once.

With further development on the basis of take-two, this cornerstone will be relatively stable.

At least there won't be any low-end business tricks like procurement fraud.